Coupang Inc. Shares Surge 11% Following Data Leak Investigation Clarification
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Dec 26 2025
0mins
Should l Buy CPNG?
Source: Benzinga
- Significant Stock Surge: Coupang Inc. shares rose 11% to $25.30 on Friday after the company clarified that its investigation into a former employee suspected of leaking customer data was conducted in close coordination with government authorities, alleviating market concerns about independent handling of the probe.
- Positive Market Reaction: This clarification effectively mitigated investor doubts regarding the company's transparency, enhancing market confidence and demonstrating its commitment to compliance and customer data protection.
- Industry-Wide Impact: The rebound in Coupang's stock price not only boosts its market valuation but may also influence other e-commerce firms to invest more in data security and compliance strategies, prompting the industry to strengthen overall compliance measures.
- Optimistic Future Outlook: With increased transparency in data protection, the company is expected to attract more investor interest, further driving stock price growth and solidifying its position in the highly competitive e-commerce market.
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Analyst Views on CPNG
Wall Street analysts forecast CPNG stock price to rise
6 Analyst Rating
4 Buy
2 Hold
0 Sell
Moderate Buy
Current: 17.430
Low
22.00
Averages
33.83
High
40.00
Current: 17.430
Low
22.00
Averages
33.83
High
40.00
About CPNG
Coupang, Inc. is a technology company that provides retail, restaurant delivery, video streaming, and fintech services to customers around the world under brands, such as Coupang, Coupang Eats, Coupang Play, Farfetch, and Rocket Now. Through its AI cloud computing service as Coupang Intelligent Cloud (CIC), it enhances its services and operations and provides GPU-as-a-Service (GPUaaS), including to external parties. Its Product Commerce segment includes its core Korean retail (owned inventory) and marketplace offerings (third-party merchants) and Rocket Fresh, its fresh grocery offering, as well as advertising products associated with these offerings. Its Developing Offerings include Coupang Eats, its restaurant ordering and delivery service in Korea, Coupang Play, an online content streaming service in Korea, fintech, its retail operations in Taiwan, as well as advertising products associated with these offerings, and also include Farfetch, its global luxury fashion marketplace.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Coupang Faces Class Action Lawsuit Over Data Breach
- Class Action Initiated: Pomerantz LLP has filed a class action lawsuit against Coupang, alleging securities fraud and other unlawful business practices by the company and certain executives, with investors needing to apply as lead plaintiffs by February 17, 2026, indicating significant legal risks that could impact the company's reputation.
- Data Breach Fallout: On November 30, 2025, Coupang apologized for a data breach affecting 33 million customer accounts, prompting an emergency meeting by the South Korean government to investigate potential violations of personal information protection rules, which led to a 5.36% drop in stock price to $26.65 on December 1, reflecting market concerns over its security management.
- CEO Resignation Consequences: Following the CEO's resignation on December 10, 2025, due to the data breach, a police raid on Coupang's offices heightened market anxiety, causing the stock price to fall by 3.2% to $26.06, demonstrating the negative impact of executive turnover on company stability.
- Regulatory Investigation Revelations: On December 16, 2025, Coupang acknowledged the breach in a filing with the SEC, revealing that a former employee may have accessed personal information of up to 33 million customers, resulting in a further 2.03% decline in stock price to $22.72 on December 17, indicating a significant loss of investor confidence in the company's future.
See More
Coupang Investors Advised on Class Action Lawsuit
- Data Breach Incident: Coupang apologized for the breach affecting 33 million customer accounts, prompting an emergency meeting by the South Korean government to investigate potential violations of personal information protection laws, which has damaged the company's reputation and triggered legal actions.
- Stock Price Decline: Following the data breach news on December 1, 2025, Coupang's stock fell by $1.51, or 5.36%, closing at $26.65, reflecting market concerns over the company's governance capabilities.
- Executive Resignation: The resignation of Coupang's CEO in connection with the data breach has intensified investor confidence issues regarding the company's future management, leading to a further 3.2% drop in stock price on December 10, 2025.
- Legal Action Initiated: The Portnoy Law Firm is advising Coupang investors on legal recourse, encouraging affected investors to file lead plaintiff motions by February 17, 2026, aiming to recover losses incurred due to corporate misconduct.
See More
Analysis of Big Tech's $650 Billion AI Investment
- Massive Capital Expenditure: In 2026, major tech companies are projected to invest $650 billion in capital expenditures, surpassing the combined spending of 21 major U.S. automakers and energy firms, reflecting immense confidence and enthusiasm for AI investments across the industry.
- Market Reaction and Risks: While the market remains optimistic about AI's potential, concerns about the timeline for returns and economic viability are intensifying, particularly as these companies face high expenditures and the looming risk of an economic bubble.
