ULTA Stock: Price, Forecast, Financials & AI Analysis

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High

530.050

Open

529.550

VWAP

523.57

Vol

474.31K

Mkt Cap

22.72B

Low

519.070

Amount

248.33M

EV/EBITDA(TTM)

12.27

Total Shares

43.56M

EV

22.50B

EV/OCF(TTM)

14.97

P/S(TTM)

1.91

Ulta Beauty, Inc. is a specialty United States beauty retailer and the premier beauty destination for cosmetics, fragrance, skincare products, haircare products and salon services. The Company operates approximately 1,451 retail stores across 50 states and distributes products through its Website, which includes a collection of tips, tutorials, and social content. The Company’s business includes a differentiated assortment of approximately 29,000 beauty products across a variety of categories and price points, as well as a variety of beauty services, including salon services, in more than 1,400 stores predominantly located in convenient, high-traffic locations. It also offers digital experiences delivered through its Website, Ulta.com, and its mobile applications. The Company’s brands include Ulta Beauty Collection, about-face, Ariana Grande, CHANEL, FENTY BEAUTY by Rihanna, It Cosmetics, LolaVie, OUAI, PAT McGRATH LABS, Tula, and NYX Professional Makeup.

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Events Timeline

(ET)

2026-05-07

08:30:00

Uber Partners with Ulta Beauty to Add 1,500 Stores

2026-05-05 (ET)

2026-05-05

16:40:00

Major U.S. Averages Close Broadly Higher, Nasdaq Up 1.03%

2026-05-05

12:10:00

Major Averages Broadly Higher, Nasdaq Up 1%

2026-04-30 (ET)

2026-04-30

07:30:00

NielsenIQ and Ulta Beauty Announce Data Sharing Collaboration

2026-04-22 (ET)

2026-04-22

08:10:00

Ulta Beauty and Google Launch New Shopping Innovations

2026-04-20 (ET)

2026-04-20

16:30:00

Major Averages Decline Amid Escalating Tensions with Iran

News

seekingalpha

05-07seekingalpha

Uber Eats Expands Partnership with Ulta Beauty for Enhanced Retail Offerings

CNBC

Morgan Stanley Sees Potential in Upcoming Earnings Stocks

CNBC

Barrière Launches Vitamin Patches to Disrupt Supplement Market

CNBC

Ulta Beauty Stock Gains Appeal After Pullback, Bank of America Upgrades

CNBC

Market Update: Corporate Earnings and Oil Price Impact

CNBC

Major Wall Street Rating Updates

22 Analyst Rating

Wall Street analysts forecast ULTA stock price to rise

15 Buy

6 Hold

1 Sell

Moderate Buy

Current: 0.000

Low

450.00

Averages

647.83

High

780.00

Current: 0.000

Low

450.00

Averages

647.83

High

780.00

BofA

Lorraine Hutchinson

Neutral

to

Buy

upgrade

$685

AI Analysis

2026-05-05

New

Reason

BofA

Lorraine Hutchinson

Price Target

$685

AI Analysis

2026-05-05

New

upgrade

Neutral

to

Buy

Reason

As previously reported, BofA analyst Lorraine Hutchinson upgraded Ulta Beauty to Buy from Neutral with a $685 price target. Guidance for only modest leverage in FY26 has sent the stock 26% off its 52-week high, but the pullback has "brought elevated investor expectations down to earth" and creates an "opportunity to invest in a high quality compounder at a discount to peers," the analyst tells investors. The firm's recent work gives it more confidence that Ulta is using investments to "build a flywheel to drive growth instead of just running on a treadmill to keep up," the analyst added.

BofA

Lorraine Hutchinson

Neutral -> Buy

upgrade

$685

2026-05-05

New

Reason

BofA

Lorraine Hutchinson

Price Target

$685

2026-05-05

New

upgrade

Neutral -> Buy

Reason

BofA analyst Lorraine Hutchinson upgraded Ulta Beauty to Buy from Neutral with a $685 price target.

Unlock Full Analyst Thesis， Get the complete breakdown of rating reason for ULTA

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Valuation Metrics

The current forward P/E ratio for Ulta Beauty Inc (ULTA.O) is 18.73, compared to its 5-year average forward P/E of 19.27. For a more detailed relative valuation and DCF analysis to assess Ulta Beauty Inc's fair value, Click here.

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.

dotted line Image

5Y Average PE

19.27

Current PE

18.73

Overvalued PE

22.38

Undervalued PE

16.16

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.

dotted line Image

5Y Average EV/EBITDA

13.16

Current EV/EBITDA

11.89

Overvalued EV/EBITDA

14.83

Undervalued EV/EBITDA

11.50

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.

dotted line Image

5Y Average PS

1.98

Current PS

1.65

Overvalued PS

2.29

Undervalued PS

1.67

Financials

AI Analysis

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Quarterly

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Whales Holding ULTA

The Glenmede Trust Company, National Association

Amundi Luxembourg S.A.

Alecta Pensionsförsäkring, ömsesidigt

Marshall Wace LLP

Squarepoint OPS LLC

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Frequently Asked Questions

What is Ulta Beauty Inc (ULTA) stock price today?

The current price of ULTA is 521.58 USD — it has decreased -0.94

What is Ulta Beauty Inc (ULTA)'s business?

Ulta Beauty, Inc. is a specialty United States beauty retailer and the premier beauty destination for cosmetics, fragrance, skincare products, haircare products and salon services. The Company operates approximately 1,451 retail stores across 50 states and distributes products through its Website, which includes a collection of tips, tutorials, and social content. The Company’s business includes a differentiated assortment of approximately 29,000 beauty products across a variety of categories and price points, as well as a variety of beauty services, including salon services, in more than 1,400 stores predominantly located in convenient, high-traffic locations. It also offers digital experiences delivered through its Website, Ulta.com, and its mobile applications. The Company’s brands include Ulta Beauty Collection, about-face, Ariana Grande, CHANEL, FENTY BEAUTY by Rihanna, It Cosmetics, LolaVie, OUAI, PAT McGRATH LABS, Tula, and NYX Professional Makeup.

What is the price predicton of ULTA Stock?

Wall Street analysts forecast ULTA stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for ULTA is647.83 USD with a low forecast of 450.00 USD and a high forecast of 780.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

What is Ulta Beauty Inc (ULTA)'s revenue for the last quarter?

Ulta Beauty Inc revenue for the last quarter amounts to 3.90B USD, increased 11.78

What is Ulta Beauty Inc (ULTA)'s earnings per share (EPS) for the last quarter?

Ulta Beauty Inc. EPS for the last quarter amounts to 8.10 USD, decreased -4.26

How many employees does Ulta Beauty Inc (ULTA). have?

Ulta Beauty Inc (ULTA) has 21382 emplpoyees as of May 09 2026.

What is Ulta Beauty Inc (ULTA) market cap?

Today ULTA has the market capitalization of 22.72B USD.