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EFX Should I Buy

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Intellectia

Should You Buy Equifax Inc (EFX) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion
Hold
Latest Price
169.500
1 Day change
-5.65%
52 Week Range
281.030
Analysis Updated At
2026/03/20
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Equifax Inc (EFX) is not a strong buy at the moment for a beginner investor with a long-term strategy. While the company's financials show modest growth and analysts generally maintain positive ratings, the technical indicators suggest a bearish trend, and there are no strong proprietary trading signals or recent significant catalysts to justify immediate action. Holding off for better entry points or clearer bullish signals is recommended.

Technical Analysis

The technical indicators for EFX are bearish. The MACD histogram is negative and expanding downward (-1.836), the RSI is neutral at 24.597, and the moving averages indicate a bearish trend (SMA_200 > SMA_20 > SMA_5). The stock is trading near its support level (S1: 182.117), with resistance levels far above the current price (R1: 204.074).

Options Data

Bullish
Open Interest Put-Call Ratio
Bearish
Option Volume Put-Call Ratio

Technical Summary

StrongSellSellNeutralBuyStrongBuydotted line Image
Sell
10
Buy
6

Positive Catalysts

  • Equifax's cybersecurity program maturity score of 4.4 surpasses industry benchmarks, showcasing its leadership in cybersecurity.

  • Deployment of EFX.AI technology enhances internal efficiencies and innovation.

  • Analysts maintain positive long-term growth expectations for revenue, EPS, and free cash flow.

Neutral/Negative Catalysts

  • Recent analyst price target reductions indicate cautious sentiment despite positive ratings.

  • Bearish technical indicators and lack of upward momentum.

  • Mixed Q4 results with margin shortfalls and challenges in mortgage origination volumes.

Financial Performance

In Q4 2025, Equifax reported revenue growth of 9.24% YoY to $1.55 billion, net income growth of 1.03% YoY to $175.8 million, and EPS growth of 3.60% YoY to $1.44. Gross margin improved by 2% to 45.48%. While these results show modest growth, they are not exceptional.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Analysts generally maintain positive ratings on EFX. Multiple firms, including BofA, UBS, Baird, and Needham, have reiterated Buy or Outperform ratings, though many have lowered their price targets. The average price target remains significantly above the current price, reflecting long-term optimism. However, some analysts, like Goldman Sachs and BMO Capital, have expressed concerns about margin shortfalls and mortgage market challenges.

Wall Street analysts forecast EFX stock price to rise
14 Analyst Rating
Wall Street analysts forecast EFX stock price to rise
10 Buy
4 Hold
0 Sell
Moderate Buy
Current: 179.650
sliders
Low
195
Averages
232.08
High
283
Current: 179.650
sliders
Low
195
Averages
232.08
High
283
BofA
Curtis Nagle
initiated
$250
AI Analysis
2026-02-17
Reason
BofA
Curtis Nagle
Price Target
$250
AI Analysis
2026-02-17
initiated
Reason
BofA analyst Curtis Nagle reinstated coverage of Equifax with a Buy rating and $250 price target. As part of the firm reinstating coverage on 19 Information and Business Services stocks, the analyst noted that the firm is "generally constructive" on the group and expects average revenue, EPS and free cash flow growth of 7%, 12%, and 11%, respectively, in 2026.
Goldman Sachs
Neutral
maintain
$235 -> $208
2026-02-06
Reason
Goldman Sachs
Price Target
$235 -> $208
2026-02-06
maintain
Neutral
Reason
Goldman Sachs lowered the firm's price target on Equifax to $208 from $235 and keeps a Neutral rating on the shares. Equifax reported mixed q4 results, with revenue outperforming the firm's estimates and consensus mitigated by a shortfall in margins., the analyst tells investors in a research note. Goldman expects consumer credit conditions to remain stable this year, driving consistent non-mortgage U.S. Information Solutions growth trends, and looks for Workforce Solutions government revenue to accelerate to double-digit growth reflecting benefits from the One Big Beautiful Bill Act.
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