Marriott Partners with Coca-Cola for Global Beverage Supply Agreement
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 6 days ago
0mins
Source: seekingalpha
- Global Beverage Partnership: Marriott International has entered into a global beverage supply agreement with Coca-Cola, making Coca-Cola its global beverage partner across multiple categories, which is expected to enhance customer satisfaction and increase hotel revenues.
- Brand Rollout Plan: Under the agreement, Coca-Cola brands will be introduced in Marriott's hotels worldwide, including guest rooms, restaurants, lounges, and meeting spaces, with a phased rollout beginning on July 1, likely boosting brand visibility and attracting more guests.
- Customer Preference Alignment: Marriott CEO Anthony Capuano stated that the partnership aims to expand beverage options to align with customer preferences while generating economic benefits for hotel owners and franchise operators, thereby enhancing overall operational efficiency.
- Procurement Support: The agreement was developed with support from Marriott's global procurement organization, Hot Shoppe Services International, which facilitated the arrangement through its supplier network and procurement operations, ensuring smooth beverage supply implementation.
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Analyst Views on KO
Wall Street analysts forecast KO stock price to fall
14 Analyst Rating
13 Buy
1 Hold
0 Sell
Strong Buy
Current: 84.140
Low
71.00
Averages
79.33
High
85.00
Current: 84.140
Low
71.00
Averages
79.33
High
85.00
About KO
The Coca-Cola Company is a beverage company. The Company's segments include Europe, Middle East and Africa (EMEA); Latin America; North America; Asia Pacific, and Bottling Investments. It sells multiple brands across several beverage categories worldwide. Its portfolio of sparkling soft drink brands includes Coca-Cola, Sprite and Fanta. Its water, sports, coffee and tea brands include Dasani, smartwater, vitaminwater, Topo Chico, BODYARMOR, Powerade, Costa, Georgia, Fuze Tea, Gold Peak and Ayataka. Its juice, value-added dairy and plant-based beverage brands include Minute Maid, Simply, innocent, Del Valle, fairlife and Santa Clara. It operates in two lines of business: concentrate operations and finished product operations. Its concentrate operations sell beverage concentrates, syrups, including fountain syrups, and certain finished beverages to authorized bottling operations. Its finished product operations sell sparkling soft drinks and a variety of other finished beverages.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- Assessing Passive Income Needs: Retirees should evaluate whether they need to withdraw Social Security benefits or funds from retirement accounts, as claiming Social Security early reduces annual payments by 30%, and withdrawing from IRAs before age 59.5 incurs a 10% penalty, making liquidity management crucial.
- Summer Investment Adjustments: As trading activity slows in the summer, retirees should take advantage of this period to adjust their portfolios, maximizing retirement income and positioning themselves for opportunities arising from future market recoveries.
See More
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- Coca-Cola's Strong Performance: In Q1 2026, Coca-Cola reported a 10% organic revenue growth, with concentrate sales up 8% and earnings per share rising 18% to $0.86, demonstrating the company's ability to attract investors amid market volatility.
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See More
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