BERO Brewing Enhances Customer Loyalty Through Omnichannel Experience Using Digimarc's Connected Packaging
Partnership for Loyalty Program: BERO Brewing has teamed up with Digimarc Corporation to launch an innovative loyalty program that enhances customer engagement through a seamless, fraud-resistant rewards experience using QR codes and connected packaging.
Effortless Rewards Experience: The program allows customers to participate instantly by scanning a QR code, eliminating the need for manual entry of product codes, and ensuring secure tracking and redemption of loyalty credits across various retailers.
Scalable and Secure Platform: Digimarc's technology enables BERO to create a customized rewards system that fosters community and customer connections, offering benefits like free shipping, early product access, and exclusive events for members.
Future Growth and Engagement: BERO plans to expand its loyalty program with a direct communication channel powered by Digimarc, aiming to deliver personalized content and real-time engagement throughout the product lifecycle.
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Digimarc to Attend 28th Annual Needham Growth Conference on January 13, 2026
- Conference Participation: Digimarc Corporation will attend the 28th Annual Needham Growth Conference on January 13, 2026, showcasing its leadership in digital identity and authentication solutions, which is expected to attract investor interest.
- Executive Attendance: President and CEO Riley McCormack and CFO Charles Beck will host one-on-one meetings at the event, aiming to strengthen relationships with potential investors and enhance the company's visibility.
- Industry Context: As AI technology rapidly evolves, Digimarc is committed to providing highly secure solutions to combat the growing risks of fraud and counterfeiting, highlighting its significance in the modern business landscape.
- Market Positioning: Digimarc's solutions are trusted by central banks worldwide to deter currency counterfeiting, further solidifying its market position in the digital identity verification sector.

Zebra Partners with Digimarc to Launch Fraud-Preventing Gift Card Scanners
- Market Launch: Zebra handheld imagers are the first to feature Digimarc-enabled scanner software that automatically detects tampered gift cards, significantly enhancing retailers' fraud prevention capabilities at the point of sale.
- Enhanced Security: Digimarc's solution is over 3x more secure than traditional 'card-only' features, reducing the need for cashiers to manually inspect cards, which accelerates checkout speed and lowers fraud risk.
- Initial Success: In the first in-store rollout with a grocery retailer, Zebra's devices achieved zero fraud incidents, improved card scanning speed, and simplified cashier workflows, delighting both consumers and retailers.
- Future Plans: Zebra plans to roll out the latest version of Digimarc's software across more retail scanners in early 2026, further enhancing tamper detection and improving Items Per Minute (IPM), addressing retailers' demands for anti-fraud protection and a seamless checkout experience.









