Consumer Staples Stocks Yielding Up to 11.3% Amid Market Turmoil
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Apr 24 2026
0mins
Source: NASDAQ.COM
- Yield Comparison: Consumer staples stocks are yielding between 5.2% and 11.3%, indicating a significant appeal for certain stocks amidst market turmoil, especially when compared to the average yield across the consumer staples sector, which enhances their return potential.
- Kimberly-Clark's Acquisition Plan: Kimberly-Clark (KMB) is set to acquire Kenvue for $48.7 billion, which is expected to make it the second-largest health and wellness company globally; despite potential dilution for existing shareholders, this presents an opportunity to invest at a 5.2% yield.
- Nomad Foods' Restructuring: Nomad Foods (NOMD) is expected to undergo restructuring in 2026 after facing volume declines and rising costs, yet its 7% yield remains attractive, demonstrating the company's determination to seek growth in adversity.
- Flowers Foods' High Risk: Flowers Foods (FLO) offers a high yield of 11.3%, but with significant debt and declining profits, future dividends may be at risk, prompting investors to closely monitor the upcoming annual performance announcement to assess the company's financial health.
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Analyst Views on KMB
Wall Street analysts forecast KMB stock price to rise
14 Analyst Rating
5 Buy
8 Hold
1 Sell
Moderate Buy
Current: 97.750
Low
95.00
Averages
127.71
High
162.00
Current: 97.750
Low
95.00
Averages
127.71
High
162.00
About KMB
Kimberly-Clark Corporation is a global company focused on delivering products and solutions that provide better care. The Company's segments include North America and International Personal Care. The North America segment consists of products encompassing each of its five global daily-need categories across consumer and professional channels, including disposable diapers, training and youth pants, swim pants, baby wipes, feminine and incontinence care products, reusable underwear, facial and bathroom tissue, paper towels, napkins, wipers, tissue, towels, soaps and sanitizers and other related products. The International Personal Care segment consists of three core categories: Baby & Child Care, Adult Care and Feminine Care, including disposable diapers, training and youth pants, swim pants, baby wipes, feminine and incontinence care products, reusable underwear and other related products. Its portfolio of brands includes Huggies, Kleenex, Scott, Kotex, Cottonelle, Depend, and Pull-Ups.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
- Significant Revenue Growth: Mammoth Brands anticipates reaching $835 million in revenue for 2024, with nearly $100 million in adjusted EBITDA, reflecting a robust compound annual growth rate exceeding 20%, indicating the success of its business model and increasing market acceptance.
- IPO Plans Emerging: The company is considering an initial public offering in the second half of 2024, aiming to attract a broader investor base and enhance its capital structure to support brand investments and market expansion, showcasing confidence in its future growth.
- Ongoing Acquisition Strategy: In 2025, Mammoth acquired the premium diaper brand Coterie for over $1 billion, with Coterie reporting over $200 million in net revenue over the past year, a nearly 60% increase, highlighting Mammoth's proactive approach to expanding its product lines and market share.
- Intensifying Market Competition: As smaller brands rise, traditional CPG giants face unprecedented challenges, with Mammoth redefining consumer expectations in personal care through its direct-to-consumer model and innovative products, driving industry transformation.
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- Market Decline: The S&P 500 fell 2.64% and the Nasdaq 100 dropped 4.77%, indicating a significant loss of investor confidence in tech stocks, particularly as AI infrastructure and semiconductor companies faced sell-offs, which could impact future investment strategies.
- Strong Employment Data: US nonfarm payrolls rose by 172,000 in May, significantly exceeding expectations of 88,000, while the unemployment rate held steady at 4.3%, potentially prompting the Fed to consider a rate hike at the upcoming meeting, thereby affecting market liquidity and investor sentiment.
- Rising Bond Yields: The 10-year Treasury yield climbed to 4.55%, a two-week high, reflecting heightened expectations for future rate hikes, which may lead to capital outflows from the stock market, further exacerbating market volatility.
