Marti Technologies Launches Ride-Hailing Service in 10 More Cities Throughout Türkiye
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Nov 03 2025
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Source: Newsfilter
Expansion of Services: Marti Technologies has launched its ride-hailing service in 10 new cities across Türkiye, expanding its operations to 20 markets and now serving approximately 80% of the country's GDP.
Successful Growth: The company experienced higher-than-expected demand in its recent expansions, leading to a revised forecast for ride-hailing revenue contributions from outside Istanbul, increasing from 55% to 65%.
Long-Term Strategy: Marti plans to delay monetization of the newly added cities until at least 2026, focusing on rider and driver adoption while expanding its network.
Market Size Increase: Marti has raised its estimate of Türkiye's total ride-hailing market size to $4.0 billion annually, up from a previous estimate of $3.0 billion, reflecting the growing demand for ride-hailing services beyond Istanbul.
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Analyst Views on MRT
About MRT
Marti Technologies, Inc. offers urban mobility application, offering multiple transportation services to its riders. The Company operates a ride-hailing service that matches riders with car and motorcycle drivers. Its offerings are serviced by software systems and Internet of Things (IoT) infrastructure. It offers tech-enabled urban transportation services to riders across Turkiye through two service offerings in the metropolitan areas: ride-hailing and two-wheeled electric vehicles. Its ride-hailing service matches riders with cars, motorcycles, and taxi drivers. The Company's two-wheeled electric vehicle service offers a shared mobility solution through a Company-owned and operated fleet of e-mopeds, e-bikes and e-scooters. It offers environmentally sustainable transportation services to its riders. It operates an artificial intelligence (AI)-powered SaaS platform, offering dynamic fleet optimization algorithms for two-wheeled electric vehicle rental operators.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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