TryHard Holdings and STAR PARTY Form Cooperation to Invest 90 Million Yen
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 1h ago
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Source: Newsfilter
- Memorandum of Cooperation: TryHard Holdings and STAR PARTY HK LIMITED have signed a Memorandum of Cooperation, marking the first step toward developing the 'Star Party' brand in Japan, with both parties exploring the establishment of a joint venture to drive localized operations and expansion.
- Joint Venture Establishment: Under the MoC, the joint venture's registered capital is tentatively set at 90 million yen, with STAR PARTY contributing RMB 7.5 million and TryHard also contributing RMB 7.5 million, holding 65% and 35% equity respectively, ensuring strategic positioning in the Japanese market.
- Capital Structure and Contributions: The joint venture's capital structure will include STAR PARTY's 58.5 million yen in registered capital and capital reserves, alongside TryHard's 31.5 million yen, facilitating compliant, stable, and efficient project execution while enhancing long-term brand value.
- Framework for Future Cooperation: The MoC establishes a foundation for further negotiations covering joint venture structure, governance, and brand authorization, indicating both parties' strategic intent and potential for collaboration in the Japanese market despite the non-binding nature of the agreement.
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About THH
TryHard Holdings Ltd is mainly involved in event curation, consulting and management services, sub-leasing of entertainment venues, and ownership and operation of restaurants. Event Curation combines art, music, and technology to create unforgettable experiences. The Company plans and produces highly customized events, including interactive trade shows, music festivals, live concerts, theme parties, and more. Consulting and management services leverage data-driven insights to optimize venue operations and increase customer satisfaction. The Company offers comprehensive support, including strategic planning, operations management, and marketing solutions. The Company also offers subleasing of entertainment venues with customized programming and marketing support. The Company also owns and operates restaurants, bars, and eateries.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
