ServiceNow Negotiating to Purchase Cybersecurity Firm Armis in Possible $7 Billion Agreement, According to Bloomberg
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Dec 14 2025
0mins
Source: CNBC
Acquisition Talks: ServiceNow is in advanced negotiations to acquire cybersecurity startup Armis, valued at $6.1 billion, with the deal potentially reaching $7 billion, marking ServiceNow's largest acquisition to date.
Market Conditions: The acquisition could be announced soon, but there is a possibility it may not finalize, as many startups are opting for acquisitions over IPOs due to uncertain market conditions.
Armis's Growth: Founded in 2016, Armis has achieved over $300 million in annual recurring revenues and recently raised $435 million in funding, indicating strong financial performance.
Investor Backing: The latest funding round for Armis was led by Goldman Sachs Alternatives, with participation from notable investors like CapitalG, Sequoia Capital, and Bain Capital Ventures.
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Analyst Views on ASUR
Wall Street analysts forecast ASUR stock price to rise
5 Analyst Rating
4 Buy
1 Hold
0 Sell
Strong Buy
Current: 8.350
Low
13.00
Averages
18.32
High
35.62
Current: 8.350
Low
13.00
Averages
18.32
High
35.62
About ASUR
Asure Software, Inc. is a provider of cloud-based Human Capital Management (HCM) software solutions delivered as Software-as-a-Service (SaaS) to businesses of all sizes. Its HCM suite, AsureHCM, includes Payroll & Tax solutions, Recruiting, HR compliance and services, Time & Attendance software, Insurance and Benefits Administration. Its AsureMarketplace automates interactions between its HCM systems with third-party providers and extends the range of services offered to employers and their employees. It offers these services directly and indirectly through its network of reseller partners. It provides three levels of HR services: HR support, which provides an on-demand HR resource library, phone and email support for any HR issues and compliance and policy updates; Strategic HR, which provides more in-depth support for strategic HR decision making, and Total HR, which offers a complete HR outsourcing solution. Its AsureRecruiting is a robust talent acquisition solution.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- Revenue Target: Asure Software has set a revenue target of $159 million to $162 million for 2026, with expectations that AI and cross-selling momentum will be key growth drivers, reflecting the company's confidence in future market opportunities.
- Market Impact: Asure Software discusses the impact of AI on enterprise software economics and platform strategy, indicating the company's forward-thinking approach to technological innovation aimed at enhancing its competitive position in the market.
See More
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- Strategic Collaboration: Mortimer will work closely with Chairman and CEO Pat Goepel and the leadership team to drive transformation initiatives and enhance operational excellence and cross-functional execution capabilities.
- Industry Experience: Prior to joining Asure, Mortimer served as Deputy Chief Operating Officer at KnowBe4, where she played a key role in the company's IPO and $4.6 billion acquisition, showcasing her execution capabilities in a hypergrowth environment.
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See More
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- AI-Driven Innovation: The launch of the Luna AI agent handled over 80,000 messages in its first 90 days, equivalent to the workload of three client service representatives, demonstrating effective application of AI technology to significantly enhance operational efficiency and customer satisfaction.
- Strong Sales Outlook: Management reported a 35% increase in new bookings for 2026, with a contracted backlog of approximately $100 million, up 18% since Q3 2025, indicating the company's competitive position and sustainability of future revenues.
- Improved Profitability: Adjusted EBITDA for Q4 reached $11.4 million, an 82% increase from the prior year, with an adjusted EBITDA margin of 29%, reflecting significant improvements in cost control and profitability.
See More
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- Revenue Growth: The company achieved Q4 revenue of $39.31 million, representing a 27.7% year-over-year increase and surpassing market expectations by $0.49 million, showcasing strong performance in market demand and customer base expansion.
- Future Guidance: Asure Software projects Q1 2026 revenue between $41.0 million and $43.0 million, with full-year revenue guidance of $159.0 million to $162.0 million, reflecting confidence in future growth prospects.
- Adjusted EBITDA Outlook: The company anticipates adjusted EBITDA for 2026 to be between $10.0 million and $11.0 million, accounting for 23% to 25% of revenue, highlighting ongoing efforts in cost control and operational efficiency.
See More
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- Short-term Trading Strategy: The strategist notes that short interest in software stocks is at record levels, while a preference for AI semiconductors skews the risk balance towards an imminent rebound, prompting a recommendation for investors to increase exposure to high-quality software companies.
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See More
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- Market Sentiment Shift: The iShares Expanded Tech-Software Sector ETF (IGV) dropped about 5% in morning trading, marking its largest one-day decline since last April, indicating a sharp decline in investor confidence as the fund is now down approximately 21% from its recent high, entering bear market territory.
- ServiceNow Stock Plunge: Despite ServiceNow exceeding Wall Street's fourth-quarter earnings expectations and issuing better-than-expected guidance, its shares fell over 11% on Thursday, reflecting that stable growth is insufficient to shift the narrative in an environment of heightened skepticism towards traditional software vendors.
- Microsoft Hit Hard: Microsoft slid about 10% after reporting a slowdown in cloud growth, on track for its steepest one-day drop since March 2020, while also issuing softer-than-expected guidance on operating margins for the fiscal third quarter, amplifying investor unease.
- AI Threat Intensifies: The rapid development of artificial intelligence has heightened investor concerns about the potential erosion of demand for traditional software licenses and workflows, leading to a reassessment of valuations in the software sector as AI is perceived to potentially shrink long-term revenue prospects permanently.
See More
