Flutter and DraftKings Shares Rise
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 1 day ago
0mins
Should l Buy FLUT?
Shares of Flutter Entertainment (FLUT) and DraftKings (DKNG) moved higher after Commodity Futures Trading Commission Chairman Michael Selig told Front Office Sports that proposals to regulate prediction markets are not far away. These could include restrictions or bans on prop bets and parlays, Selig told the site. Flutter shares are up 1% to $112.74 following the report while DraftKings is up 2% to $23.66.
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Analyst Views on FLUT
Wall Street analysts forecast FLUT stock price to rise
26 Analyst Rating
23 Buy
3 Hold
0 Sell
Strong Buy
Current: 109.090
Low
228.00
Averages
296.77
High
381.46
Current: 109.090
Low
228.00
Averages
296.77
High
381.46
About FLUT
Flutter Entertainment plc is an online sports betting and iGaming operator. Its segments include the United States (U.S.), United Kingdom and Ireland (UKI), Australia and International. The U.S. segment offers sports betting, casino, DFS and horse racing wagering products to players across various states in the United States, mainly online but with sports betting services also provided through retail outlets and certain online products in the province of Ontario in Canada. The UKI segment offers sports betting (sportsbook), iGaming products and other products through its Sky Betting & Gaming, Paddy Power, Betfair and tombola brands. Its Australia segment offers online sports betting products through its Sportsbet brand. The International segment includes its operations in 100 global markets and offers sports betting, casino, poker, rummy and lottery, mainly online. This segment includes Sisal, PokerStars, Snai, Betfair International, Adjarabet, MaxBet, Betnacional, and other brands.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Investment Opportunity Analysis for Flutter Entertainment Stock
- Market Volatility and Investment Opportunities: The stock market has experienced volatility at the start of 2026, which, while alarming for many investors, presents excellent opportunities for growth stocks like Flutter Entertainment, which has dropped 50% this year, making it a compelling buy.
- Business Growth and Market Share: Flutter has strategically expanded its business through acquisitions, with its FanDuel brand leading the U.S. market and significant shares in the U.K., Ireland, Australia, and Italy, showcasing its strong competitive position.
- Competitive Response and Innovation: In response to the threat from prediction markets, Flutter has introduced its own prediction market to compete with Kalshi and Polymarket; despite a slowdown in FanDuel's U.S. sportsbook growth (only 3% increase), the company has potential to enhance user engagement through data and pricing tools.
- International Business and Cost Control: Despite regulatory changes, Flutter's international operations continue to show steady growth, with management aiming to reduce costs by $300 million by 2027 by shifting more of its portfolio to its core platform, which should improve pricing and increase market share.
See More
FanDuel Partners with Toronto Tempo as Official iGaming Partner
- Strategic Partnership: FanDuel has entered into a multi-year agreement with the Toronto Tempo, becoming the first official iGaming partner, aimed at jointly promoting the growth of women's sports in Canada and enhancing engagement with women's basketball.
- Market Impact: This collaboration will enable FanDuel to offer unique experiences related to women's sports on its platform, enhancing customer interaction with the Toronto Tempo and further solidifying its leadership position in the North American sports betting market.
- Brand Visibility: Through in-arena visibility and digital activations, FanDuel will provide customers with more ways to engage, thereby increasing brand recognition and attracting more basketball fans to women's professional sports.
- Industry Milestone: With the Toronto Tempo being the first WNBA expansion team in Canada, FanDuel's involvement signifies further development of women's sports in North America, indicating potential for more similar partnerships in the future.
See More
FanDuel Partners with Toronto Tempo as Official iGaming Partner
- Strategic Partnership: FanDuel has entered into a multi-year agreement with Toronto Tempo, becoming its first official iGaming partner, aimed at jointly promoting the development of women's sports in Canada and enhancing the visibility and engagement of women's basketball.
- Market Impact: This collaboration will provide FanDuel users with more opportunities to engage with Canada's women's basketball team, further solidifying its leadership position in the North American sports betting market, particularly in the women's sports sector.
- Brand Exposure: Through in-arena visibility and digital activation initiatives, FanDuel will offer unique fan experiences that strengthen connections with the WNBA, thereby enhancing brand loyalty and market share.
- Industry Milestone: As the first WNBA expansion team outside the U.S., the addition of FanDuel signifies a significant step forward for women's professional sports in Canada, showcasing a commitment to supporting women's athletics.
