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ELF Overview

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$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
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Intellectia

Loading chart...

High
63.770
Open
61.750
VWAP
62.44
Vol
3.80M
Mkt Cap
3.68B
Low
61.260
Amount
237.01M
EV/EBITDA(TTM)
18.03
Total Shares
59.05M
EV
4.23B
EV/OCF(TTM)
17.18
P/S(TTM)
2.35
e.l.f. Beauty, Inc. is a multi-brand beauty company. The Company offers inclusive, accessible, clean, vegan, and cruelty-free cosmetics and skincare products. The Company's family of brands includes e.l.f. Cosmetics, e.l.f. SKIN, Naturium, Well People, Keys Soulcare, and rhode. Its e.l.f. SKIN is an ingredient-focused, dermatologist-developed formulas for every eye, lip and face. The Company operates across beauty categories including eye, lip, and face makeup, beauty tools and accessories, and skincare products. Its color cosmetics and skin care products are broadly sold through food, drug, and mass channels, as well as through department stores and direct and specialty channels. The Company sells its products with retailers in the United States, as well as internationally. It also sells its products online through its own direct e-commerce channels, as well as through other e-commerce Websites.
Show More

Events Timeline

(ET)
2026-03-09
12:10:00
Elf Beauty Shares Drop 10% to $74.16
select
2026-03-09
10:10:00
Elf Beauty Shares Drop 9.4% to $74.65
select
2026-02-09 (ET)
2026-02-09
10:30:00
Elf Beauty Shares Drop 8.5% to $75.17 After Ranking
select
link

