McDonald's Partners with Chicago Fire for Naming Rights
Written by Emily J. Thompson, Senior Investment Analyst
Updated: May 13 2026
0mins
McDonald's and Chicago Fire Football Club announced a naming rights partnership that will see the Major League Soccer club's new $750M privately-funded stadium named McDonald's Park, opening in 2028.
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Analyst Views on MCD
Wall Street analysts forecast MCD stock price to rise
23 Analyst Rating
12 Buy
11 Hold
0 Sell
Moderate Buy
Current: 277.970
Low
300.00
Averages
337.63
High
375.00
Current: 277.970
Low
300.00
Averages
337.63
High
375.00
About MCD
McDonald's Corporation is a global foodservice retailer. Its segment includes U.S., International Operated Markets, and International Developmental Licensed Markets & Corporate. The U.S. segment is its largest market and is 95% franchised. The International Operated Markets segment comprises markets or countries in which it operates and franchises restaurants, including Australia, Canada, France, Germany, Italy, Poland, Spain, and the United Kingdom. This segment is 89% franchised. The International Developmental Licensed Markets & Corporate segment comprises development licensee and affiliate markets, including equity method investments in China and Japan. This segment is 99% franchised. Its menu features hamburgers and cheeseburgers, the Big Mac, the Quarter Pounder with Cheese, the Filet-O-Fish, and several chicken sandwiches, such as the McChicken and McCrispy as well as Chicken McNuggets, Fries, shakes, sundaes, cookies, soft drinks, coffee, and other beverages.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- Changing Spending Patterns: While consumer spending rose by 0.5% from March to April, personal income growth remained flat, and the personal savings rate fell to 2.6%, indicating that households are increasingly relying on credit and savings to sustain their spending habits.
- Future Economic Risks: Moody's chief economist warns that if the war continues, consumers will have to adopt more cautious spending behaviors, which could further threaten the already soft economic growth trajectory.
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- Surging Fuel Prices: Gasoline prices have surged over 47% since March, now averaging $4.39 per gallon, while diesel has risen to $5.52 per gallon, resulting in over $20 billion in additional consumer expenses, further straining household budgets.
- Declining Consumer Confidence: Although consumer spending rose by 0.5% from March to April, stagnant income growth and a personal savings rate that fell to 2.6% suggest that consumers are increasingly relying on credit and savings to maintain spending levels amid inflationary pressures.
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See More
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- Strong Earnings Report: In Q1 2026, McDonald's reported a 9% revenue increase to $6.5 billion and a 6% rise in net income, with earnings per share reaching $2.78, surpassing estimates and demonstrating resilience amid challenges.
- Rising Cost Pressures: Despite revenue growth, U.S. store margins have compressed to
See More
