Should You Buy Burlington Stores Inc (BURL) Today? Analysis, Price Targets, and 2026 Outlook.
Analysis Updated At
2026/01/28
Buy for a long-term beginner portfolio at/near the current ~$289 level. The stock is trading near a key support zone (~289) after a weak technical stretch, while fundamentals (2026/Q3 growth and margin improvement) and mostly bullish Wall Street targets imply meaningful upside (roughly low-$310s to mid-$350s). Options positioning shows heavy put open interest (hedging/caution) but call-leaning daily volume, consistent with a market that’s nervous but not outright capitulating—supporting an entry now for an investor who doesn’t want to wait.
Technical Analysis
Price/levels: BURL at ~289.74 is essentially sitting on S1 (~289.95). Below the pivot (~300.49), meaning the stock is still technically in a weaker posture until it reclaims ~300-301.
Momentum: MACD histogram is negative (-2.973) and expanding lower, which confirms a bearish/declining momentum phase.
RSI: RSI(6) ~32 is near oversold territory (not a screaming buy signal, but consistent with “selling pressure may be getting exhausted”).
Moving averages: Converging MAs suggests the downtrend is losing momentum, but not yet clearly reversed.
Tactical read: Near-term trend is still down/soft, but the stock is at support where long-term investors often get favorable entries. A break below ~283 (S2) would be the next downside area; upside confirmation starts on a move back above ~300, then ~311.
**Intellectia Proprietary Trading Signals**
- [AI Stock Picker](module://ai_stock_pick): No signal on given stock today.
- [SwingMax](module://swingmax): No signal on given stock today.
Analyst Ratings and Price Target Trends
Recent trend: After the Q3 print and cautious FY26 messaging (late Nov 2025), several firms cut price targets (e.g., JPM, MS, TD Cowen, Barclays, Goldman, Jefferies) but largely maintained positive ratings (Buy/Overweight/Outperform). In early Jan 2026, Bernstein raised its target to $350 (Outperform), while Deutsche Bank resumed with Hold and a $318 target; Guggenheim initiated Neutral.
Wall Street pros: margin execution improving, store growth opportunity, resilience in off-price, potential for share gains and future EPS revisions.
Wall Street cons: comp underperformance versus peers, conservative guidance, and questions about consistency of execution quarter-to-quarter.
Influential/political buying/selling: No recent congress trading data available; hedge funds and insiders are reported as neutral with no significant recent trend.
Wall Street analysts forecast BURL stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for BURL is 334.62 USD with a low forecast of 310 USD and a high forecast of 363 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
Wall Street analysts forecast BURL stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for BURL is 334.62 USD with a low forecast of 310 USD and a high forecast of 363 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
Current: 292.510
Current: 292.510