See More
Bipartisan Legislation Boosts Flutter and DraftKings Amid Prediction Market Regulation
- Legislative Impact: California Democrat Adam Schiff and Utah Republican John Curtis are set to introduce legislation aimed at regulating prediction market entities like Polymarket and Kalshi, preventing them from listing contracts for sporting events and casino-style games, which is expected to positively impact the market performance of Flutter Entertainment (FLUT) and DraftKings (DKNG).
- Competition Landscape Shift: If passed, the bill would significantly alter the competitive landscape of the U.S. online gaming market by removing prediction markets as an alternative, potentially allowing FanDuel (FLUT) and DraftKings (DKNG) to capture a more favorable market position and increase their market share.
- Regulatory Status Utilization: Prediction markets have leveraged their regulatory status with the Commodity Futures Trading Commission (CFTC) to bypass state gaming laws, limiting the expansion of FanDuel (FLUT) and DraftKings (DKNG); successful legislation would enable these companies to better control the market.
- Positive Market Reaction: Shares of Flutter Entertainment (FLUT) and DraftKings (DKNG) rose following the legislative news, reflecting investor optimism regarding the potential changes in market competition dynamics and indicating a favorable impact on the businesses of both companies.
See More
Genius Sports: The Winner in Prediction Markets
- Market Potential: Genius Sports, dubbed the 'operating system of modern sport', provides essential data and analytics for sports wagering and prediction markets, and despite a 60% drop in stock price over the past year, its business model shows strong growth potential as prediction markets rise.
- Profitability Improvement: The company has achieved profitability on an adjusted EBITDA basis, and as incremental revenue growth occurs, the bottom line is expected to be significantly impacted, especially with its adtech business poised to become a crucial segment of overall operations.
- Acquisition Impact: Genius announced a $900 million acquisition of sports media company Legend, which is expected to boost adjusted EBITDA from $190 million to $320 million and increase operating margin from 23% to 30%, greatly enhancing the company's profitability.
- Future Earnings Outlook: Analysts forecast earnings per share to reach $0.28 by 2027 and $0.60 by 2028, and with the stock currently trading near $4.50, there is substantial rebound potential for Genius Sports, making it an attractive long-term investment opportunity.
See More
Genius Sports Poised for a Turnaround Amid Market Trends
- Market Trend Analysis: Despite Genius Sports' shares dropping over 60% in the past year, the rise of prediction markets could signal a turning point for profitability, especially with the upcoming $900 million acquisition of Legend.
- Acquisition Impact: The acquisition is expected to boost Genius Sports' adjusted EBITDA from $190 million to $320 million and increase operating margins from 23% to 30%, significantly enhancing financial performance.
- Earnings Expectations: Analysts forecast earnings per share to reach $0.28 in 2027 and $0.60 in 2028, indicating strong growth potential, particularly with the stock currently trading near $4.50.
- Industry Position: As a
See More
Investment Opportunity Analysis for Flutter Entertainment Stock
- Market Volatility and Investment Opportunities: The stock market has experienced volatility at the start of 2026, which, while alarming for many investors, presents excellent opportunities for growth stocks like Flutter Entertainment, which has dropped 50% this year, making it a compelling buy.
- Business Growth and Market Share: Flutter has strategically expanded its business through acquisitions, with its FanDuel brand leading the U.S. market and significant shares in the U.K., Ireland, Australia, and Italy, showcasing its strong competitive position.
- Competitive Response and Innovation: In response to the threat from prediction markets, Flutter has introduced its own prediction market to compete with Kalshi and Polymarket; despite a slowdown in FanDuel's U.S. sportsbook growth (only 3% increase), the company has potential to enhance user engagement through data and pricing tools.
- International Business and Cost Control: Despite regulatory changes, Flutter's international operations continue to show steady growth, with management aiming to reduce costs by $300 million by 2027 by shifting more of its portfolio to its core platform, which should improve pricing and increase market share.
See More
FanDuel Partners with Toronto Tempo as Official iGaming Partner
- Strategic Partnership: FanDuel has entered into a multi-year agreement with the Toronto Tempo, becoming the first official iGaming partner, aimed at jointly promoting the growth of women's sports in Canada and enhancing engagement with women's basketball.
