John Deere Launches New Startup Collaborator Program Cohort
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Feb 12 2026
0mins
Should l Buy DE?
Source: PRnewswire
- Startup Program Launch: John Deere has announced the selection of five companies for its 2026 Startup Collaborator Program, aimed at enhancing the technological value for customers in agriculture, construction, and roadbuilding through startup collaborations.
- Technology Expansion: The participating startups span monitoring, sensing, AI, robotics, and data-driven insights, reflecting John Deere's strategic goals in advancing precision, productivity, and sustainability across its service sectors.
- Real-Time Insights and Innovation: Wes Robinson, Vice President, stated that collaborating with startups allows for faster delivery of practical innovations that address critical challenges across various industries, ultimately enhancing customer experiences.
- History and Mission: With nearly 200 years of history, John Deere is committed to driving innovation in agriculture, construction, and forestry, emphasizing its vital role in infrastructure development and service to people worldwide.
Trade with 70% Backtested Accuracy
Stop guessing "Should I Buy DE?" and start using high-conviction signals backed by rigorous historical data.
Sign up today to access powerful investing tools and make smarter, data-driven decisions.
Analyst Views on DE
Wall Street analysts forecast DE stock price to fall
15 Analyst Rating
8 Buy
7 Hold
0 Sell
Moderate Buy
Current: 580.650
Low
458.00
Averages
514.25
High
560.00
Current: 580.650
Low
458.00
Averages
514.25
High
560.00
About DE
Deere & Company is engaged in the delivery of agricultural, construction and forestry equipment. Its segments include production and precision agriculture (PPA), small agriculture and turf (SAT), construction and forestry (CF), and financial services (FS). PPA segment defines, develops and delivers global equipment and technology solutions for production-scale growers of large grains, small grains, cotton and sugarcane. SAT segment defines, develops and delivers global equipment and technology solutions for dairy and livestock producers, high-value and small acreage crop producers, and turf and utility customers. CF segment defines, develops and delivers a range of machines and technology solutions organized along the earthmoving, forestry and roadbuilding production systems. FS segment finances sales and leases by John Deere dealers of new and used production and precision agriculture equipment and others. Its products include John Deere Autonomous 8R Tractor and E-Power Backhoe.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
- Investment Surge: Major technology and agriculture companies have invested over $3.15 billion in crop micronutrients, with Ecorobotix raising $150 million in 2025 and Microsoft committing $3 billion for AI infrastructure in agriculture applications in India, indicating strong market demand for precision nutrient management.
- Accelerating Technology Adoption: John Deere's See and Spray technology now covers 5 million acres in North America, enhancing crop management efficiency through AI-powered nutrient deficiency detection, while Yara International expands its AI capabilities via Atfarm and N-Sensor platforms, further driving precision fertilization applications.
- Precision Application Dominance: AI-powered precision sprayers and Variable Rate Application (VRA) mapping using satellite imagery are emerging as leading solutions, enabling targeted micronutrient delivery and reducing waste, thereby enhancing agricultural sustainability.
- Digital Innovation Breakthrough: Digital twin models facilitate virtual formulation testing of crops and soil systems, while computer vision technologies enable plant-level nutrient deficiency identification at unprecedented scales, propelling the smart transformation of agricultural production.
See More
- HALO Stock Concept: HALO stocks refer to companies with heavy assets and low obsolescence risk, theoretically immune to AI replacement; recent news of Anthropic's new AI tool caused IBM's stock to drop 13% in a single day, highlighting market concerns.
- Energy Company Performance: For instance, ExxonMobil's stock has risen 24% this year, largely driven by the Iran war and soaring oil prices, indicating that energy companies are poised to benefit from the growing demand for AI, despite overall consumer spending trends.
- Consumer Goods Challenges: McDonald's stock has declined about 7% year-to-date, impacted by low consumer sentiment and rising gasoline prices; despite its substantial assets, it faces challenges from weakening consumer demand, illustrating the vulnerabilities of HALO stocks.
