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PRPL Overview

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$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
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Intellectia

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High
0.710
Open
0.709
VWAP
0.70
Vol
141.78K
Mkt Cap
77.09M
Low
0.694
Amount
99.19K
EV/EBITDA(TTM)
--
Total Shares
108.41M
EV
147.65M
EV/OCF(TTM)
--
P/S(TTM)
0.17
Purple Innovation, Inc. is a mattress company. The Company offers a variety of branded and premium comfort products, including mattresses, pillows, cushions, bases, sheets and more. It develops its products through its Hyper-Elastic Polymer gel technology. Its product portfolio includes Mattresses, Pillows, Sheets, Waterproof Mattress Protector, Bases, and Seat Cushions. Its Gelflex Grid technology is used in all Purple mattresses. It sells eight pillow models, all designed to deliver various sleep preferences and needs. The models include the Purple Harmony Pillow, the Purple Freeform Pillow, the Purple DreamLayer Pillow, the Purple Harmony Anywhere Pillow, the Purple Pillow, the Purple Twin Cloud Pillow, the Purple Cloud Pillow and the Kids Pillow. Its Purple SoftStretch sheets are designed to maximize the functionality of its mattresses and pillows. Its Purple Waterproof Mattress Protector mattress is designed to optimize the functionality of the Gelflex Grid in its mattress.
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Events Timeline

(ET)
2025-11-04
16:22:36
Purple Innovation supports its FY25 revenue forecast of $465M-$485M, aligning with the consensus of $472.09M.
select
2025-11-04
16:21:50
Purple Innovation announces Q3 adjusted EPS of 8 cents, below consensus estimate of 10 cents.
select
2025-07-29 (ET)
2025-07-29
16:08:45
Purple Innovation backs FY25 revenue view $465M-$485M, consensus $467.24M
select
2025-07-29
16:07:59
Purple Innovation reports Q2 adjusted EPS (11c), consensus (12c)
select
2025-05-06 (ET)
2025-05-06
16:41:15
Somnigroup announces multiple mattress firm supplier arrangements
select
2025-05-06
16:38:31
Purple Innovation expands relationship with Somnigroup
select
2025-05-06
16:16:10
Purple Innovation sees FY25 revenue $465M-$485M, consensus $471.45M
select
2025-05-06
16:15:21
Purple Innovation reports Q1 adjusted EPS (11c), consensus (14c)
select
2025-03-13 (ET)
2025-03-13
16:11:14
Purple Innovation sees Q1 revenue $102M-$107M, consensus $117.28M
select

