Hims & Hers views lab testing as a billion-dollar opportunity, according to WSJ.
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Nov 13 2025
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Business Opportunity: Hims & Hers Health is targeting a $1B market in lab testing, as reported by Kelly Cloonan of the Wall Street Journal.
Customer Experience: Customers will utilize Quest Diagnostics for testing and receive personalized health plans, including prescriptions and nutrition guidance, through Hims' platform.
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Analyst Views on HIMS
Wall Street analysts forecast HIMS stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for HIMS is 42.88 USD with a low forecast of 29.00 USD and a high forecast of 85.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
12 Analyst Rating
2 Buy
7 Hold
3 Sell
Hold
Current: 28.670
Low
29.00
Averages
42.88
High
85.00
Current: 28.670
Low
29.00
Averages
42.88
High
85.00
About HIMS
Hims & Hers Health, Inc. provides a consumer-first platform, which helps customers to fulfill their health and wellness needs. Its platform includes access to a provider network, a clinically focused electronic medical record system, digital prescriptions, cloud pharmacy fulfillment, and personalization capabilities. Its digital platform enables access to treatments for a range of chronic conditions, including those related to sexual health, hair loss, dermatology, mental health, and weight loss. It connects patients to licensed healthcare professionals who can prescribe medications when appropriate and prescriptions are fulfilled online through licensed pharmacies on a subscription basis. It also offers access to a range of health and wellness products designed to meet individual needs, which can include curated prescription and non-prescription products. Through its mobile applications, consumers can access a range of educational programs, wellness content, and other services.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
New Ad Highlights Health Disparities in America
- Ad Campaign: Hims & Hers launches a new ad titled 'Rich People Live Longer' during the Super Bowl, emphasizing that proactive, life-changing healthcare should be accessible to everyone, challenging the notion of health as a luxury good.
- Health Disparity: Research indicates that the top 1% of earners live, on average, 7 years longer than those in the bottom 50%, highlighting the stark divide in the U.S. healthcare system and prompting public discourse on health equity.
- Platform Benefits: Hims & Hers offers personalized healthcare services, including early cancer detection and metabolic health management, aimed at removing barriers to high-quality care and improving overall health outcomes.
- Social Responsibility: CEO Andrew Dudum emphasizes that as living costs rise, more individuals are forced to treat health as a luxury, and the company's mission is to ensure everyone has access to the healthcare they need.
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