PRPL Stock: Price, Forecast, Financials & AI Analysis

High

Open

VWAP

Vol

Mkt Cap

Low

Amount

EV/EBITDA(TTM)

Total Shares

EV/OCF(TTM)

P/S(TTM)

Market Estimates

Earnings Estimates

Revenue

YoY Chg

EPS

YoYChg

FY2025Q4

FY2026Q1

FY2026Q2

139.81M

+8.4%

-0.055

-21.43%

120.73M

+15.9%

-0.080

-27.27%

124.84M

+18.78%

-0.060

-45.45%

Estimates Revision

The market is revising Downward the revenue expectations for Purple Innovation, Inc. (PRPL) for FY2025, with the revenue forecasts being adjusted by -0.7% over the past three months. During the same period, the stock price has changed by -22.18%.

Revenue Estimates for FY2025

Revise Downward

-0.7%

In Past 3 Month

EPS Estimates for FY2025

Revise Upward

+1.43%

In Past 3 Month

Stock Price

Go Down

-22.18%

In Past 3 Month

Valuation Metrics

The current forward P/E ratio for Purple Innovation Inc (PRPL.O) is -3.06, compared to its 5-year average forward P/E of -32.90. For a more detailed relative valuation and DCF analysis to assess Purple Innovation Inc 's fair value, click here.

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.

N/A

5Y Average PE

-32.90

Current PE

-3.06

Overvalued PE

43.47

Undervalued PE

-109.27

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.

N/A

5Y Average EV/EBITDA

-87.50

Current EV/EBITDA

16.08

Overvalued EV/EBITDA

346.65

Undervalued EV/EBITDA

-521.65

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.

N/A

5Y Average PS

0.74

Current PS

0.15

Overvalued PS

1.52

Undervalued PS

-0.04

Financials

Annual

Quarterly

N/A

Total Revenue

N/A

Operating Profit

N/A

Net Income after Tax

N/A

EPS - Diluted

N/A

Free Cash Flow

N/A

Gross Profit Margin - %

N/A

FCF Margin - %

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Net Margin - %

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ROIC

Trading Trends

Insider

Insiders are Neutral. There are no significant trading trends over the last month.

Sold

Bought

Hedge Fund

Hedge Funds are Neutral. There are no significant trading trends over the last quarter.

Sold

Bought

Congress Trading

Congress are Neutral. There are no significant trading trends over the last month.

Sold

Bought

Insider

Insiders are Neutral. There are no significant trading trends over the last month.

Sold

Bought

PRPL News & Events

Events Timeline

No data

News

3.5

2025-12-15PRnewswire

Purple's GelFlex Grid Mattresses Significantly Reduce Pain and Improve Sleep Quality

3.5

2025-12-15Newsfilter

Purple's Mattresses Significantly Reduce Pain and Enhance Sleep Quality in Independent Studies

9.5

2025-11-04PRnewswire

Purple Innovation Reports Third Quarter 2025 Results

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Frequently Asked Questions

What is Purple Innovation Inc (PRPL) stock price today?

The current price of PRPL is 0.72 USD — it has decreased -1.37 % in the last trading day.

What is Purple Innovation Inc (PRPL)'s business?

Purple Innovation, Inc. is a mattress company. The Company offers a variety of branded and premium comfort products, including mattresses, pillows, cushions, bases, sheets and more. It develops its products through its Hyper-Elastic Polymer gel technology. Its product portfolio includes Mattresses, Pillows, Sheets, Waterproof Mattress Protector, Bases, and Seat Cushions. Its Gelflex Grid technology is used in all Purple mattresses. It sells eight pillow models, all designed to deliver various sleep preferences and needs. The models include the Purple Harmony Pillow, the Purple Freeform Pillow, the Purple DreamLayer Pillow, the Purple Harmony Anywhere Pillow, the Purple Pillow, the Purple Twin Cloud Pillow, the Purple Cloud Pillow and the Kids Pillow. Its Purple SoftStretch sheets are designed to maximize the functionality of its mattresses and pillows. Its Purple Waterproof Mattress Protector mattress is designed to optimize the functionality of the Gelflex Grid in its mattress.

What is the price predicton of PRPL Stock?

Wall Street analysts forecast PRPL stock price to fall over the next 12 months. According to Wall Street analysts, the average 1-year price target for PRPL is USD with a low forecast of USD and a high forecast of USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

What is Purple Innovation Inc (PRPL)'s revenue for the last quarter?

Purple Innovation Inc revenue for the last quarter amounts to 118.77M USD, increased 0.14 % YoY.

What is Purple Innovation Inc (PRPL)'s earnings per share (EPS) for the last quarter?

Purple Innovation Inc. EPS for the last quarter amounts to -0.11 USD, decreased -69.44 % YoY.

What changes have occurred in the market's expectations for Purple Innovation Inc (PRPL)'s fundamentals?

How many employees does Purple Innovation Inc (PRPL). have?

Purple Innovation Inc (PRPL) has 1200 emplpoyees as of January 10 2026.

What is Purple Innovation Inc (PRPL) market cap?

Today PRPL has the market capitalization of 78.05M USD.