KR Relative Valuation
KR's fair value is calculated using relative valuation, based on historical P/E and P/S ranges and their premiums/discounts relative to a competitor average, adjusted by weights. If the market price exceeds this fair value range, KR is overvalued; if below, it's undervalued.
Historical Valuation
Kroger Co (KR) is now in the Fair zone, suggesting that its current forward PE ratio of 12.81 is considered Fairly compared with the five-year average of 11.97. The fair price of Kroger Co (KR) is between 58.95 to 70.66 according to relative valuation methord.
Relative Value
Fair Zone
58.95-70.66
Current Price：64.91
Fair
12.81
PE
1Y
3Y
5Y
Trailing
Forward
7.52
EV/EBITDA
Kroger Co. (KR) has a current EV/EBITDA of 7.52. The 5-year average EV/EBITDA is 7.20. The thresholds are as follows: Strongly Undervalued below 6.09, Undervalued between 6.09 and 6.64, Fairly Valued between 7.76 and 6.64, Overvalued between 7.76 and 8.32, and Strongly Overvalued above 8.32. The current Forward EV/EBITDA of 7.52 falls within the Historic Trend Line -Fairly Valued range.
13.04
EV/EBIT
Kroger Co. (KR) has a current EV/EBIT of 13.04. The 5-year average EV/EBIT is 12.34. The thresholds are as follows: Strongly Undervalued below 10.08, Undervalued between 10.08 and 11.21, Fairly Valued between 13.47 and 11.21, Overvalued between 13.47 and 14.60, and Strongly Overvalued above 14.60. The current Forward EV/EBIT of 13.04 falls within the Historic Trend Line -Fairly Valued range.
64.91
PS
Kroger Co. (KR) has a current PS of 64.91. The 5-year average PS is 0.71. The thresholds are as follows: Strongly Undervalued below -10.24, Undervalued between -10.24 and -4.76, Fairly Valued between 6.19 and -4.76, Overvalued between 6.19 and 11.66, and Strongly Overvalued above 11.66. The current Forward PS of 64.91 falls within the Strongly Overvalued range.
6.31
P/OCF
Kroger Co. (KR) has a current P/OCF of 6.31. The 5-year average P/OCF is 5.85. The thresholds are as follows: Strongly Undervalued below 4.12, Undervalued between 4.12 and 4.98, Fairly Valued between 6.71 and 4.98, Overvalued between 6.71 and 7.57, and Strongly Overvalued above 7.57. The current Forward P/OCF of 6.31 falls within the Historic Trend Line -Fairly Valued range.
13.66
P/FCF
Kroger Co. (KR) has a current P/FCF of 13.66. The 5-year average P/FCF is 14.56. The thresholds are as follows: Strongly Undervalued below 6.19, Undervalued between 6.19 and 10.37, Fairly Valued between 18.75 and 10.37, Overvalued between 18.75 and 22.93, and Strongly Overvalued above 22.93. The current Forward P/FCF of 13.66 falls within the Historic Trend Line -Fairly Valued range.
Kroger Co (KR) has a current Price-to-Book (P/B) ratio of 4.64. Compared to its 3-year average P/B ratio of 3.65 , the current P/B ratio is approximately 26.97% higher. Relative to its 5-year average P/B ratio of 3.52, the current P/B ratio is about 31.62% higher. Kroger Co (KR) has a Forward Free Cash Flow (FCF) yield of approximately 0.05%. Compared to its 3-year average FCF yield of 5.77%, the current FCF yield is approximately -99.11% lower. Relative to its 5-year average FCF yield of 7.29% , the current FCF yield is about -99.29% lower.
4.64
P/B
Median3y
3.65
Median5y
3.52
5.14
FCF Yield
Median3y
5.77
Median5y
7.29
Competitors Valuation Multiple
The average P/S ratio for KR's competitors is 125.95, providing a benchmark for relative valuation. Kroger Co Corp (KR) exhibits a P/S ratio of 64.91, which is -48.46% above the industry average. Given its robust revenue growth of 0.08%, this premium appears unsustainable.
P/S
P/E
EV/EBITDA
EV/EBIT
P/S
Revenue Growth
Market Cap
Performance Decomposition
1Y
3Y
5Y
Market capitalization of KR increased by 6.79% over the past 1 year. The primary factor behind the change was an increase in Margin Expansion from 1.37 to 1.80.
The secondary factor is the Revenue Growth, contributed 0.08%to the performance.
Overall, the performance of KR in the past 1 year is driven by Margin Expansion. Which is more sustainable.
People Also Watch
FAQ
Is Kroger Co (KR) currently overvalued or undervalued?
What is Kroger Co (KR) fair value?
How does KR's valuation metrics compare to the industry average?
What is the current P/B ratio for Kroger Co (KR) as of Nov 09 2025?
What is the current FCF Yield for Kroger Co (KR) as of Nov 09 2025?
What is the current Forward P/E ratio for Kroger Co (KR) as of Nov 09 2025?