Coinbase CEO: Banks Could Win Big by Embracing Crypto
Written by Ohris M. Greyoon, Blockchain & Crypto Expert
Source: Coinmarketcap
Updated: Jan 18 2026- Crypto Infrastructure Integration: Coinbase CEO Brian Armstrong emphasized that banks can enhance services and create new revenue streams by integrating digital asset capabilities such as custody solutions and stablecoin issuance, thereby improving their competitive position in the market.
- Stablecoin Rewards Controversy: Armstrong pointed out that stablecoin rewards have become a major friction point between banks and crypto, noting that policies restricting these rewards may protect bank profits while limiting consumer financial choices and returns.
- Developer Platform Support: Coinbase has provided white-labeled crypto infrastructure to major banks like JPMorgan, PNC, and Citi, facilitating their exploration of compliant blockchain services and showcasing the potential applications of crypto in traditional finance.
- Competition and Innovation: Armstrong warned that internal resistance to crypto integration within banks could stifle innovation, stressing that open competition benefits both banks and consumers in the long run, and encouraging banks to leverage crypto tools to modernize payment and savings products.
About the author
Ohris M. Greyoon
Ohris M. Greyoon holds a Master’s in Computer Science from MIT and has 10 years of experience in blockchain technology and cryptocurrency markets. A pioneer in decentralized finance (DeFi) analysis, he leads Intellectia’s Crypto News, offering cutting-edge insights into digital assets.