News

PRnewswire
9.5
17:57 PMPRnewswire
PinnedPurple Innovation to Report Q4 and Full Year 2025 Financial Results
  • Earnings Report Schedule: Purple Innovation will release its Q4 and full year 2025 financial results on March 25, 2026, at 8:00 a.m. ET, providing crucial performance data that may influence market expectations regarding the company's future outlook.
  • Conference Call Details: The company will hold a conference call at 8:30 a.m. ET on the same day, where investors can dial 800-715-9871 (domestic) or 646-307-1963 (international) with Conference ID 7609054, expected to provide in-depth analysis of the financial results and address investor inquiries.
  • Live Webcast Availability: The conference call will be available via live webcast on the company's investor website, with participants advised to register and download necessary software at least 15 minutes prior to the call, demonstrating the company's commitment to transparency and investor communication.
  • Replay Services: A replay of the call will be available until April 1, 2026, by dialing 800-770-2030 and entering the Conference ID, while a webcast replay will remain accessible on the investor relations section of the company's website for one year, facilitating future reference.
Newsfilter
9.5
18:42 PMNewsfilter
Purple Innovation to Report Q4 and Full Year 2025 Financial Results
  • Earnings Release Schedule: Purple Innovation will report its Q4 and full year 2025 financial results on March 25, 2026, at 8:00 a.m. ET, which is expected to positively influence investor confidence.
  • Conference Call Details: The company will hold a conference call at 8:30 a.m. ET on the same day, allowing investors to dial in at 800-715-9871 (domestic) or 646-307-1963 (international), enhancing interaction and transparency with stakeholders.
  • Webcast Availability: The conference call will also be available via a live webcast on the company's website, requiring participants to register 15 minutes in advance, which improves the timeliness and convenience of information dissemination, thereby enhancing the company's image.
  • Replay Services: A telephone replay of the call will be available until April 1, 2026, and a webcast replay will remain accessible on the investor relations section of the website for one year, ensuring investors can access critical information at their convenience.
PRnewswire
3.5
2025-12-15PRnewswire
Purple's GelFlex Grid Mattresses Significantly Reduce Pain and Improve Sleep Quality
  • Significant Pain Reduction: In two independent studies conducted by SleepScore Labs, Purple's Essentials mattress led to a 68% reduction in nighttime pain for participants, while the Restore mattress achieved a 63% reduction, demonstrating the effectiveness of its GelFlex Grid technology in enhancing sleep quality.
  • Improved Sleep Quality: The studies revealed that participants experienced significant improvements in both objective sleep data and self-reported sleep quality after using Purple mattresses, highlighting the mattress's crucial role in nighttime recovery, which in turn enhances daytime cognitive performance and overall wellness.
  • Scientific Validation: The findings from SleepScore Labs confirm that Purple mattresses not only improve sleep quality subjectively but also show significant objective sleep improvements, further solidifying the company's leadership position in sleep innovation.
  • Market Promotion Opportunity: Purple plans to showcase these research findings at the Las Vegas Winter Market, attracting potential partners and demonstrating the market potential of its GelFlex Grid technology, thereby further enhancing brand influence and driving sales growth.
Newsfilter
3.5
2025-12-15Newsfilter
Purple's Mattresses Significantly Reduce Pain and Enhance Sleep Quality in Independent Studies
  • Significant Pain Reduction: Independent studies reveal that Purple's Essentials mattresses reduce nighttime pain interference by 68%, while Restore mattresses achieve a 63% reduction, demonstrating the effectiveness of GelFlex Grid technology in enhancing sleep quality.
  • Improved Sleep Quality: The studies indicate that Essentials users fall asleep 8% faster and wake up 6% less often, while Restore users gain an additional 3.5 hours of deep sleep per month and experience a 3% improvement in overall sleep quality, which directly impacts daytime vitality and cognitive performance.
  • Enhanced Satisfaction: Participants reported a 96% increase in feeling well-rested with Essentials mattresses and a remarkable 174% increase with Restore mattresses, highlighting the positive impact of the mattresses on overall well-being.
  • Scientific Validation: The findings from SleepScore Labs underscore the role of Purple mattresses in reducing pain-related sleep disruptions and supporting deeper sleep, further solidifying Purple's leadership in sleep innovation.
PRnewswire
9.5
2025-11-04PRnewswire
Purple Innovation Reports Third Quarter 2025 Results
  • Financial Performance: Purple Innovation reported a third-quarter net revenue of $118.8 million, a slight increase from the previous year, with an improved net loss of $11.7 million and positive adjusted EBITDA of $0.2 million, reflecting progress in profitability and cost management.

  • Restructuring and Growth Initiatives: The company has successfully completed its restructuring program, leading to a leaner operation focused on growth, highlighted by the success of its Rejuvenate 2.0 product and the ongoing expansion of its partnership with Mattress Firm.

  • Operational Efficiency: Gross profit increased to $50.9 million, with an adjusted gross margin of 42.8%, driven by improved manufacturing efficiencies and cost savings, despite challenges from tariffs.

  • 2025 Outlook: Purple maintains its guidance for 2025, projecting full-year revenue between $465 to $485 million and adjusted EBITDA ranging from breakeven to $10 million, supported by strong product performance and strategic partnerships.

PRnewswire
9.5
2025-10-29PRnewswire
Purple Innovation to Report Third Quarter 2025 Results on November 4, 2025
  • Financial Results Announcement: Purple Innovation, Inc. will report its third quarter 2025 financial results on November 4, 2025, at 4:05 p.m. ET, followed by a conference call at 4:30 p.m. ET for discussion and analysis.

