Victoria's Secret Partners with WNBA Star Angel Reese
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Apr 07 2026
0mins
Should l Buy VSCO?
Source: PRnewswire
- Historic Collaboration: WNBA star Angel Reese becomes the first player to feature in a Victoria's Secret campaign, marking a significant innovation and diversity move for the brand, likely attracting more young consumers' attention.
- New Collection Launch: Victoria's Secret introduces the Invisible by Victoria Strapless collection, featuring no-slip technology for a comfortable fit, which is expected to enhance the brand's competitiveness in the lingerie market.
- Cultural Impact: As a representative of cultural influence, Angel Reese drives brand image and garners extensive media attention, potentially increasing the brand's influence and market share among young women.
- Global Sales Strategy: The new collection will launch on April 8, offering various sizes and price points, expected to boost sales through both online and offline channels, further solidifying Victoria's Secret's leadership in the global market.
Trade with 70% Backtested Accuracy
Stop guessing "Should I Buy VSCO?" and start using high-conviction signals backed by rigorous historical data.
Sign up today to access powerful investing tools and make smarter, data-driven decisions.
Analyst Views on VSCO
Wall Street analysts forecast VSCO stock price to rise
11 Analyst Rating
4 Buy
7 Hold
0 Sell
Moderate Buy
Current: 51.610
Low
29.00
Averages
53.40
High
73.00
Current: 51.610
Low
29.00
Averages
53.40
High
73.00
About VSCO
Victoria's Secret & Co. is a specialty retailer of women's intimate and other apparel and beauty products marketed under the Victoria's Secret, PINK, and Adore Me brand names. The Company offers a range of products including bras, panties, lingerie, casual sleepwear, apparel, sport and swim, as well as prestige fragrances and body care. Victoria’s Secret brand offers bras, panties, lingerie, casual sleepwear, swim, lounge and sport, as well as fragrances and body care. PINK is a lifestyle brand for young women providing variety of collections and heritage pieces, including apparel, loungewear, activewear, bras, panties, accessories, beauty, and others. Adore Me is a direct-to-consumer lingerie and apparel brand that is focused on serving women of all sizes and budgets.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
Strait of Hormuz Reopening Boosts Retail Stocks
- Oil Price Impact: The reopening of the Strait of Hormuz has led to a drop in oil prices, significantly reducing transportation costs for retailers, which is expected to boost net margins and stimulate consumer spending on non-essential goods, driving a recovery in the retail sector.
- Supply Chain Stability: As shipping routes in the Middle East normalize, retailers can expect more predictable lead times for international imports, reducing the 'uncertainty discount' in inventory management, enhancing market confidence, and promoting growth-oriented promotions and expansion strategies.
- Consumer Confidence Rebound: Delta's record quarterly sales indicate that discretionary spending power remains strong despite geopolitical pressures, and coupled with a 17% plunge in oil prices, this signals a turning point for the retail sector, alleviating inflationary pressures.
- Victoria's Secret Volatility: Victoria's Secret shares have experienced 36 moves greater than 5% over the past year; despite today's 5.6% increase, the market perceives this news as having limited fundamental impact on the business, reflecting cautious optimism among investors regarding future trends.
See More
Victoria's Secret Under Investigation for Securities Fraud
- Declining Financial Performance: Victoria's Secret reported a 4.7% decline in unadjusted net income for Q4 2025, indicating significant competitive pressures that could undermine investor confidence moving forward.
- Asset Impairment Charges: The company disclosed a $116.9 million charge related to the impairment of long-lived tangible and intangible assets from Adore Me, which negatively impacts its financial health and may necessitate further asset restructuring.
- Strategic Review Initiated: Victoria's Secret has commenced a strategic review of its non-core asset DailyLook, acquired alongside Adore Me, signaling a shift towards optimizing resource allocation and focusing on core business operations.
- Significant Stock Price Drop: Following the financial report, Victoria's Secret's stock price fell by 22.13%, or $13.28 per share, over the next two trading sessions, reflecting market concerns about the company's future outlook.
