BFH Technical Analysis & Stock Price Forecast

Technical Sentiment

Overall Consensus

Sell

Buy

Technical Analysis Consensus

Sell

Buy

Moving Average Consensus

Sell

Buy

Bread Financial Holdings Inc (BFH) Moving Averages Convergence Divergence (MACD) indicator is 4.293, suggesting BFH is Strong Buy.

Bread Financial Holdings Inc (BFH) 20-Day simple moving average is 93.663, while Bread Financial Holdings Inc (BFH) share price is $102.41, making it Buy.

Bread Financial Holdings Inc (BFH) 60-Day simple moving average is 86.638, while Bread Financial Holdings Inc (BFH) share price is $102.41, making it Buy.

Technical Analysis for BFH

Technical Sentiment Analysis for Bread Financial Holdings Inc (BFH) As of 2026-06-18, Bread Financial Holdings Inc (BFH) is exhibiting a Strong Buy technical sentiment. Our proprietary analysis, which aggregates 15 technical signals, shows that 10 indicators are flashing buy, while 5 are indicating sell.

Momentum Indicators: RSI, MACD & Overbought/Oversold Status Currently, the Relative Strength Index (RSI) for BFH stands at 73.295, which suggests a Sell condition. Meanwhile, the MACD (12, 26) indicator is at 4.293, providing a Buy signal for short-term momentum. Other oscillators like the Stochastic Oscillator at 81.525 and the Commodity Channel Index (CCI) at 115.295 further confirm a 11.26 outlook for the stock.

Support, Resistance & Moving Averages From a structural perspective, BFH is trading above its 60-day moving average of $86.638 and above its 200-day long-term moving average of $73.916. Key price levels to watch include the immediate resistance at $105.74 and strong support at $90.615. A break above $105.74 could signal a bull continuation, while falling below $90.615 may test the next Fibonacci floor at $82.782.

Bread Financial Holdings Inc (BFH) Support & Resistance Level

Name	S3	S2	S1	Pivot Points	R1	R2	R3
Classic	75.49	82.782	90.615	97.907	105.74	113.032	120.865
Fibonacci	82.782	88.56	92.13	97.907	103.685	107.255	113.032

Bread Financial Holdings Inc (BFH) Technical Indicators

2026-06-18

Name	Value
RSI_14	73.295
STOCHk_14_3_3	81.525
STOCHd_14_3_3	83.318
CCI_20	115.295
AO_5_34	12.137
MOM_10	11.26
MACD_12_26_9	4.293

Bread Financial Holdings Inc (BFH) Relative Strength Index (RSI) is 73.295, creating a Sell signal.

Bread Financial Holdings Inc (BFH) Stochastic Oscillator is 81.525, creating a Sell signal.

Bread Financial Holdings Inc (BFH) Stochastic RSI is 83.318, creating a Sell signal.

Bread Financial Holdings Inc (BFH) Commodity Channel Index (CCI) is 115.295, creating a Sell signal.

Bread Financial Holdings Inc (BFH) Awesome Oscillator is 12.137, creating a Buy signal.

Bread Financial Holdings Inc (BFH) Momentum is 11.26, creating a Buy signal.

Bread Financial Holdings Inc (BFH) MACD is 4.293, creating a Buy signal.

Bread Financial Holdings Inc (BFH) Moving Average

2026-06-18

Period	Simple	Signal
MA_5	101.928	Buy
MA_10	98.447	Buy
MA_20	93.663	Buy
MA_60	86.638	Buy
MA_200	73.916	Buy
MA_250	71.263	Buy

Bread Financial Holdings Inc (BFH) 5-Day simple moving average is 101.928, while Bread Financial Holdings Inc (BFH) share price is $102.41, making it a Buy.

Bread Financial Holdings Inc (BFH) 10-Day simple moving average is 98.447, while Bread Financial Holdings Inc (BFH) share price is $102.41, making it a Buy.

Bread Financial Holdings Inc (BFH) 20-Day simple moving average is 93.663, while Bread Financial Holdings Inc (BFH) share price is $102.41, making it a Buy.

Bread Financial Holdings Inc (BFH) 60-Day simple moving average is 86.638, while Bread Financial Holdings Inc (BFH) share price is $102.41, making it a Buy.

Bread Financial Holdings Inc (BFH) 200-Day simple moving average is 73.916, while Bread Financial Holdings Inc (BFH) share price is $102.41, making it a Buy.

Bread Financial Holdings Inc (BFH) 250-Day simple moving average is 71.263, while Bread Financial Holdings Inc (BFH) share price is $102.41, making it a Buy.

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Frequently Asked Questions

What is the current technical consensus for BFH?

The overall technical consensus for Bread Financial Holdings Inc (BFH) is currently Strong Buy. This rating is derived from a combined analysis of moving averages and oscillators, currently showing 4 buy signals and 5 sell signals.

What are the key support and resistance levels for Bread Financial Holdings Inc (BFH) today?

Based on pivot point calculations, Bread Financial Holdings Inc (BFH) has an immediate support level at 90.615 and a major resistance level at 105.74. Traders also monitor the pivot point at 97.907 to determine the intraday trend direction.

Is Bread Financial Holdings Inc (BFH) overbought or oversold based on the RSI?

The Relative Strength Index (RSI) for Bread Financial Holdings Inc (BFH) is currently 73.295. This indicates that the stock is in overbought territory (typically, a value below 30 is oversold and above 70 is overbought).

What signal is the MACD providing for Bread Financial Holdings Inc (BFH)?

Bread Financial Holdings Inc (BFH) Moving Averages Convergence Divergence (MACD) indicator is 4.293, suggesting BFH is Strong Buy. This indicator helps identify potential trend reversals or momentum shifts for Bread Financial Holdings Inc.

How is Bread Financial Holdings Inc (BFH) performing relative to its 200-day moving average?

Bread Financial Holdings Inc (BFH) is currently trading at $102.41, which is above its 200-day simple moving average of 73.916. Trading above the 200-day MA is often used by investors to determine the long-term bullish or bearish trend.