News

Newsfilter
8.5
03-31Newsfilter
Pinnede.l.f. Launches New Mockumentary 'Vanity Vandals'
  • Film Release: e.l.f. Beauty has launched a 10-minute true crime-inspired mockumentary titled 'Vanity Vandals', which reflects real consumer behavior and aims to spark discussions about chaos in shared bathroom spaces.
  • Cultural Phenomenon: The film explores the concept of 'vanity vandalism', highlighting the tension that arises from shared bathroom habits, with nearly one in five individuals reporting relationship breakups due to a partner's bathroom behavior, underscoring the significance of beauty in daily routines.
  • Market Engagement: The premiere at the TCL Chinese Theatre featured a red-carpet event and live watch party, showcasing the brand's commitment to entertainment while launching exclusive product bundles to attract consumers and enhance market penetration.
  • Community Interaction: e.l.f. has initiated the 'Save Our Sink' contest, encouraging consumers to share their bathroom stories for a chance to win over $10,000 in prizes, reflecting the brand's strong connection with its community and focus on consumer engagement.
CNBC
2.0
03-31CNBC
Women’s Participation in Stock Market Needs Improvement
  • Current Investment Landscape: A JPMorgan analysis reveals that women accounted for approximately 35% of investors in 2025, unchanged from seven years prior, indicating a stagnation in women's participation in the stock market and a lack of societal encouragement for female investors.
  • Impact of Income Disparity: The National Women's Law Center reports that women earn only 81 cents for every dollar earned by men, with this pay gap widening with age, which contributes to a more cautious investment approach among women and limits their market participation.
  • Risk Aversion and Investment Performance: Although women's participation in the stock market is lower, they tend to outperform men on a risk-adjusted basis due to their tendency to avoid high-volatility investments, suggesting that their cautious approach may yield better long-term returns.
  • Education and Network Support: Female students at Fordham University are engaging in stock analysis through the Smart Women Securities program, while social media influencers like Tori Dunlap are actively sharing financial literacy, highlighting the growing demand for investment education and community support among women.
Fool
9.5
03-27Fool
Company Revenue Growth Slows Amid Economic Headwinds
  • Revenue Growth Slowdown: The company is experiencing a significant slowdown in revenue growth amid macroeconomic headwinds, reflecting dual pressures from weak market demand and intensified competition, which could impact future profitability.
  • Stock Price Volatility: As of the afternoon of March 25, 2026, the company's stock price exhibited volatility, leading investors to adopt a cautious outlook on future performance, potentially resulting in short-term capital outflows.
  • Market Environment Challenges: The current macroeconomic landscape, characterized by inflation and rising interest rates, presents additional operational challenges for the company, forcing management to reassess strategic directions to navigate uncertainties.
  • Uncertain Future Outlook: Given the revenue growth slowdown and the complexities of the market environment, the company's future growth prospects have become unclear, necessitating more proactive measures to restore investor confidence.
Newsfilter
7.5
03-25Newsfilter
e.l.f. Partners with Flau'jae Johnson to Empower Women
  • New Partnership: e.l.f. Cosmetics announces a year-long partnership with basketball star Flau'jae Johnson, aiming to inspire young women through her influence while reinforcing the brand's leadership in the female market by promoting positivity, inclusivity, and self-expression.
  • Athlete Achievements: Flau'jae Johnson has excelled in the college basketball season, scoring 2,000 career points and being named to the 2026 and 2025 Third Team All-American and All-SEC First Team, which not only enhances her personal brand but also increases e.l.f.'s visibility.
  • Community Impact: e.l.f. will donate $75,000 to Johnson's nonprofit, More to 4 Foundation, supporting programs that help families and youth through education, arts, and sports, showcasing the brand's commitment to social responsibility.
  • Content Creation: Johnson will feature in e.l.f.'s award-winning series “Show Yourse.l.f.”, which has garnered over 7 million views, showcasing her original music and personal story, thereby strengthening the emotional connection between the brand and its consumers.
Yahoo Finance
7.5
03-25Yahoo Finance
Flau'jae Johnson Partners with e.l.f. to Empower Women
  • New Partnership: e.l.f. Cosmetics announces a year-long partnership with basketball star Flau'jae Johnson, aiming to leverage her influence to promote positivity, inclusivity, and accessibility, thereby enhancing the brand's image.
  • Athletic Achievements: Johnson has excelled in the 2026 NCAA Women's Basketball Tournament, surpassing 2,000 career points and earning Third Team All-American and All-SEC First Team honors for two consecutive years, showcasing her outstanding performance in sports.
  • Community Contribution: e.l.f. will donate $75,000 to Johnson's nonprofit, More to 4 Foundation, supporting its mission to transform lives through family support, education, and arts, highlighting the brand's commitment to social responsibility.
  • Media Influence: Johnson will feature in e.l.f.'s award-winning series “Show Yourse.l.f.”, which has garnered over 7 million views, celebrating outstanding women who demonstrate determination and impact in their fields, further elevating her public profile.
Fool
2.0
03-18Fool
Analysis of e.l.f. Beauty's Stock Price Decline Reasons
  • Market Share Growth: e.l.f. Beauty has achieved a 23% compound annual growth rate over the past decade, gaining over a percentage point in market share annually, indicating enhanced competitiveness against traditional brands, although recent stock declines suggest caution in the short term.
  • Margin Pressure: Despite a 38% year-over-year sales increase in Q3 of fiscal 2026, e.l.f.'s gross margin fell by 1.2 percentage points due to tariffs imposed by the Trump administration, resulting in a decline in net income over the past nine months, highlighting the impact of rising costs on profitability.
  • Consumer Spending Concerns: Ongoing macroeconomic volatility has led to shrinking disposable income, and while e.l.f. attracts consumers with its low prices, economic instability disproportionately affects lower-income consumers, potentially hindering sales growth.
  • Investment Opportunity Analysis: Although e.l.f. trades at a high P/E ratio of 41, reflecting market confidence in its growth prospects, investors must carefully assess whether the current price drop represents a value trap or a buying opportunity, particularly for risk-averse investors.
Wall Street analysts forecast ELF stock price to rise
15 Analyst Rating
Wall Street analysts forecast ELF stock price to rise
12 Buy
3 Hold
0 Sell
Strong Buy
Current: 0.000
sliders
Low
85.00
Averages
112.21
High
136.00
Current: 0.000
sliders
Low
85.00
Averages
112.21
High
136.00
Evercore ISI
Javier Escalante
In Line
initiated
$68
AI Analysis
2026-04-01
New
Reason
Evercore ISI
Javier Escalante
Price Target
$68
AI Analysis
2026-04-01
New
initiated
In Line
Reason
Evercore ISI analyst Javier Escalante initiated coverage of Elf Beauty with an In Line rating and $68 price target. The company is evolving from a disruptive make-up brand into a multi-category platform that is increasingly open to M&A but it lacks a share-gaining core business to substantiate that platform narrative, the analyst tells investors in a research note. The Rhode deal obscures the near-term math but the Street continues to model double-digit sales growth over the next two years while the management continues to emphasize runway in the U.S. growth despite signs of saturation and slowing shelf productivity, the firm notes. Evercore adds that the core makeup business is becoming structurally less attractive as the channel mix shifts online and cyclical pressures contribute to this slowdown.
Deutsche Bank
Steve Powers
Hold
downgrade
$95 -> $68
2026-03-30
New
Reason
Deutsche Bank
Steve Powers
Price Target
$95 -> $68
2026-03-30
New
downgrade
Hold
Reason
Deutsche Bank analyst Steve Powers lowered the firm's price target on Elf Beauty to $68 from $95 and keeps a Hold rating on the shares. The firm sees "legitimate and widespread pressures building" across much of the consumer packaged goods industry due to the conflict in the Middle East. The stocks underperformed in March on cost inflation concerns, potential demand destruction from trade-down, and adverse currency moves, the analyst tells investors in a research note.
Unlock Full Analyst Thesis, Get the complete breakdown of rating reason for ELF
Unlock Now