- Cloud Business Growth: Google Cloud's business grew by 48% over the past year with a 30% operating margin, indicating that while making substantial investments, cloud services remain a crucial revenue pillar for the company, potentially driving further income growth in the future.
- Semiconductor Sector Beneficiaries: As big tech ramps up spending on servers and semiconductors, companies like Nvidia and ASML are expected to be major beneficiaries, with their revenues and margins likely to see significant boosts in the short term, further solidifying their market positions.
See More
Two Pennsylvania Businesses Expand Overseas with Coupang's Support
- Market Expansion Opportunity: Kate's Real Food partners with Coupang to enter the South Korean market for the first time, leveraging Coupang's platform to introduce its organic energy and protein bars to new customers, significantly enhancing brand visibility and sales potential in international markets.
- Significant Sales Growth: Healthy Origins reports over a 50% year-over-year increase in sales on Coupang's platform after the partnership, with plans to expand further into the Taiwanese market, indicating strong demand and growth potential for its products internationally.
- Logistics Support Advantage: The collaboration with Coupang allows Healthy Origins to utilize its efficient logistics system, streamlining order fulfillment and customer service processes, thereby enhancing overall operational efficiency and improving customer experience, which strengthens market competitiveness.
- Strategic Partnership: Coupang's support enables both companies to better reach new customers and establish closer collaborative relationships, driving sustained growth in overseas markets and reflecting new opportunities for American small and medium-sized enterprises in the globalization process.
See More
Coupang's Data Breach Triggers Stock Price Plunge
- Data Breach Expansion: Coupang's recent security breach has resulted in the leak of an additional 165,000 user records, causing a stock price drop of over 13%, which translates to a market value loss exceeding $8 billion since the initial disclosure in November 2025, severely undermining investor confidence.
- CEO Investigation Risk: Interim CEO Harold Rogers is under investigation by South Korean authorities for potential perjury related to his statements at a National Assembly hearing regarding the breach, which could exacerbate the company's governance crisis and lead to greater legal liabilities and reputational damage.
- Securities Class Action Initiated: A securities class action has been launched by affected investors, alleging that Coupang misled them by promoting “proactive security” measures while failing to detect the breach in a timely manner, potentially leading to a loss of trust among investors and an increase in legal challenges.
- Compensation Plan Impact: Coupang has established a $1.2 billion compensation plan for the data breach, which, while aimed at appeasing affected users, may impose a long-term financial burden on the company, impacting its future investment and growth strategies.
See More
Coupang Faces Class Action Lawsuit Over Securities Law Violations
- Class Action Filed: Bronstein, Gewirtz & Grossman LLC has initiated a class action lawsuit against Coupang, alleging violations of federal securities laws between May 7, 2025, and December 16, 2025, seeking damages for affected investors.
- Cybersecurity Breach: The complaint alleges that Coupang's inadequate cybersecurity protocols allowed a former employee to access sensitive customer information for nearly six months undetected, significantly increasing the company's exposure to regulatory and legal scrutiny.
- Disclosure Failures: When the company became aware of the data breach, it failed to file a current report with the SEC as required, resulting in public statements being materially false and misleading at all times.
- Investor Impact: As the true details emerged, investors suffered losses, and Coupang now faces legal repercussions, with investors having until February 17, 2026, to request lead plaintiff status for potential recovery.
See More
Coupang Faces Class Action Lawsuit Over Data Breach
- Class Action Initiated: Pomerantz LLP has filed a class action lawsuit against Coupang, alleging securities fraud and other unlawful business practices by the company and certain executives, with investors needing to apply as lead plaintiffs by February 17, 2026, indicating significant legal risks that could impact the company's reputation.
- Data Breach Fallout: On November 30, 2025, Coupang apologized for a data breach affecting 33 million customer accounts, prompting an emergency meeting by the South Korean government to investigate potential violations of personal information protection rules, which led to a 5.36% drop in stock price to $26.65 on December 1, reflecting market concerns over its security management.
- CEO Resignation Consequences: Following the CEO's resignation on December 10, 2025, due to the data breach, a police raid on Coupang's offices heightened market anxiety, causing the stock price to fall by 3.2% to $26.06, demonstrating the negative impact of executive turnover on company stability.
- Regulatory Investigation Revelations: On December 16, 2025, Coupang acknowledged the breach in a filing with the SEC, revealing that a former employee may have accessed personal information of up to 33 million customers, resulting in a further 2.03% decline in stock price to $22.72 on December 17, indicating a significant loss of investor confidence in the company's future.
