Cardlytics Appoints David Evans as CFO Effective January 12, 2026
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Dec 18 2025
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Source: Businesswire
- Executive Return: David Evans is set to return as Chief Financial Officer of Cardlytics on January 12, 2026, having previously held multiple executive roles from 2014 to 2020, during which he played a crucial role in guiding the company through its successful IPO, showcasing his deep expertise in financial management and strategic growth.
- Leadership Advantage: Evans brings extensive experience from the software and technology sectors, particularly in his current role as Board Chair at Neighborly Software, which will provide robust support for Cardlytics' finance, accounting, and investor relations functions, aiding the company in achieving its long-term growth vision.
- Smooth Transition: His appointment follows the announcement that current CFO Alexis DeSieno will step down on March 6, 2026, while continuing in an advisory capacity to ensure business continuity and a seamless transition, reflecting the company's commitment to leadership stability.
- Strategic Development: Cardlytics CEO Amit Gupta emphasized that Evans' return is significant at this critical stage of the company's turnaround, with expectations that his deep industry understanding and leadership capabilities will drive long-term value creation for shareholders.
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Analyst Views on CDLX
Wall Street analysts forecast CDLX stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for CDLX is 1.63 USD with a low forecast of 1.50 USD and a high forecast of 2.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
4 Analyst Rating
0 Buy
3 Hold
1 Sell
Hold
Current: 1.030
Low
1.50
Averages
1.63
High
2.00
Current: 1.030
Low
1.50
Averages
1.63
High
2.00
About CDLX
Cardlytics, Inc. is a provider of a digital advertising platform. Through the Cardlytics platform, its financial media network, marketers deliver advertising content to customers that allows them to earn rewards, which are funded with a portion of the fees it collects from marketers. It maintains the Cardlytics platform in both the United States and the United Kingdom. Cardlytics platform helps marketers find new customers that are active in their category but not shopping with them, or to grow their business with existing customers. Cardlytics platform provides its marketers with a scalable solution for driving customer loyalty and engagement, whereby Cardlytics handles everything from contracting with marketers and creating, managing and reporting the performance of their campaigns to attributing incentives to each of its partners customers. The Bridg platform is a customer data platform that utilizes POS data from its merchant data partners, including product-level purchase data.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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