Should I Buy UL? UL 2026 Analysis

Should You Buy Unilever PLC (UL) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion

Hold

Latest Price

67.450

1 Day change

1.38%

52 Week Range

73.870

Analysis Updated At

2026/01/26

Unilever PLC is not a strong buy at the moment for a beginner investor with a long-term strategy. The stock shows mixed signals with limited immediate upside potential. While there are some positive catalysts, the lack of strong growth signals, hedge fund selling, and neutral insider activity suggest holding off for now.

Technical Analysis

The MACD is positive and expanding, indicating a bullish trend. RSI is neutral at 76.424, and moving averages are converging, showing no strong directional bias. Key support is at 63.859, and resistance is at 67.334. Pre-market price is slightly down (-0.48%), suggesting mild bearish sentiment.

Options Data

Bullish

Open Interest Put-Call Ratio

Bearish

Option Volume Put-Call Ratio

Technical Summary

Sell

Buy

Positive Catalysts

Unilever's expansion in India through Semicab indicates growth potential in emerging markets. Recent upgrades and positive outlooks from analysts like Morgan Stanley and Baird highlight structural growth in beauty, wellness, and personal care segments.

Neutral/Negative Catalysts

Hedge funds are selling heavily, with a 443.74% increase in selling activity last quarter. Analysts' ratings are mixed, with some downgrades and concerns about valuation and operating margin pressures. BNP Paribas downgraded the stock, citing cheap valuations in the staples group.

Financial Performance

No recent financial data available for analysis. However, analysts expect solid Q4 growth with above-consensus margins, but concerns remain about operating margin dynamics and U.S. growth contribution.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Analysts have mixed views. UBS lowered the price target to $85 but expects solid Q4 performance. BNP Paribas downgraded the stock to Neutral with a $71 price target. Jefferies raised the price target but maintains an Underperform rating. Baird upgraded the stock to Outperform, citing earnings growth and a leading competitive position. Morgan Stanley resumed coverage with an Overweight rating and a $60.10 price target.

3 Analyst Rating

Wall Street analysts forecast UL stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for UL is 68.37 USD with a low forecast of 60.1 USD and a high forecast of 74 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

2 Buy

1 Hold

0 Sell

Moderate Buy

Current: 66.530

Low

60.1

Averages

68.37

High

Current: 66.530

Low

60.1

Averages

68.37

High

UBS

Neutral

downgrade

$96 -> $85

AI Analysis

2026-01-20

Reason

UBS

Price Target

$96 -> $85

AI Analysis

2026-01-20

downgrade

Neutral

Reason

UBS lowered the firm's price target on UL Solutions to $85 from $96 and keeps a Neutral rating on the shares. The firm expects UL Solutions to post a solid Q4 with in-line growth and above-consensus margins, resulting in upside to Street EBITDA, the analyst tells investors in a research note. The Street is appropriately factoring in the tougher comps to last year's tariff pull-forward impact, the firm adds.

BNP Paribas

Outperform -> Neutral

downgrade

$71

2026-01-08

Reason

BNP Paribas

Price Target

$71

2026-01-08

downgrade

Outperform -> Neutral

Reason

BNP Paribas downgraded Unilever to Neutral from Outperform with a $71 price target. The firm believes valuations in the staples group are likely to stay "cheap."

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UL Should I Buy

UL Should I Buy

Should You Buy Unilever PLC (UL) Today? Analysis, Price Targets, and 2026 Outlook.

Technical Analysis

Options Data

Technical Summary

Positive Catalysts

Neutral/Negative Catalysts

Financial Performance

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

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