See More
Coupang Investors Advised on Class Action Lawsuit
- Data Breach Incident: Coupang apologized for the breach affecting 33 million customer accounts, prompting an emergency meeting by the South Korean government to investigate potential violations of personal information protection laws, which has damaged the company's reputation and triggered legal actions.
- Stock Price Decline: Following the data breach news on December 1, 2025, Coupang's stock fell by $1.51, or 5.36%, closing at $26.65, reflecting market concerns over the company's governance capabilities.
- Executive Resignation: The resignation of Coupang's CEO in connection with the data breach has intensified investor confidence issues regarding the company's future management, leading to a further 3.2% drop in stock price on December 10, 2025.
- Legal Action Initiated: The Portnoy Law Firm is advising Coupang investors on legal recourse, encouraging affected investors to file lead plaintiff motions by February 17, 2026, aiming to recover losses incurred due to corporate misconduct.
See More
Analysis of Big Tech's $650 Billion AI Investment
- Massive Capital Expenditure: In 2026, major tech companies are projected to invest $650 billion in capital expenditures, surpassing the combined spending of 21 major U.S. automakers and energy firms, reflecting immense confidence and enthusiasm for AI investments across the industry.
- Market Reaction and Risks: While the market remains optimistic about AI's potential, concerns about the timeline for returns and economic viability are intensifying, particularly as these companies face high expenditures and the looming risk of an economic bubble.
- Cloud Business Growth: Google Cloud's business grew by 48% over the past year with a 30% operating margin, indicating that while making substantial investments, cloud services remain a crucial revenue pillar for the company, potentially driving further income growth in the future.
- Semiconductor Sector Beneficiaries: As big tech ramps up spending on servers and semiconductors, companies like Nvidia and ASML are expected to be major beneficiaries, with their revenues and margins likely to see significant boosts in the short term, further solidifying their market positions.
See More
Two Pennsylvania Businesses Expand Overseas with Coupang's Support
- Market Expansion Opportunity: Kate's Real Food partners with Coupang to enter the South Korean market for the first time, leveraging Coupang's platform to introduce its organic energy and protein bars to new customers, significantly enhancing brand visibility and sales potential in international markets.
- Significant Sales Growth: Healthy Origins reports over a 50% year-over-year increase in sales on Coupang's platform after the partnership, with plans to expand further into the Taiwanese market, indicating strong demand and growth potential for its products internationally.
- Logistics Support Advantage: The collaboration with Coupang allows Healthy Origins to utilize its efficient logistics system, streamlining order fulfillment and customer service processes, thereby enhancing overall operational efficiency and improving customer experience, which strengthens market competitiveness.
- Strategic Partnership: Coupang's support enables both companies to better reach new customers and establish closer collaborative relationships, driving sustained growth in overseas markets and reflecting new opportunities for American small and medium-sized enterprises in the globalization process.
See More
Coupang's Data Breach Triggers Stock Price Plunge
- Data Breach Expansion: Coupang's recent security breach has resulted in the leak of an additional 165,000 user records, causing a stock price drop of over 13%, which translates to a market value loss exceeding $8 billion since the initial disclosure in November 2025, severely undermining investor confidence.
- CEO Investigation Risk: Interim CEO Harold Rogers is under investigation by South Korean authorities for potential perjury related to his statements at a National Assembly hearing regarding the breach, which could exacerbate the company's governance crisis and lead to greater legal liabilities and reputational damage.
- Securities Class Action Initiated: A securities class action has been launched by affected investors, alleging that Coupang misled them by promoting “proactive security” measures while failing to detect the breach in a timely manner, potentially leading to a loss of trust among investors and an increase in legal challenges.
- Compensation Plan Impact: Coupang has established a $1.2 billion compensation plan for the data breach, which, while aimed at appeasing affected users, may impose a long-term financial burden on the company, impacting its future investment and growth strategies.
See More
Coupang Faces Class Action Lawsuit Over Securities Law Violations
- Class Action Filed: Bronstein, Gewirtz & Grossman LLC has initiated a class action lawsuit against Coupang, alleging violations of federal securities laws between May 7, 2025, and December 16, 2025, seeking damages for affected investors.
- Cybersecurity Breach: The complaint alleges that Coupang's inadequate cybersecurity protocols allowed a former employee to access sensitive customer information for nearly six months undetected, significantly increasing the company's exposure to regulatory and legal scrutiny.
- Disclosure Failures: When the company became aware of the data breach, it failed to file a current report with the SEC as required, resulting in public statements being materially false and misleading at all times.
- Investor Impact: As the true details emerged, investors suffered losses, and Coupang now faces legal repercussions, with investors having until February 17, 2026, to request lead plaintiff status for potential recovery.
See More
