GENI News & Events

Nevada Gaming Control Board reports February Las Vegas Strip gaming win up 0.86% versus last year to $1.07B. Publicly traded companies in the gaming space include Boyd Gaming (BYD), Caesars (CZR), Churchill Downs (CHDN), DraftKings (DKNG), Flutter Entertainment (FLUT), Gan Limited (GAN), Genius Sports (GENI), Las Vegas Sands (LVS), MGM Resorts (MGM), Penn Entertainment (PENN), Rush Street Interactive (RSI), Sportradar (SRAD) and Wynn Resorts (WYNN).

Genius Sports announced a major expansion of its Moment Engine, integrating the solution across partners that collectively represent 90% of the programmatic advertising ecosystem. The company said, "Genius Sports is rapidly becoming the execution layer for sports advertising, connecting live sports data directly to activation across the digital media ecosystem. As Moment Engine scales across agencies, platforms, and broadcasters, it is embedding real-time decisioning into how campaigns are executed. The result is a shift from scheduled media to always-on, moment-driven advertising built on official data. Moment Engine enables brands to act on fan attention and automatically trigger campaigns when the live action is at its most compelling, such as within seconds of key moments, including goals, touchdowns, and pivotal plays. The solution has already been deployed during tentpole events, including the Super Bowl, where brands triggered campaigns in real-time around key in-game moments. Adoption is now accelerating ahead of the NBA Finals and FIFA World Cup. Genius Sports' agreements bring together key players across the advertising ecosystem, from agencies and broadcasters to supply-side and demand platforms, aligning the industry around a shared, real-time approach to sports advertising. Genius Sports has struck partnerships with DIRECTV Advertising, Equativ, FreeWheel, Index Exchange, Magnite, OpenX, PubMatic, and The Weather Company."

Genius Sports announced a new multi-year integrity, technology and AI partnership with the Pac-12 Conference to power the next generation of authorized and responsible sports betting, integrity, fan engagement and monetization, and performance analysis in college sports. As part of the agreement, Genius Sports will deploy GeniusIQ, its data and AI platform, in every venue across Pac-12 football and men's and women's basketball competitions. Genius Sports and Pac-12 will collaborate on a wide range of innovations designed to safeguard integrity, improve the fan experience, and unlock new revenue streams.