Valuation Metrics

The current forward P/E ratio for elf Beauty Inc (ELF.N) is 39.22, compared to its 5-year average forward P/E of 36.53. For a more detailed relative valuation and DCF analysis to assess elf Beauty Inc's fair value, Click here.

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PE
36.53
Current PE
39.22
Overvalued PE
50.04
Undervalued PE
23.03

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average EV/EBITDA
21.71
Current EV/EBITDA
13.30
Overvalued EV/EBITDA
29.69
Undervalued EV/EBITDA
13.73

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PS
4.98
Current PS
1.92
Overvalued PS
7.16
Undervalued PS
2.79

Financials

AI Analysis
Annual
Quarterly

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Whales Holding ELF

P
PDT Partners, LLC
Holding
ELF
+15.41%
3M Return
F
Freemont Capital Pte. Ltd.
Holding
ELF
+9.78%
3M Return
P
Portolan Capital Management, LLC
Holding
ELF
+5.60%
3M Return
L
Lighthouse Investment Partners, LLC
Holding
ELF
+3.68%
3M Return
Q
QV Investors Inc.
Holding
ELF
-1.17%
3M Return
B
Burgundy Asset Management Ltd.
Holding
ELF
-3.21%
3M Return

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Frequently Asked Questions

What is elf Beauty Inc (ELF) stock price today?

The current price of ELF is 62.3 USD — it has increased 2.79

What is elf Beauty Inc (ELF)'s business?

e.l.f. Beauty, Inc. is a multi-brand beauty company. The Company offers inclusive, accessible, clean, vegan, and cruelty-free cosmetics and skincare products. The Company's family of brands includes e.l.f. Cosmetics, e.l.f. SKIN, Naturium, Well People, Keys Soulcare, and rhode. Its e.l.f. SKIN is an ingredient-focused, dermatologist-developed formulas for every eye, lip and face. The Company operates across beauty categories including eye, lip, and face makeup, beauty tools and accessories, and skincare products. Its color cosmetics and skin care products are broadly sold through food, drug, and mass channels, as well as through department stores and direct and specialty channels. The Company sells its products with retailers in the United States, as well as internationally. It also sells its products online through its own direct e-commerce channels, as well as through other e-commerce Websites.

What is the price predicton of ELF Stock?

Wall Street analysts forecast ELF stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for ELF is112.21 USD with a low forecast of 85.00 USD and a high forecast of 136.00 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

What is elf Beauty Inc (ELF)'s revenue for the last quarter?

elf Beauty Inc revenue for the last quarter amounts to 489.50M USD, increased 37.76

What is elf Beauty Inc (ELF)'s earnings per share (EPS) for the last quarter?

elf Beauty Inc. EPS for the last quarter amounts to 0.65 USD, increased 116.67

How many employees does elf Beauty Inc (ELF). have?

elf Beauty Inc (ELF) has 633 emplpoyees as of April 02 2026.

What is elf Beauty Inc (ELF) market cap?

Today ELF has the market capitalization of 3.68B USD.