Stock Price & Analysis

The S1 support level for DRCT Stock is $1.12 ,The R1 resistant level for DRCT Stock is $1.41.

As of the end of day on 2025-02-05, the price of DRCT Stock was $1.12.

The target price for DRCT Stock according to analyst rating is 5.25, with the highest price target at 8.00 and the lowest at 2.50. Analysts have a Moderate Buy rating on DRCT Stock overall.

The market cap of DRCT is $19.2M.

Direct Digital Holdings, Inc. is a holding company. The Company provides end-to-end, full-service programmatic advertising platform primarily focused on providing advertising technology, data-driven campaign optimization and other solutions to underserved and less efficient markets on both the buy-and sell-side of the digital advertising ecosystem. The Company through its subsidiary, Colossus Media operates its sell-side programmatic platform operating under the trademarked banner of Colossus SSP. Huddled Masses is the platform for the buy-side of the Company’s business. The Company serves industries, such as travel, healthcare, education, financial services and consumer products and other. Its platform enables small- and mid-sized clients to purchase programmatic technology to engage their potential customers more directly, on a one-on-one basis, in any local market, with specificity to media device.

DRCT has a total of 69 employees.