Kustom Entertainment Sells 51% Stake in Nobility Healthcare for $1.45 Million

Written by Emily J. Thompson, Senior Investment Analyst

Source: Globenewswire

Updated: Jan 12 2026

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KUST-12.42%

Should l Buy KUST?

Source: Globenewswire

Strategic Restructuring: Kustom Entertainment's sale of its 51% stake in Nobility Healthcare for $1.45 million signifies a strategic pivot towards the rapidly growing live entertainment and online ticketing markets, expected to enhance its competitive positioning.
Liquidity Assurance: The transaction includes $100,000 in cash, $209,501 in debt and working capital credits, and a long-term promissory note of $1,140,499, ensuring liquidity during the transition phase.
Event Expansion: Kustom plans to leverage the successful model of the Country Stampede Music Festival to scale its live event and ticketing services nationwide, aiming to attract more top-tier talent and audiences, thereby enhancing brand influence.
Market Outlook: The company will focus on the $100 billion live event market, with the CEO stating intentions to pursue a dominant market share through the Kustom Entertainment and TicketSmarter platforms, ensuring effective resource allocation for long-term growth.

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About KUST

Kustom Entertainment, Inc. is focused on live event production and ticketing technology. The Company specializes in large-scale music festivals, including the country stampede, and provides end-to-end event management and proprietary ticketing solutions for venues across the United States. The country stampede festival is the Company’s flagship event, celebrating music while fostering community and providing a platform for emerging talent.

About the author

Emily J. Thompson

Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.

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Kustom Entertainment Shares Surge 40.28% After Video Division Sale Announcement

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Stock Surge: Kustom Entertainment Inc. shares jumped 40.28% in after-hours trading to $2.96, reflecting strong market sentiment following the announcement of its video solutions division divestiture.
Video Division Sale Agreement: The company entered a non-binding Memorandum of Understanding with Virginia-based Cycurion Inc. for a transaction valued between $6 million and $8.5 million, with $1 million to $1.4 million in cash and the remainder in Cycurion preferred stock.
Strategic Shift to Live Events: This divestiture allows Kustom to sharpen its focus on live event production and proprietary online ticketing, aligning with its Nasdaq rebranding strategy, as CEO Stanton E. Ross emphasized the significant opportunities in the entertainment sector.
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Cycurion (CYCU) to Acquire Kustom Entertainment's Video Solutions for $6-8.4 Million

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Transaction Overview: Cycurion has signed a Memorandum of Understanding to acquire Kustom Entertainment's video solutions division for $6-8.4 million, with $1-1.4 million in cash and the remainder in preferred stock, indicating strong confidence in future growth.
Revenue Growth Expectations: The acquisition is expected to increase Cycurion's revenues by approximately $5.1 million, or 35%, in 2026 compared to 2025, while adding $8 million in backlog from established contracts, further solidifying its market position and enhancing recurring revenue capabilities.
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