Salesforce Employees Protest Against ICE Engagement Amid Stock Decline
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Aug 27 2025
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Should l Buy CRM?
Source: TipRanks
Salesforce Inc's stock has hit a 52-week low, declining by 4.01% in regular trading, as employee protests against potential business with ICE raise concerns about the company's reputation.
Over 1,400 Salesforce employees have signed a letter urging CEO Marc Benioff to halt potential business engagements with the U.S. Immigration and Customs Enforcement (ICE). This protest reflects strong opposition among staff regarding the company's involvement in AI technology pitches to ICE, which could enable the hiring of 10,000 new agents. The backlash may further impact investor confidence, especially as Salesforce's stock has already dropped approximately 27% in 2026 amid growing concerns about AI's impact on software growth prospects.
The implications of this protest could be significant, as it not only highlights internal dissent but also aligns with broader industry trends where tech employees are increasingly vocal about ethical concerns. This situation may prompt Salesforce to reassess its business strategies and relationships, potentially affecting its market performance in the near future.
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Analyst Views on CRM
Wall Street analysts forecast CRM stock price to rise
39 Analyst Rating
29 Buy
9 Hold
1 Sell
Moderate Buy
Current: 189.720
Low
223.00
Averages
326.40
High
405.00
Current: 189.720
Low
223.00
Averages
326.40
High
405.00
About CRM
Salesforce, Inc. is a provider of customer relationship management (CRM) technology. The Company helps organizations of any size reimagine their business for the world of artificial intelligence (AI). With Agentforce, its platform, organizations can bring humans together with AI agents to drive customer success on one deeply unified platform. With the Salesforce platform, it delivers a single source of truth, connecting customer data with integrated AI across systems, apps and devices to help companies sell, service, market and conduct commerce from anywhere. Agentforce is a new layer of the Salesforce platform that enables companies to build and deploy AI agents that can respond to inputs, make decisions and take action autonomously across business functions. Agentforce includes a suite of customizable agents for use across sales, service, marketing and commerce. Datablazer is a data-driven innovator, which leverages the Company’s platform to unlock insights and drive decisions.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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