Veeva Systems Acquires Ostro for $100M
Veeva Systems announced the acquisition of Ostro, a brand engagement platform for life sciences that "gives patients and doctors immediate, compliant answers through an easy-to-use AI-driven chat experience." Veeva acquired Ostro for a purchase price of approximately $100M in cash and long-term equity retention grants. "Ostro will operate as an independent unit led by CEO Chase Feiger. Over time, the company will develop integrations between Ostro and Veeva Commercial Cloud applications for seamless workflows that connect online and field engagements for greater customer centricity," the company stated.
