Academy Sports Struggles In Q3 With Lower Sales And Profit, Cuts Outlook For 2024
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Dec 10 2024
0mins
Should l Buy ASO?
Source: Benzinga
Earnings Report: Academy Sports and Outdoors, Inc. reported third-quarter adjusted earnings per share of 98 cents, missing estimates, with quarterly sales of $1.34 billion also falling short of expectations. The company experienced a comparable sales decline of 4.9% but opened eight new stores during the quarter.
Outlook and Stock Performance: The company revised its fiscal year 2024 net sales and adjusted EPS projections downward, anticipating a decrease in comparable sales. ASO stock has dropped over 25% year-to-date, trading down 3.79% to $48.50 in premarket activity.
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Analyst Views on ASO
Wall Street analysts forecast ASO stock price to fall
12 Analyst Rating
4 Buy
8 Hold
0 Sell
Moderate Buy
Current: 59.090
Low
50.00
Averages
57.00
High
65.00
Current: 59.090
Low
50.00
Averages
57.00
High
65.00
About ASO
Academy Sports and Outdoors, Inc. is a full-line sporting goods and outdoor recreation retailer in the United States. The Company's product assortment is focused on key categories of outdoor, apparel, sports and recreation, and footwear through both national brands and a portfolio of over 19 private label brands. It has preferred access to national brands, such as Nike, Under Armour, adidas, Winchester, Columbia Sportswear, Brooks, Skechers, Yeti and Carhartt. Its private label brand portfolio consists of Academy Sports + Outdoors, Magellan Outdoors, BCG, O'rageous, Game Winner, Outdoor Gourmet, Freely and R.O.W. Its primary product types include coolers and drinkware, camping accessories and camping equipment; fitness equipment, fitness accessories and nutrition supplies; outdoor apparel, seasonal apparel, denim, work apparel, graphic t-shirts and accessories; casual shoes, slippers, seasonal footwear, socks; boys and girls footwear, among others.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
- Sales Guidance Update: Academy Sports anticipates a 6% to 7% increase in sales for Q1, with comparable sales rising 2% to 3%, indicating the midpoint of this range slightly exceeds consensus expectations, showcasing the company's resilience in a competitive market.
- Analyst Day Event: During the upcoming Analyst Day, CEO Steve Lawrence and CFO Carl Ford will discuss the company's long-term strategy and growth initiatives, expected to provide deeper business insights to investors and bolster market confidence.
- Strong Stock Performance: Academy Sports' shares have risen 18% year-to-date and over 60% in the past 52 weeks, reflecting optimistic market expectations regarding its future growth potential and further solidifying its position in the retail sector.
- Analyst Ratings Favorable: Both Wall Street and Seeking Alpha analysts have assigned a consensus Buy rating on the stock, indicating strong market confidence in the company's future performance, which may attract more investor interest.
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- Sales Growth Expectation: Academy Sports + Outdoors anticipates a 6%-7% increase in sales and a 2%-3% rise in comparable sales for Q1 2026, indicating the company's competitive strength and stable consumer demand.
- Financial Reporting Plans: The company intends to update its fiscal 2026 guidance when it releases full Q1 financial results in June 2026, demonstrating a commitment to transparency and investor communication.
- Market Positioning: With over 300 stores across 21 states, Academy aims to meet diverse consumer needs through localized merchandising strategies and value propositions, further solidifying its market presence.
- Brand Strategy: The company's product assortment focuses on key categories such as outdoor, apparel, sports & recreation, and footwear, leveraging both leading national brands and private label offerings to enhance customer experience and market share.
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- Conference Participation: Academy Sports + Outdoors will participate in the J.P. Morgan Retail Roundup Conference in New York from April 8 to 9, 2026, with CEO Steve Lawrence and CFO Carl Ford engaging in a live webcast fireside chat, expected to draw investor and industry attention.
- Live Webcast Details: The fireside chat is scheduled for April 8 at 2:00 p.m. Eastern Time, with a link provided on the company's investor relations website, and the live and replay webcast will be available for approximately 30 days, enhancing the company's engagement with investors.
- Company Background: Founded in 1938, Academy Sports has grown to over 300 stores across 21 states in the U.S., committed to fulfilling its mission of “Fun for All” through a localized merchandising strategy and value proposition that resonates with a broad range of consumers.
- Product Assortment: Academy's product offerings focus on outdoor, apparel, sports & recreation, and footwear, leveraging both leading national brands and a portfolio of private label brands to enhance market competitiveness and attract a diverse consumer base.
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- Analyst Day Event: Academy Sports + Outdoors is set to host an Analyst Day on April 7, 2026, where CEO Steve Lawrence and other executives will discuss the company's long-term strategy and growth initiatives, likely attracting significant attention from investors and analysts, thereby enhancing market transparency.
- Live Webcast Details: The event will commence at 9:00 a.m. Eastern Time, with management's presentation available via live webcast on the company's website, ensuring broad investor participation, while presentation materials will be posted prior to the event to enhance timeliness and accessibility of information.
- Company Background: Founded in 1938, Academy Sports + Outdoors has expanded to over 300 stores across 21 states in the U.S., focusing on a localized merchandising strategy and value proposition that connects with a diverse consumer base, further solidifying its leadership in the sporting goods and outdoor recreation retail market.
- Product Portfolio Strength: Academy's product assortment spans outdoor, apparel, sports & recreation, and footwear, leveraging both leading national brands and a portfolio of private labels to provide a
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- Analyst Day Event: Academy Sports + Outdoors is set to host an Analyst Day on April 7, 2026, at 9:00 a.m. ET, where CEO Steve Lawrence and other executives will discuss the company's long-term strategy and growth initiatives, aiming to enhance investor confidence and attract more attention.
- Live Webcast Arrangement: The event will be accessible via a live webcast on the company's website, allowing investors to find the link under the 'News and Events' dropdown menu, ensuring transparency and enabling real-time information access for stakeholders.
- Company Background: Founded in 1938, Academy has expanded to over 300 stores across 21 states in the U.S., focusing on a localized merchandising strategy and value proposition that caters to a broad range of consumers, thereby solidifying its leadership in the sporting goods and outdoor recreation retail market.
- Product Portfolio Strength: Academy's product assortment spans outdoor, apparel, sports & recreation, and footwear, featuring both leading national brands and a portfolio of private labels, showcasing strong market competitiveness and aiming to provide a 'Fun for All' shopping experience.
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- Disappointing Earnings Outlook: Nike is set to release its fiscal 2026 Q3 earnings report, with analysts expressing caution regarding performance in China, anticipating continued sales declines that could lead to further stock price drops and impact investor confidence.
- Inventory Management Improvements: Since taking over in October 2024, CEO Elliott Hill has cleared classic inventory and launched new product lines; however, the stock is still down approximately 35% from its 52-week high, reflecting market skepticism about recovery efforts.
- North American Market Growth: Nike's sales in North America rose 9% year-over-year to $5.6 billion, making it the company's largest market, but analysts note that growth is primarily driven by wholesale sales, necessitating attention to retail performance.
- Investor Confidence Wavers: While 61% of analysts maintain a buy rating on Nike, concerns arise as direct-to-consumer revenues fell 9%, leading investors to adopt a cautious stance on future growth amid increasing global economic uncertainties.
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