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SEAT Should I Buy

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Intellectia

Should You Buy Vivid Seats Inc (SEAT) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion
Hold
Latest Price
5.690
1 Day change
7.36%
52 Week Range
62.400
Analysis Updated At
2026/03/20
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Vivid Seats Inc (SEAT) is not a strong buy for a beginner, long-term investor at this time. The stock has mixed signals with no clear positive momentum, financial struggles, and a lack of strong catalysts for immediate growth. While hedge funds are increasing their positions, the company's financial performance and analyst ratings suggest caution.

Technical Analysis

The technical indicators show a bearish trend with moving averages (SMA_200 > SMA_20 > SMA_5) and RSI at 44.891 in the neutral zone. MACD is slightly positive but contracting. The stock is trading below its pivot level of 6.342, with key support at 5.356 and resistance at 7.328.

Options Data

Bullish
Open Interest Put-Call Ratio
Bullish
Option Volume Put-Call Ratio

Technical Summary

StrongSellSellNeutralBuyStrongBuydotted line Image
Sell
7
Buy
5

Positive Catalysts

  • Hedge funds are increasing their positions, with a 112.86% increase in buying activity over the last quarter. Craig-Hallum upgraded the stock to Buy, citing high operating leverage and potential upside.

Neutral/Negative Catalysts

  • The company reported a disappointing Q4 with a 36.53% YoY revenue decline and ongoing competitive pressures. Analysts have lowered price targets significantly, and insider trading activity is neutral. No recent news or congress trading data adds to the lack of positive momentum.

Financial Performance

In Q4 2025, revenue dropped by 36.53% YoY to $126.8M. Net income improved to -$275.16M, up 30956.21% YoY, but remains negative. EPS increased to -29.43, up 22538.46% YoY. Gross margin decreased to 57.54%, down 14.68% YoY. Overall, the financials show significant challenges.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Analysts have mixed views. While Craig-Hallum upgraded the stock to Buy with a $15 price target, others like BofA and Morgan Stanley have lowered price targets to $5.65 and $7 respectively, citing competitive pressures and declining GOV. The consensus reflects caution with a mix of Buy, Hold, and Underperform ratings.

Wall Street analysts forecast SEAT stock price to rise
10 Analyst Rating
Wall Street analysts forecast SEAT stock price to rise
2 Buy
7 Hold
1 Sell
Hold
Current: 5.300
sliders
Low
8
Averages
11.44
High
18
Current: 5.300
sliders
Low
8
Averages
11.44
High
18
Canaccord
Hold
downgrade
$12 -> $10
AI Analysis
2026-03-13
Reason
Canaccord
Price Target
$12 -> $10
AI Analysis
2026-03-13
downgrade
Hold
Reason
Canaccord lowered the firm's price target on Vivid Seats to $10 from $12 and keeps a Hold rating on the shares. The firm said they reported soft Q4 results, with GOV and revenue remaining under pressure, reflecting double-digit declines in industry volumes, a still challenging competitive backdrop, and the ongoing impact from the loss of a private label customer in 3Q25.
Craig-Hallum
Hold
to
Buy
upgrade
$15
2026-03-13
Reason
Craig-Hallum
Price Target
$15
2026-03-13
upgrade
Hold
to
Buy
Reason
Craig-Hallum upgraded Vivid Seats to Buy from Hold with a $15 price target.
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