  • Participation Details: Investors and analysts can join the conference call by dialing specific numbers or through a live webcast, with a replay available until November 11, 2025.

  • Company Overview: Purple is a leading premium mattress company known for its GelFlex Grid® technology, which aims to provide less pain and better sleep through innovative sleep solutions.

  • Product Availability: Purple's products, including mattresses and accessories, are available online, in 55 stores, and at over 3,800 retailers across the nation.

Wall Street analysts forecast PRPL stock price to rise
2 Analyst Rating
Wall Street analysts forecast PRPL stock price to rise
2 Buy
0 Hold
0 Sell
Moderate Buy
Current: 0.000
sliders
Low
1.60
Averages
1.60
High
1.60
Current: 0.000
sliders
Low
1.60
Averages
1.60
High
1.60
Wedbush
Seth Basham
Hold
Reiterates
$1
AI Analysis
2025-03-26
Reason
Wedbush
Seth Basham
Price Target
$1
AI Analysis
2025-03-26
Reiterates
Hold
Reason

Valuation Metrics

The current forward P/E ratio for Purple Innovation Inc (PRPL.O) is -3.06, compared to its 5-year average forward P/E of -21.16. For a more detailed relative valuation and DCF analysis to assess Purple Innovation Inc's fair value, Click here.

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
N/A
5Y Average PE
-21.16
Current PE
-3.06
Overvalued PE
29.96
Undervalued PE
-72.27

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
N/A
5Y Average EV/EBITDA
-97.33
Current EV/EBITDA
16.08
Overvalued EV/EBITDA
343.09
Undervalued EV/EBITDA
-537.75

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PS
0.64
Current PS
0.15
Overvalued PS
1.26
Undervalued PS
0.02

Financials

AI Analysis
Annual
Quarterly

Whales Holding PRPL

C
Coliseum Capital Management, LLC
Holding
PRPL
-12.65%
3M Return

Trading Trends

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Frequently Asked Questions

What is Purple Innovation Inc (PRPL) stock price today?

The current price of PRPL is 0.6941 USD — it has decreased -2.39

What is Purple Innovation Inc (PRPL)'s business?

Purple Innovation, Inc. is a mattress company. The Company offers a variety of branded and premium comfort products, including mattresses, pillows, cushions, bases, sheets and more. It develops its products through its Hyper-Elastic Polymer gel technology. Its product portfolio includes Mattresses, Pillows, Sheets, Waterproof Mattress Protector, Bases, and Seat Cushions. Its Gelflex Grid technology is used in all Purple mattresses. It sells eight pillow models, all designed to deliver various sleep preferences and needs. The models include the Purple Harmony Pillow, the Purple Freeform Pillow, the Purple DreamLayer Pillow, the Purple Harmony Anywhere Pillow, the Purple Pillow, the Purple Twin Cloud Pillow, the Purple Cloud Pillow and the Kids Pillow. Its Purple SoftStretch sheets are designed to maximize the functionality of its mattresses and pillows. Its Purple Waterproof Mattress Protector mattress is designed to optimize the functionality of the Gelflex Grid in its mattress.

What is the price predicton of PRPL Stock?

Wall Street analysts forecast PRPL stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for PRPL is1.60 USD with a low forecast of 1.60 USD and a high forecast of 1.60 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

What is Purple Innovation Inc (PRPL)'s revenue for the last quarter?

Purple Innovation Inc revenue for the last quarter amounts to 118.77M USD, increased 0.14

What is Purple Innovation Inc (PRPL)'s earnings per share (EPS) for the last quarter?

Purple Innovation Inc. EPS for the last quarter amounts to -0.11 USD, decreased -69.44

How many employees does Purple Innovation Inc (PRPL). have?

Purple Innovation Inc (PRPL) has 1200 emplpoyees as of March 24 2026.

What is Purple Innovation Inc (PRPL) market cap?

Today PRPL has the market capitalization of 77.09M USD.