F1 Partners with Apple for Exclusive Streaming Deal
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Mar 06 2026
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Should l Buy AAPL?
Source: Yahoo Finance
- Market Transformation: F1's exclusive streaming deal with Apple replaces ESPN, expected to generate around $150 million annually for Apple, while potentially impacting F1's US audience as viewers must pay $12.99 monthly for Apple TV.
- Audience Growth Potential: F1's US viewership surged from 554,000 in 2018 to 1.3 million in 2025, a 135% increase, although still below NASCAR's 2.7 million, F1's audience is more affluent and diverse, appealing to advertisers.
- Content Collaboration Innovation: Apple's deal with Netflix allows the “Drive to Survive” series to stream on both platforms simultaneously, a first in Netflix's history, which could attract more viewers to F1 and enhance brand visibility.
- Strategic Risks and Opportunities: F1's CEO noted that Apple's multi-platform ecosystem will provide fans with more ways to engage with the sport, although the shift to digital may lose traditional TV viewers, it also offers F1 a more flexible content distribution strategy.
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Analyst Views on AAPL
Wall Street analysts forecast AAPL stock price to rise
27 Analyst Rating
17 Buy
9 Hold
1 Sell
Moderate Buy
Current: 248.800
Low
239.00
Averages
306.89
High
350.00
Current: 248.800
Low
239.00
Averages
306.89
High
350.00
About AAPL
Apple Inc. designs, manufactures and markets smartphones, personal computers, tablets, wearables and accessories, and sells a variety of related services. Its product categories include iPhone, Mac, iPad, and Wearables, Home and Accessories. Its software platforms include iOS, iPadOS, macOS, watchOS, visionOS, and tvOS. Its services include advertising, AppleCare, cloud services, digital content and payment services. The Company operates various platforms, including the App Store, that allow customers to discover and download applications and digital content, such as books, music, video, games and podcasts. It also offers digital content through subscription-based services, including Apple Arcade, Apple Fitness+, Apple Music, Apple News+, and Apple TV+. Its products include iPhone 16 Pro, iPhone 16, iPhone 15, iPhone 14, iPhone SE, MacBook Air, MacBook Pro, iMac, Mac mini, Mac Studio, Mac Pro, iPad Pro, iPad Air, AirPods, AirPods Pro, AirPods Max, Apple TV, Apple Vision Pro and others.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
- Intrinsic Value Assessment: According to GuruFocus's Discounted Earnings model, Apple's intrinsic value is estimated at $179.13, while its current trading price is $248.8, indicating a modest overvaluation with a margin of safety of -38.89%.
- Discount Rate Setting: The model employs an 11% discount rate, derived from a 4.4% 10-year Treasury yield plus a 6% risk premium, ensuring the assessment reflects market risks and is grounded in realistic expectations.
- Growth Stage Assumptions: In the growth stage, Apple's earnings per share (EPS) is projected to grow at an annual rate of 15.20% for 10 years, based on historical EPS growth data from the past decade, highlighting the company's future growth potential.
- Terminal Stage Forecast: In the terminal stage, EPS is expected to grow at a rate of 4% over 10 years, ensuring this growth rate remains below the discount rate to facilitate convergence in calculations, indicating the company's long-term stability.
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- Stock Performance: While Apple shares saw a modest increase in premarket trading, they have declined approximately 8% year-to-date; however, over the past 12 months, the stock has gained 12%, indicating market recognition of its long-term growth potential.
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- Overall Revenue Growth Weakness: While Huawei's total cloud revenue, including internal customers, rose by 4.8% to 72.8 billion yuan, the main ICT infrastructure segment's growth slowed to 2.6% from 4.9% in 2024, reflecting insufficient market acceptance of its self-developed Ascend AI chip solutions.
- Consumer Business Slowdown: Huawei's consumer business revenue grew only 1.6% to 344.47 billion yuan in 2025, a stark contrast to the 38.3% growth in 2024, highlighting the ongoing impact of U.S. sanctions and a sluggish Chinese consumer market.
- Innovative R&D Investment: Huawei invested a record 192.3 billion yuan in R&D in 2025, accounting for 21.8% of total revenue, demonstrating the company's commitment to technological innovation despite challenges, aiming to maintain a competitive edge in future markets.
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- Overall Revenue Stagnation: The company's total revenue for 2025 reached 880.9 billion yuan, up only 2%, while the growth rate of its ICT infrastructure segment slowed from 4.9% in 2024 to 2.6%, reflecting a deceleration in key business areas.
- Innovative R&D Investment: Huawei's R&D expenditure in 2025 hit a record 192.3 billion yuan, accounting for 21.8% of total revenue; however, the lack of significant revenue growth from its self-developed AI chips highlights challenges in achieving technological self-sufficiency.
- Automotive Business Slowdown: The intelligent automotive solutions unit generated 45.02 billion yuan in revenue for 2025, growing 72% year-on-year, but this is a sharp decline from 474.4% growth in 2024, suggesting that initial surges in the electric vehicle market are stabilizing.
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- Market Share Insights: The CMA's findings indicate that Microsoft and Amazon each hold a 30-40% share of the infrastructure-as-a-service (IaaS) market, highlighting their significant market power which may hinder competition from new entrants.
- Microsoft's Response: Microsoft has committed to working
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