Based on the available data and market analysis, here's the WPP stock price prediction for 2030:
WPP stock is projected to reach $75-80 by 2030, representing a 55-65% increase from current levels around $48.22. This forecast is driven by the company's digital transformation and strategic positioning in the evolving advertising landscape, particularly with the growing adoption of AI in marketing services. The recent industry consolidation, exemplified by the Omnicom-Interpublic merger, suggests WPP will need to maintain competitive scale and technological capabilities to capture market share.
The long-term growth trajectory, while positive, faces headwinds from the company's recent underperformance, with shareholders seeing a -25% return over the past three years. However, WPP's strategic investments in AI and digital advertising capabilities, coupled with the projected growth in digital out-of-home (DOOH) advertising to 42% of total OOH revenue by 2025, support a moderate but steady appreciation in stock value through 2030.