- Market Impact: This collaboration will enable FanDuel to offer unique experiences related to women's sports on its platform, enhancing customer interaction with the Toronto Tempo and further solidifying its leadership position in the North American sports betting market.
- Brand Visibility: Through in-arena visibility and digital activations, FanDuel will provide customers with more ways to engage, thereby increasing brand recognition and attracting more basketball fans to women's professional sports.
- Industry Milestone: With the Toronto Tempo being the first WNBA expansion team in Canada, FanDuel's involvement signifies further development of women's sports in North America, indicating potential for more similar partnerships in the future.
See More
FanDuel Partners with Toronto Tempo as Official iGaming Partner
- Strategic Partnership: FanDuel has entered into a multi-year agreement with Toronto Tempo, becoming its first official iGaming partner, aimed at jointly promoting the development of women's sports in Canada and enhancing the visibility and engagement of women's basketball.
- Market Impact: This collaboration will provide FanDuel users with more opportunities to engage with Canada's women's basketball team, further solidifying its leadership position in the North American sports betting market, particularly in the women's sports sector.
- Brand Exposure: Through in-arena visibility and digital activation initiatives, FanDuel will offer unique fan experiences that strengthen connections with the WNBA, thereby enhancing brand loyalty and market share.
- Industry Milestone: As the first WNBA expansion team outside the U.S., the addition of FanDuel signifies a significant step forward for women's professional sports in Canada, showcasing a commitment to supporting women's athletics.
See More
Bipartisan Legislation Boosts Flutter and DraftKings Amid Prediction Market Regulation
- Legislative Impact: California Democrat Adam Schiff and Utah Republican John Curtis are set to introduce legislation aimed at regulating prediction market entities like Polymarket and Kalshi, preventing them from listing contracts for sporting events and casino-style games, which is expected to positively impact the market performance of Flutter Entertainment (FLUT) and DraftKings (DKNG).
- Competition Landscape Shift: If passed, the bill would significantly alter the competitive landscape of the U.S. online gaming market by removing prediction markets as an alternative, potentially allowing FanDuel (FLUT) and DraftKings (DKNG) to capture a more favorable market position and increase their market share.
- Regulatory Status Utilization: Prediction markets have leveraged their regulatory status with the Commodity Futures Trading Commission (CFTC) to bypass state gaming laws, limiting the expansion of FanDuel (FLUT) and DraftKings (DKNG); successful legislation would enable these companies to better control the market.
- Positive Market Reaction: Shares of Flutter Entertainment (FLUT) and DraftKings (DKNG) rose following the legislative news, reflecting investor optimism regarding the potential changes in market competition dynamics and indicating a favorable impact on the businesses of both companies.
See More
Genius Sports: The Winner in Prediction Markets
- Market Potential: Genius Sports, dubbed the 'operating system of modern sport', provides essential data and analytics for sports wagering and prediction markets, and despite a 60% drop in stock price over the past year, its business model shows strong growth potential as prediction markets rise.
- Profitability Improvement: The company has achieved profitability on an adjusted EBITDA basis, and as incremental revenue growth occurs, the bottom line is expected to be significantly impacted, especially with its adtech business poised to become a crucial segment of overall operations.
- Acquisition Impact: Genius announced a $900 million acquisition of sports media company Legend, which is expected to boost adjusted EBITDA from $190 million to $320 million and increase operating margin from 23% to 30%, greatly enhancing the company's profitability.
- Future Earnings Outlook: Analysts forecast earnings per share to reach $0.28 by 2027 and $0.60 by 2028, and with the stock currently trading near $4.50, there is substantial rebound potential for Genius Sports, making it an attractive long-term investment opportunity.
See More
Genius Sports Poised for a Turnaround Amid Market Trends
- Market Trend Analysis: Despite Genius Sports' shares dropping over 60% in the past year, the rise of prediction markets could signal a turning point for profitability, especially with the upcoming $900 million acquisition of Legend.
- Acquisition Impact: The acquisition is expected to boost Genius Sports' adjusted EBITDA from $190 million to $320 million and increase operating margins from 23% to 30%, significantly enhancing financial performance.
- Earnings Expectations: Analysts forecast earnings per share to reach $0.28 in 2027 and $0.60 in 2028, indicating strong growth potential, particularly with the stock currently trading near $4.50.
- Industry Position: As a
See More
