Gray Media Appoints New General Manager for WTHI
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Apr 08 2026
0mins
Should l Buy GTN?
Source: Newsfilter
- New General Manager: Gray Media has appointed Jim Hays as the new General Manager of WTHI (CBS/Fox), effective April 13, 2026, bringing over 30 years of experience in brand building and local revenue generation, which is expected to enhance the station's market performance.
- Extensive Industry Experience: Hays most recently served as Marketing Director for Gray Media's WOIO (CBS), WUAB (MyNet), and WTCL (Telemundo) in Cleveland, and his rich marketing background is anticipated to create new growth opportunities for WTHI.
- Community Impact: During his tenure at WIS-TV in Columbia, Hays led the team to win the NAB Service to America Award for the
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Analyst Views on GTN
Wall Street analysts forecast GTN stock price to rise
4 Analyst Rating
3 Buy
1 Hold
0 Sell
Strong Buy
Current: 5.910
Low
5.50
Averages
7.25
High
10.00
Current: 5.910
Low
5.50
Averages
7.25
High
10.00
About GTN
Gray Media, Inc., formerly Gray Television, Inc., is a multimedia company. The Company owns local television (TV) stations and digital assets serving approximately 113 television markets in the United States. The Company's portfolio includes approximately 77 markets with television stations and 100 markets, as well as the Telemundo Affiliate group with 43 markets totaling nearly 1.5 million Hispanic TV households. The Company also owns Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the advanced digital products and services. Its media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios. The Company also owns a majority interest in Swirl Films.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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Gray Media Appoints New General Manager for WTHI
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- Extensive Industry Experience: Hays most recently served as Marketing Director for Gray Media's WOIO (CBS), WUAB (MyNet), and WTCL (Telemundo) in Cleveland, and his rich marketing background is anticipated to create new growth opportunities for WTHI.
- Community Impact: During his tenure at WIS-TV in Columbia, Hays led the team to win the NAB Service to America Award for the
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- Customer Deployment Transformation: In partnership with Gray Media, Quickplay successfully consolidated 1,300 digital touchpoints into a data-driven platform managing 269 live channels and 123 FAST channels, reaching 37% of U.S. TV households, greatly enhancing the delivery of hyper-local content.
- Cloud Platform Transformation: Quickplay completed a cloud-native transformation for Television New Zealand's TVNZ+, replacing over six vendors with a unified platform, which is anticipated to drive innovation and reduce costs while serving over two million New Zealand viewers daily.
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See More
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- New General Manager: Gray Media has appointed Jim Hays as the new General Manager of WTHI (CBS/Fox), effective April 13, 2026, bringing over 30 years of experience in brand building and local revenue generation, which is expected to enhance the station's market performance.
- Extensive Industry Experience: Hays most recently served as Marketing Director for Gray Media's WOIO (CBS), WUAB (MyNet), and WTCL (Telemundo) in Cleveland, and his rich marketing background is anticipated to create new growth opportunities for WTHI.
- Community Impact: During his tenure at WIS-TV in Columbia, Hays led the team to win the NAB Service to America Award for the
See More
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- Leadership Experience: Jim Hays brings extensive experience in media management to his new role at WTHI.
See More
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- Earnings Release Schedule: Gray Media will release its Q1 2026 earnings on May 7, 2026, reflecting the company's commitment to transparency and investor communication, which is expected to influence market expectations regarding its future performance.
- Conference Call Details: The company will host a conference call at 11:00 AM Eastern Time on the same day, requiring participants to dial in 10-15 minutes early to ensure timely access to operational results, thereby enhancing investor understanding of the company's performance.
- Replay Availability: The call will be webcast live and available for replay via phone until June 7, 2026, providing a convenient way for investors who cannot attend live to access the information, further improving information accessibility.
- Company Background: Gray Media is the largest owner of local television stations and digital assets in the U.S., reaching approximately 37% of U.S. TV households and owning 47 Telemundo affiliate markets, showcasing its strong influence and market position in the media industry.
See More
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- Game Broadcast Expansion: The Atlanta Braves have signed a multi-year agreement with Gray Media to broadcast 25 regular season games, starting on March 27, enhancing fan accessibility and engagement with the team.
- Comprehensive Production Services: Gray's Raycom Sports will provide end-to-end live production for BravesVision's non-national games, ensuring high-quality broadcasts that enhance brand image and viewer experience.
- Wide Market Coverage: The games will be aired across 24 markets in six states within the Braves' home television territory, showcasing the team's extensive reach and market penetration in professional sports.
- Increased Fan Interaction: By partnering with Gray, the Braves not only broaden their audience base in Atlanta and surrounding areas but also offer fans more ways to watch games, further solidifying the team's cultural significance in the region.
See More
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- Surge in Inflation Data: The Producer Price Index (PPI) rose 0.7% in February, significantly exceeding economists' expectations of 0.3%, indicating signs of structural inflation that may have long-term impacts on consumer prices and exacerbate market anxiety.
- Escalating Geopolitical Risks: Israel's strike on a major Iranian gas facility caused Brent crude prices to jump 4% to $108 per barrel, raising concerns that rising energy costs will directly affect consumers, further undermining investor confidence.
- Cautious Fed Policy: The Federal Reserve maintained interest rates at 3.5% to 3.75%, with Chair Jerome Powell admitting that progress on inflation has been slower than hoped, suggesting that monetary easing may be delayed into the third quarter, leading to declines in the Dow and S&P 500.
- Market Overreaction: Despite the market's sharp reactions resulting in declines for consumer stocks like Warner Music Group (WMG) by 5.8%, this volatility may present investors with good opportunities to buy high-quality stocks.
See More
