Potential Impact of Costco Stock Split
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 6 days ago
0mins
Source: NASDAQ.COM
- Psychological Impact of Stock Split: As Costco's stock price approaches $1,000, retail investors may feel priced out, and a split reducing the price to $200 could attract more investors, thereby boosting demand and potentially increasing the stock price.
- Historical Data Support: According to data from Bank of America's Research Investment Committee, companies that have split their stock over the past 40 years saw an average total return of over 25% in the 12 months following the split announcement, which is more than double the return of the S&P 500 during the same period, indicating the potential for short-term stock price boosts.
- Membership Loyalty and Expansion Plans: With a global membership renewal rate of 89.7%, Costco plans to increase its warehouse count from 914 to 940 by the end of fiscal 2026, demonstrating its ability to attract customers even amid economic uncertainty and enhancing its competitive position in the market.
- E-commerce Sales Growth: In its fiscal 2026 third-quarter report, Costco noted a 37% increase in e-commerce and app traffic, with digitally enabled comparable sales rising by 21.5%, indicating the company's growth potential beyond traditional retail and further strengthening its long-term business model resilience.
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Analyst Views on COST
Wall Street analysts forecast COST stock price to rise
24 Analyst Rating
19 Buy
4 Hold
1 Sell
Strong Buy
Current: 950.250
Low
769.00
Averages
1061
High
1205
Current: 950.250
Low
769.00
Averages
1061
High
1205
About COST
Costco Wholesale Corporation (Costco) operates membership warehouses and e-commerce sites that offer a selection of nationally branded and private-label products in a wide range of categories. The Company buys the majority of its merchandise directly from suppliers and route it to cross-docking consolidation points (depots) or directly to its warehouses. It operates 891 warehouses, including 614 in the United States and Puerto Rico, 108 in Canada, 40 in Mexico, 35 in Japan, 29 in the United Kingdom, 19 in Korea, 15 in Australia, 14 in Taiwan, seven in China, five in Spain, two in France, and one each in Iceland, New Zealand and Sweden. It also operates e-commerce sites in the United States, Canada, the United Kingdom, Mexico, Korea, Taiwan, Japan and Australia. The Company provides wide selection of merchandise, plus the convenience of specialty departments and exclusive member services.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Costco Stock: A Resilient Investment Opportunity
- Significant Performance Growth: Costco's same-store sales surged 13.7% in May, demonstrating its resilience amid economic uncertainties, which is likely to attract further investor interest.
- Stable Membership Base: With 82.9 million paid members, Costco continues to grow its membership despite challenges from inflation and recession, ensuring a stable consumer base for future sales.
- Attractive Market Valuation: Although Costco's P/E ratio stands at 42, its stock price has dipped 3% over the past year, making the current investment opportunity relatively cheaper and appealing to investors seeking safe stocks.
- Sustained Growth Potential: The latest fiscal quarter saw a 9% revenue increase and a 13% rise in net income, with only one year of negative sales growth in over three decades, highlighting Costco's strong growth potential and competitive market position.
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- Membership Model Advantage: Costco's business model relies on membership fees, achieving a renewal rate of around 90%, which ensures a stable stream of high-margin income, allowing the company to maintain low prices and enhance customer loyalty, creating a positive feedback loop.
- Strong Sales Growth: In the fiscal third quarter ending May 2026, Costco's net sales rose 11.6% year-over-year to $69.2 billion, with May's sales climbing 14.5%, demonstrating sustained double-digit growth in the retail sector.
- Market Expansion Potential: While Costco has a high market penetration in North America, its warehouse presence in Asia and Europe remains relatively low, indicating significant room for future expansion that is expected to drive long-term growth.
- Valuation Risk Warning: With a current price-to-earnings ratio of about 48 times, despite strong fundamentals, the high valuation poses risks for future returns, prompting investors to carefully consider entry points to avoid buying at elevated prices.
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- Investment Returns: A $10,000 investment in Costco a decade ago has grown to approximately $72,000 today, reflecting an impressive average annual return of 22%, although such growth may be challenging to replicate in the future.
- Membership Model Advantage: Costco's business model is centered around membership fees, generating high-margin recurring income with a renewal rate of around 90%, ensuring stability and customer loyalty across economic cycles.
- Strong Sales Growth: For the fiscal third quarter ending May 10, 2026, Costco reported a net sales increase of 11.6% year-over-year to $69.2 billion, demonstrating its ability to achieve double-digit growth even in mature markets, indicating significant market penetration potential.
- Valuation Risks: With a current price-to-earnings ratio of about 48 times, despite Costco's strong fundamentals, the high valuation poses risks for future returns, prompting investors to carefully consider their entry points.
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- Economic Context Impact: The U.S. Consumer Price Index (CPI) rose to 4.2% in May, the highest since April 2023, and Walmart's price cuts not only address consumer concerns over living costs but may also carry significant political weight ahead of the upcoming midterm elections.
- Competitor Response: Walmart's price cuts have put pressure on competitors, with Target's stock sliding over 3%, indicating its limited flexibility in reducing prices on everyday essentials without jeopardizing profitability, highlighting differing financial realities among retailers.
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- Significant Performance Growth: Costco's same-store sales surged 13.7% in May, demonstrating its resilience amid economic uncertainties, which is likely to attract further investor interest.
