Most Subscribers Will Drop Streaming Service Over 5% Price Increase, Poll Reveals
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Aug 12 2024
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Source: Benzinga
Impact of Price Increases on Streaming Subscriptions: A recent poll revealed that 54% of respondents would cancel their streaming service if prices rose by 5% to 10%, with significant drops in subscriptions expected for HBO Max compared to Netflix, which has a more loyal user base.
Disney+ Price Hike Reactions: Following Disney+'s announcement of a price increase from $13.99 to $15.99, 37% of surveyed individuals indicated plans to cancel the service, while 46% reported they do not currently subscribe to it.
Analyst Views on SPOT
Wall Street analysts forecast SPOT stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for SPOT is 750.79 USD with a low forecast of 525.00 USD and a high forecast of 900.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
21 Analyst Rating
15 Buy
6 Hold
0 Sell
Moderate Buy
Current: 498.640
Low
525.00
Averages
750.79
High
900.00
Current: 498.640
Low
525.00
Averages
750.79
High
900.00
About SPOT
Spotify Technology SA a Luxembourg-based company, which offers digital music-streaming services. The Company enables users to discover new releases, which includes the latest singles and albums; playlists, which includes ready-made playlists put together by music fans and experts, and over millions of songs so that users can play their favorites, discover new tracks and build a personalized collection. Its users can either select Spotify Free, which includes only shuffle play or Spotify Premium, which encompasses a range of features, such as shuffle play, advertisement free, unlimited skips, listen offline, play any track and audio. The Company operates through a number of subsidiaries, including Spotify LTD and is present in over 20 countries. Its service offers a music listening experience without commercial breaks.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
