RCKY News & Events

Reports Q revenue $124.4M, two estimates $122.4M. "The momentum we experienced in our business last year carried over into 2026, driving net sales growth of approximately 9% for the second consecutive quarter," said Jason Brooks, Chairman, President and Chief Executive Officer. "Our first quarter top-line performance was driven by continued strength in XTRATUF and Muck across selling channels, combined with robust demand online for our entire brand portfolio. Profitability was in line with our expectations as we anticipated higher sourcing variances, mainly as a result of increased tariffs of approximately $7.1 million in the first quarter of 2026 compared to the year-ago-period. These tariffs were partially offset with strong full-price selling, channel mix, and our mitigation actions last year, namely raising prices and diversifying our sourcing, including leveraging our own manufacturing facilities. Moving forward, the impact from higher tariffs begins to lessen in the second quarter which, along with current top-line trends, provides a clear path back to gross margins in the low 40 percent range and improvement in profitability over the second half of the year."

Guidefitter announced an expanded partnership with Rocky Brands. Building on a successful relationship established with Rocky Boots in 2021, two additional brands from the Rocky portfolio - The Original Muck Boot Company and XTRATUF - have now joined the Guidefitter platform.

The Company is announcing that its Board of Directors has approved a new share repurchase program of up to $7,500,000 of the Company's outstanding common stock, no par value per share. This repurchase program replaces the previous program authorized by the Board of Directors that expires on February 24, 2026 and has a one-year term expiring on February 23, 2027.