- Strong Performance of Equipment Manufacturers: Caterpillar and Deere have shown exceptional performance in 2026, with stock increases of 59% and 26%, respectively, significantly outperforming the S&P 500's 7%, indicating their crucial role in the AI build-out.
See More
- HALO Stocks Concept Review: HALO stocks refer to companies with heavy assets that are less likely to be replaced by AI; the recent launch of new AI agents by Anthropic has reignited market interest in these stocks, particularly as financial data companies like Thomson Reuters and Moody's saw declines due to concerns.
- Strong Performance of Energy Companies: For instance, ExxonMobil's stock rose 24% in 2026, primarily driven by soaring oil prices due to the Iran war, indicating that energy companies maintain significant market resilience amid growing AI demand.
- Challenges for Consumer Goods Companies: Despite McDonald's substantial physical assets, its stock has dropped about 7% in 2026, reflecting the negative impact of high gasoline prices on consumer spending, particularly among its target demographic.
- Robust Growth in Construction and Agriculture Equipment: Caterpillar and Deere have seen stock increases of 59% and 26% in 2026, respectively, significantly outperforming the broader market, highlighting their essential role in infrastructure development amid the AI revolution.
See More
- Earnings Season Performance: So far, approximately 78% of S&P 500 companies (394 firms) have reported earnings, with nearly 85% exceeding profit expectations and 78% surpassing revenue forecasts, indicating robust overall market performance.
- Ulta Beauty Investment Opportunity: Ulta Beauty is expected to report earnings on June 1, and Morgan Stanley analysts believe that after a 12% year-to-date decline, the company's $434 million investment will drive future growth, setting a price target of $685, implying a 29% upside.
- Target Stock Outlook: Retail giant Target will report earnings on May 19; although Citigroup maintains a neutral rating, it raised its price target from $117 to $133, reflecting improved market sentiment, while analysts caution that failure to exceed expectations could be seen as disappointing.
- Applied Materials Strong Expectations: Applied Materials is due to report earnings on May 13, and Morgan Stanley analysts maintain an overweight rating, believing the company will continue to perform strongly alongside peers, raising the price target from $432 to $454, offering nearly 11% future upside.
See More
- Earnings Call Schedule: Deere & Company will hold its Q2 2026 earnings call on May 21, 2026, at 9:00 a.m. Central Time, where financial and operational performance will be discussed with analysts and investors, ensuring transparency and information sharing.
- Access Information: Investors can access the earnings call via Deere's website at www.JohnDeere.com/earnings, with a recorded version available afterward for stakeholders who cannot participate live, enhancing accessibility to critical information.
- Financial Information Availability: In addition to the call, investors can obtain Deere's earnings release, other financial data, and the earnings call presentation at the same link, ensuring a comprehensive understanding of the company's financial health and future outlook.
- Company Background: Founded nearly 200 years ago, Deere & Company emphasizes its role in driving innovation across agriculture, construction, and forestry, highlighting its significant contribution to global food, fiber, fuel, and infrastructure production, showcasing its extensive market influence.
See More
- Earnings Call Schedule: Deere & Company will hold its Q2 2026 earnings call on May 21 at 9:00 a.m. Central Time, where financial and operational performance will be discussed with analysts and investors, likely attracting significant participation from the financial community.
- Financial Information Access: Investors can access the earnings release, financial information, and call presentation on Deere's website, ensuring transparency and providing essential financial data support for stakeholders.
- Company Background: Founded nearly 200 years ago, Deere is committed to innovation across agriculture, construction, and forestry, playing a crucial role in helping produce food, fiber, and fuel, highlighting its importance in the global economy.
- Market Impact Analysis: This earnings call will provide investors with critical financial data and operational insights, potentially influencing market expectations regarding Deere's future performance, although no significant stock price fluctuations are currently observed.
See More