- Stable Membership Base: With 82.9 million paid members, Costco continues to grow its membership despite challenges from inflation and recession, ensuring a stable consumer base for future sales.
- Attractive Market Valuation: Although Costco's P/E ratio stands at 42, its stock price has dipped 3% over the past year, making the current investment opportunity relatively cheaper and appealing to investors seeking safe stocks.
- Sustained Growth Potential: The latest fiscal quarter saw a 9% revenue increase and a 13% rise in net income, with only one year of negative sales growth in over three decades, highlighting Costco's strong growth potential and competitive market position.
See More
Levi Strauss Stock Fluctuations and Market Dynamics
- Levi Strauss Stock Performance: Levi Strauss shares have risen 25% over the past three months but are down 3.6% from the July 1 high, indicating increased market volatility as investors await the upcoming earnings report.
- SK Hynix Listing Update: SK Hynix is set to list in the U.S. on Friday, holding a 25% weighting in the iShares MSCI South Korea ETF, which has dropped 18% since June 18 yet is up nearly 160% year-to-date, reflecting strong market interest in the semiconductor sector.
- Used Car Market Trends: CarMax shares are down 27% from last July's high, despite an 8% increase over the past month, while Carvana has fallen 30% since January, indicating ongoing pressure in the used car market.
- Costco Sales Data Preview: Costco is scheduled to release monthly sales data on Wednesday, with shares down 2.5% in the past month and 13% from the May high, prompting investors to monitor sales performance for future earnings assessments.
See More
Costco's Decade of Investment Returns Analyzed
- Membership Model Advantage: Costco's business model relies on membership fees, achieving a renewal rate of around 90%, which ensures a stable stream of high-margin income, allowing the company to maintain low prices and enhance customer loyalty, creating a positive feedback loop.
- Strong Sales Growth: In the fiscal third quarter ending May 2026, Costco's net sales rose 11.6% year-over-year to $69.2 billion, with May's sales climbing 14.5%, demonstrating sustained double-digit growth in the retail sector.
- Market Expansion Potential: While Costco has a high market penetration in North America, its warehouse presence in Asia and Europe remains relatively low, indicating significant room for future expansion that is expected to drive long-term growth.
- Valuation Risk Warning: With a current price-to-earnings ratio of about 48 times, despite strong fundamentals, the high valuation poses risks for future returns, prompting investors to carefully consider entry points to avoid buying at elevated prices.
See More
Costco's Decade of Remarkable Investment Returns
- Investment Returns: A $10,000 investment in Costco a decade ago has grown to approximately $72,000 today, reflecting an impressive average annual return of 22%, although such growth may be challenging to replicate in the future.
- Membership Model Advantage: Costco's business model is centered around membership fees, generating high-margin recurring income with a renewal rate of around 90%, ensuring stability and customer loyalty across economic cycles.
- Strong Sales Growth: For the fiscal third quarter ending May 10, 2026, Costco reported a net sales increase of 11.6% year-over-year to $69.2 billion, demonstrating its ability to achieve double-digit growth even in mature markets, indicating significant market penetration potential.
- Valuation Risks: With a current price-to-earnings ratio of about 48 times, despite Costco's strong fundamentals, the high valuation poses risks for future returns, prompting investors to carefully consider their entry points.
See More
Walmart's Major Price Cuts Spark Competitive Pressure
- Price Cut Implementation: Walmart confirmed broad discounts across its Walmart and Sam's Club stores, including a nearly 15% reduction in ground beef prices, aimed at celebrating the U.S. 250th anniversary, despite persistent inflation, showcasing the company's strategic response to economic pressures.
- Economic Context Impact: The U.S. Consumer Price Index (CPI) rose to 4.2% in May, the highest since April 2023, and Walmart's price cuts not only address consumer concerns over living costs but may also carry significant political weight ahead of the upcoming midterm elections.
- Competitor Response: Walmart's price cuts have put pressure on competitors, with Target's stock sliding over 3%, indicating its limited flexibility in reducing prices on everyday essentials without jeopardizing profitability, highlighting differing financial realities among retailers.
- Market Sentiment Shift: On Stocktwits, retail sentiment around Walmart remained bullish, with message volume surging 1,783% in 24 hours, reflecting investor optimism about the company's future performance, even as its stock has slipped 0.6% year-to-date.
See More
Investment Opportunity Analysis for McCormick
- Attractive McCormick: McCormick's dividend yield is approximately 3.6%, significantly higher than its five-year average P/S ratio of 2x and P/E ratio of 9x, indicating its undervalued investment potential suitable for long-term value investors.
- Market Performance Comparison: Although McCormick's sales have fallen short of Wall Street expectations, it has demonstrated resilience under inflationary pressures, with expectations of growth recovery over the next decade, reflecting its stability as a consumer staples manufacturer.
- Acquisition Risks and Opportunities: McCormick is set to acquire Unilever's food business, which will expand its scale; while this requires increased leverage, its successful integration of other food businesses suggests a favorable risk/reward balance.
- Comparison with Costco: While Costco is an excellent company, its dividend yield of only 0.6% and higher-than-average P/E and P/S ratios indicate an expensive stock price, making it more suitable for growth investors rather than value investors.
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