e.l.f. Beauty's Growth Potential Highlighted by Rhode Acquisition
Written by Emily J. Thompson, Senior Investment Analyst
Updated: 21 Jan 26
Source: TipRanks
e.l.f. Beauty Inc. shares rose 3.23% and reached a 20-day high amid positive market conditions.
The company's acquisition of the Rhode brand is expected to drive future growth, with Rhode achieving over $200 million in sales within three years, indicating strong performance in the premium skincare market and potential for increased market influence. This move reflects e.l.f. Beauty's strategic focus on expanding its product offerings and enhancing its competitive position in the beauty industry.
As e.l.f. Beauty continues to innovate and expand, this acquisition could significantly bolster its market presence, attracting more consumers and investors alike.
Analyst Views on ELF
Wall Street analysts forecast ELF stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for ELF is 117.50 USD with a low forecast of 85.00 USD and a high forecast of 136.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
13 Analyst Rating
10 Buy
3 Hold
0 Sell
Strong Buy
Current: 85.030
Low
85.00
Averages
117.50
High
136.00
Current: 85.030
Low
85.00
Averages
117.50
High
136.00
About ELF
e.l.f. Beauty, Inc. is a multi-brand beauty company. The Company offers inclusive, accessible, clean, vegan, and cruelty-free cosmetics and skincare products. The Company's family of brands includes e.l.f. Cosmetics, e.l.f. SKIN, Naturium, Well People, Keys Soulcare, and rhode. Its e.l.f. SKIN is an ingredient-focused, dermatologist-developed formulas for every eye, lip and face. The Company operates across beauty categories including eye, lip, and face makeup, beauty tools and accessories, and skincare products. Its color cosmetics and skin care products are broadly sold through food, drug, and mass channels, as well as through department stores and direct and specialty channels. The Company sells its products with retailers in the United States, as well as internationally. It also sells its products online through its own direct e-commerce channels, as well as through other e-commerce Websites.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