- Tech Stock Retreat: Following Broadcom's disappointing chip sales outlook, Marvell and Micron stocks plummeted over 16% and 13%, respectively, suggesting that the market's overly optimistic sentiment towards tech stocks may be correcting, impacting investor confidence.
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- Personal Experience Sharing: U.S. pro soccer captain Tim Ream publicly shares his childhood bedwetting experience for the first time, aiming to help children eliminate the shame associated with nighttime accidents, thereby boosting their confidence and courage.
- Brand Collaboration: Ream partners with Goodnites®, the leading nighttime underwear brand, to convey the message that nighttime accidents are a normal part of childhood development, emphasizing the importance of family support.
- Positive Impact: Through this initiative, Ream hopes to encourage more families to approach children's bedwetting issues with a positive mindset, helping kids overcome psychological barriers and pursue their dreams during their growth.
- Social Responsibility: As a respected athlete and father, Ream leverages his influence to raise public awareness about children's bedwetting issues, promoting societal understanding and acceptance of this topic.
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- Investment Opportunity Identification: Jim Cramer highlights that as tech stocks lose momentum, investors should focus on undervalued stocks, particularly JPMorgan Chase, which is trading at a forward P/E of about 13, down from 15 at the start of the year, indicating its attractiveness.
- Healthcare Sector Potential: Cramer believes Johnson & Johnson may present a more appealing investment option due to its drug pipeline and growing medical technology business, although he remains positive on Eli Lilly as well.
- Consumer Goods Stability: Cramer favors Kimberly-Clark for its strong brand portfolio and attractive dividend yield, with the planned merger with Kenvue expected to further enhance its market position.
- Restaurant Sector Rebound: Cramer points to McDonald's and Yum! Brands, arguing that the tech sector's popularity has undervalued these stocks, particularly with Yum! Brands considering the sale of Pizza Hut, which sweetens its investment case.
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- Investment Opportunity Identification: CNBC's Jim Cramer suggests that investors should consider out-of-favor sectors, particularly as tech stocks may retreat, highlighting potential beneficiaries like JPMorgan, Johnson & Johnson, Kimberly-Clark, McDonald's, Yum! Brands, and Kraft Heinz.
- Financial Sector Potential: Cramer points out that JPMorgan's forward P/E ratio is around 13 times, down from 15 at the beginning of the year, and despite a 7% decline year-to-date, its value as a quality franchise remains attractive, indicating investment opportunities amid economic slowdown concerns.
- Healthcare Sector Outlook: Cramer believes Johnson & Johnson's drug pipeline and growing medical technology business present significant growth potential, suggesting it may offer a more attractive investment opportunity than Eli Lilly, while advising investors to buy slowly due to market uncertainties.
- Consumer Goods and Restaurant Sector: Cramer highlights Kimberly-Clark's household brand portfolio and appealing dividend yield, along with the investment value of McDonald's and Yum! Brands, particularly with Yum! potentially selling Pizza Hut, which enhances its investment appeal.
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- Antitrust Review Request: China's State Administration for Market Regulation has requested additional information regarding Kimberly-Clark's planned $49 billion acquisition of Kenvue following a formal complaint from antitrust expert Liu Xu, indicating heightened regulatory scrutiny that could impact the deal's timeline.
- Expert Complaint Context: Liu Xu's complaint has prompted the regulator to potentially slow down its fast-track review process, although it remains unclear whether this will significantly delay the review, introducing uncertainty for Kimberly-Clark ahead of the transaction's completion.
- Deal Size and Impact: The acquisition is expected to close in the second half of 2026, creating a projected $32 billion revenue leader in health and personal care by combining the strengths of two major global consumer goods players, which could reshape the market landscape.
- Market Reaction and Future Outlook: Kimberly-Clark is set to present at the Deutsche Bank Consumer Conference, and despite facing regulatory challenges, the strategic integration in the health and personal care sector is viewed as a long-term growth opportunity, warranting investor attention on subsequent developments.
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