MediaCo Reports Strong Year-End Audience Growth
MediaCo announced 'strong' year-end audience growth across its radio portfolio, 'delivering significant gains in key markets and reinforcing its position as one of the fastest-growing audio companies in the country." The company said, "Driven by increased listening and expanded reach, MediaCo posted robust year-over-year performance across Adults 25-54, with particularly strong results during weekday Prime listening hours, underscoring the continued strength of the company's culturally relevant brands and local-first programming strategy. Top Market Highlights: New York City: +18.3% AQH and +9.9% Share, led by HOT 97's weekday resurgence and steady WBLS performance; Los Angeles: +25.0% AQH and +38.2% Cume, driven by the continued rise of Que Buena LA; Dallas: +31.1% AQH and +15.0% Cume, powered by growth at KNOR and KBOC...MediaCo also delivered strong gains among Adults 18-49, led by HOT 97, Que Buena LA, KRQB, and KTJM, reinforcing the company's connection to culturally engaged, high-value listeners and its ability to drive meaningful engagement across younger demos. Standout Station Performance: HOT 97: +40.6% AQH and +30.6% Share among Adults 18-49, Share among P25-54; +54.3%; Que Buena LA: +25.0% AQH and +17.3% Share among P25-54, with strong weekday growth; KNOR : +45.0% AQH and +21.9% Share among P25-54 driven by increased weekday listening."
Trade with 70% Backtested Accuracy
Analyst Views on MDIA
About MDIA
About the author
EstrellaTV Announces 2026 Clausura Broadcast Schedule for Liga MX Matches
- Comprehensive Broadcast Plan: EstrellaTV has announced full coverage of Tigres and FC Juárez home matches throughout the 2026 Clausura season, running from January to April 2026, ensuring fans can watch every game.
- Multi-Platform Coverage: All matches will be aired on its linear network, FAST channel, and the EstrellaTV app, including pre-game, halftime, and post-game shows, significantly enhancing viewer engagement and experience.
- Major Market Reach: EstrellaTV will broadcast in local TV stations across major markets including Los Angeles, New York, Houston, Dallas, Miami, Chicago, and Denver, ensuring a broad audience base and strengthening brand presence.
- Free Viewing Convenience: COO René Santaella emphasized that fans can easily find EstrellaTV to watch games, highlighting the platform's user-friendly and accessible viewing experience.
MediaCo Holding Inc. Launches Multicultural Audio Platform, Stock Surges 13.24%
- New Platform Launch: MediaCo has launched Sigma Audio Networks LLC, integrating multiple brands to provide advertisers access to diverse audiences, which is expected to enhance advertising revenue and market share.
- Viewership Growth: EstrellaTV achieved a 14% annual growth in 2025, particularly among the 18-49 age group, marking its first annual growth since 2018 and indicating increased appeal to younger audiences.
- Impressive Quarterly Performance: According to Nielsen data, EstrellaTV's fourth-quarter viewership increased by 57% compared to the same period in 2024, marking the largest quarterly year-over-year gain in the network's history, further solidifying its market position.
- Market Performance Analysis: MediaCo has a market capitalization of $55.22 million, with its stock down 37.04% over the past 12 months, reflecting weak investor sentiment; despite recent gains, the long-term trend suggests caution is warranted.
