Elf Beauty Shares Drop 8.5% to $75.17 After Ranking
Shares of Elf Beauty are down 8.5% to $75.17 in morning trading after The New York Times' The Athletic ranked its "Melisa" commercial as one of the "worst" Super Bowl 2026 commercials. The Athletic's Jake Ciely commented, "Kept waiting for it to be funny. Still waiting."
