BON Partners with Qingshengyuan in $12M Health Product Agreement
Written by Emily J. Thompson, Senior Investment Analyst
Source: PRnewswire
Updated: 57 minutes ago
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Source: PRnewswire
- Strategic Partnership: BON has entered into a 24-month non-exclusive sales agreement with Qingshengyuan valued at $12 million, aimed at leveraging Qingshengyuan's distribution network in Greater China to promote BON's high-tea-pigment products, significantly enhancing market penetration.
- Product Innovation: BON has launched a health-focused kombucha-inspired beverage made from premium tea, sugar, and a Symbiotic Culture of Bacteria and Yeast (SCOBY), which undergoes a controlled natural fermentation process that ensures higher tea pigment concentration than similar products, catering to consumer demand for natural ingredients.
- Market Trend Alignment: With increasing interest among younger consumers in natural ingredients and health benefits, kombucha has emerged as one of the fastest-growing categories in functional beverages, and BON's product is designed to capitalize on this trend, supporting further market development.
- Broad Industry Outlook: The market for tea-pigment applications is projected to reach approximately $1 billion in the coming years, and BON's strategic collaboration is expected to enhance its influence in the functional product industry, driving future revenue and earnings growth.
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About BON
Bon Natural Life Ltd is a China-based company principally engaged in the manufacturing and sales of personal care ingredients, such as plant extracted fragrance compounds to perfume and fragrance manufacturers, natural health supplements, such as powder drinks and bioactive food ingredient products mostly used as food additives and nutritional supplements. The Company's product categories include fragrance compounds, health supplements (natural, functional active ingredients for powder drinks) and bioactive food ingredients. Fragrance compounds product category includes clary sage extract products. Bioactive food ingredients include stachyose, milk thistle extracts, apple extracts, phloretin and pomegranate extract products. The Company’s products are applied in the functional food, personal care, cosmetic and pharmaceutical industries.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.