Should You Buy Atour Lifestyle Holdings Ltd (ATAT) Today? Analysis, Price Targets, and 2026 Outlook.
Analysis Updated At
2026/01/28
BUY now for a long-term beginner portfolio. ATAT is showing strong fundamental growth (2025/Q3 revenue +38% YoY, EPS +23% YoY, margin expansion) and Wall Street targets imply meaningful upside, while options positioning is clearly bullish (very low put/call ratios). The technicals are mildly weak short-term (MACD below zero, RSI ~39), but the price is sitting close to support ($36.32–$35.38), making the current level acceptable for an impatient long-term investor rather than waiting for a “perfect” entry.
Technical Analysis
Pre-market price ~37.18. Trend is slightly bearish/soft in the near term: MACD histogram is negative (-0.157) but contracting (downtrend losing momentum), RSI(6)=39.2 (not oversold, but weak), and moving averages are converging (no strong trend confirmation). Key levels: Pivot 37.83 (price is below pivot = near-term pressure), Support S1 36.32 then S2 35.38, Resistance R1 39.34 then R2 40.28. Practical read: downside room exists toward 36.3/35.4, but this is also where buyers often step in; a reclaim of 37.83 improves the short-term setup.