See More
Victoria's Secret Under Investigation for Securities Fraud
- Declining Financial Performance: Victoria's Secret reported a 4.7% decline in unadjusted net income for Q4 2025, indicating significant pressure in market competition that could impact future profitability and investor confidence.
- Asset Impairment Charges: The company disclosed a $116.9 million charge in Q4 related to the impairment of certain long-lived assets from the Adore Me acquisition, which not only affects financial statements but may also raise questions about the company's acquisition strategy among investors.
- Strategic Review Initiated: Victoria's Secret has commenced a strategic review of its non-core asset DailyLook, signaling a reassessment of its business portfolio aimed at enhancing overall operational efficiency and market adaptability, which could influence future business directions.
- Significant Stock Price Drop: Following the financial report, Victoria's Secret's stock price fell by $13.28, or 22.13%, over the next two trading sessions, reflecting market concerns about the company's financial health and potentially leading to further declines in investor confidence.
See More
ALWAYS® PARTNERS WITH SECRET® TO INTRODUCE "THE REFRESH ROOM" AT COACHELLA, REVAMPING THE WOMEN'S BATHROOM EXPERIENCE AT THE FESTIVAL
Partnership Announcement: Always® returns to Coachella in partnership with Secret® to debut a new experience.
Event Focus: The initiative centers around reimagining the female festival bathroom experience, aiming to enhance comfort and accessibility for attendees.
See More
GLP-1 Drugs Drive Growth in U.S. Apparel Spending
- Surge in Apparel Demand: Approximately 80% of GLP-1 users anticipate needing new clothing due to size changes, with a Circana survey revealing that 55% of active users have already purchased new items, indicating a fresh wave of consumer spending in the apparel market.
- Significant Market Potential: Bernstein estimates that GLP-1 users could purchase between 150 million and 700 million apparel items due to weight loss, translating to an additional $13 billion in annual spending in the U.S. apparel sector, highlighting robust market demand.
- Brands Adapting to Change: Retailers like Stitch Fix have launched targeted marketing campaigns for weight loss users, with client mentions of weight loss requests tripling over the past two years, demonstrating brands' proactive adaptation to this emerging trend.
- Shift in Consumer Behavior: An increasing number of consumers are opting for more affordable clothing during their weight loss journey, with Destination XL's CEO noting that about 25% of their customers are using GLP-1 drugs, leading to a preference for cost-effective options.
See More
Victoria’s Secret Under Investigation for Securities Fraud
- Declining Financial Performance: Victoria’s Secret reported a 4.7% decline in unadjusted net income for Q4 2025, indicating significant pressure in market competition that could undermine investor confidence moving forward.
- Asset Impairment Charges: The company disclosed a $116.9 million impairment charge in Q4 related to Adore Me's long-lived tangible and intangible assets, which directly impacts financial health and shareholder returns.
- Strategic Review Initiated: Victoria’s Secret has commenced a strategic review of its non-core asset DailyLook, signaling a commitment to optimizing asset allocation aimed at enhancing overall operational efficiency.
- Stock Price Volatility: Following the earnings report, Victoria’s Secret's stock price fell by 22.13%, losing $13.28 per share over the next two trading sessions, raising concerns among investors regarding the company's future performance.
See More
Strait of Hormuz Reopening Boosts Retail Stocks
- Oil Price Impact: The reopening of the Strait of Hormuz has led to a drop in oil prices, significantly reducing transportation costs for retailers, which is expected to boost net margins and stimulate consumer spending on non-essential goods, driving a recovery in the retail sector.
- Supply Chain Stability: As shipping routes in the Middle East normalize, retailers can expect more predictable lead times for international imports, reducing the 'uncertainty discount' in inventory management, enhancing market confidence, and promoting growth-oriented promotions and expansion strategies.
- Consumer Confidence Rebound: Delta's record quarterly sales indicate that discretionary spending power remains strong despite geopolitical pressures, and coupled with a 17% plunge in oil prices, this signals a turning point for the retail sector, alleviating inflationary pressures.
- Victoria's Secret Volatility: Victoria's Secret shares have experienced 36 moves greater than 5% over the past year; despite today's 5.6% increase, the market perceives this news as having limited fundamental impact on the business, reflecting cautious optimism among investors regarding future trends.
See More
Victoria's Secret Under Investigation for Securities Fraud
- Declining Financial Performance: Victoria's Secret reported a 4.7% decline in unadjusted net income for Q4 2025, indicating significant competitive pressures that could undermine investor confidence moving forward.
- Asset Impairment Charges: The company disclosed a $116.9 million charge related to the impairment of long-lived tangible and intangible assets from Adore Me, which negatively impacts its financial health and may necessitate further asset restructuring.
- Strategic Review Initiated: Victoria's Secret has commenced a strategic review of its non-core asset DailyLook, acquired alongside Adore Me, signaling a shift towards optimizing resource allocation and focusing on core business operations.
- Significant Stock Price Drop: Following the financial report, Victoria's Secret's stock price fell by 22.13%, or $13.28 per share, over the next two trading sessions, reflecting market concerns about the company's future outlook.
See More
Victoria's Secret Under Investigation for Securities Fraud
- Declining Financial Performance: Victoria's Secret reported a 4.7% decline in unadjusted net income for Q4 2025, indicating significant pressure in market competition that could impact future profitability and investor confidence.
- Asset Impairment Charges: The company disclosed a $116.9 million charge in Q4 related to the impairment of certain long-lived assets from the Adore Me acquisition, which not only affects financial statements but may also raise questions about the company's acquisition strategy among investors.
- Strategic Review Initiated: Victoria's Secret has commenced a strategic review of its non-core asset DailyLook, signaling a reassessment of its business portfolio aimed at enhancing overall operational efficiency and market adaptability, which could influence future business directions.
- Significant Stock Price Drop: Following the financial report, Victoria's Secret's stock price fell by $13.28, or 22.13%, over the next two trading sessions, reflecting market concerns about the company's financial health and potentially leading to further declines in investor confidence.
See More
ALWAYS® PARTNERS WITH SECRET® TO INTRODUCE "THE REFRESH ROOM" AT COACHELLA, REVAMPING THE WOMEN'S BATHROOM EXPERIENCE AT THE FESTIVAL
Partnership Announcement: Always® returns to Coachella in partnership with Secret® to debut a new experience.
Event Focus: The initiative centers around reimagining the female festival bathroom experience, aiming to enhance comfort and accessibility for attendees.
See More
GLP-1 Drugs Drive Growth in U.S. Apparel Spending
- Surge in Apparel Demand: Approximately 80% of GLP-1 users anticipate needing new clothing due to size changes, with a Circana survey revealing that 55% of active users have already purchased new items, indicating a fresh wave of consumer spending in the apparel market.
- Significant Market Potential: Bernstein estimates that GLP-1 users could purchase between 150 million and 700 million apparel items due to weight loss, translating to an additional $13 billion in annual spending in the U.S. apparel sector, highlighting robust market demand.
- Brands Adapting to Change: Retailers like Stitch Fix have launched targeted marketing campaigns for weight loss users, with client mentions of weight loss requests tripling over the past two years, demonstrating brands' proactive adaptation to this emerging trend.
- Shift in Consumer Behavior: An increasing number of consumers are opting for more affordable clothing during their weight loss journey, with Destination XL's CEO noting that about 25% of their customers are using GLP-1 drugs, leading to a preference for cost-effective options.
See More
Victoria’s Secret Under Investigation for Securities Fraud
- Declining Financial Performance: Victoria’s Secret reported a 4.7% decline in unadjusted net income for Q4 2025, indicating significant pressure in market competition that could undermine investor confidence moving forward.
- Asset Impairment Charges: The company disclosed a $116.9 million impairment charge in Q4 related to Adore Me's long-lived tangible and intangible assets, which directly impacts financial health and shareholder returns.
- Strategic Review Initiated: Victoria’s Secret has commenced a strategic review of its non-core asset DailyLook, signaling a commitment to optimizing asset allocation aimed at enhancing overall operational efficiency.
- Stock Price Volatility: Following the earnings report, Victoria’s Secret's stock price fell by 22.13%, losing $13.28 per share over the next two trading sessions, raising concerns among investors regarding the company's future performance.
See More
