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  5. RLX
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  7. Valuation
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RLX Valuation

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RLX Relative Valuation

RLX's fair value is calculated using relative valuation, based on historical P/E and P/S ranges and their premiums/discounts relative to a competitor average, adjusted by weights. If the market price exceeds this fair value range, RLX is overvalued; if below, it's undervalued.
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Historical Valuation

RLX Technology Inc (RLX) is now in the Fair zone, suggesting that its current forward PE ratio of 18.49 is considered Fairly compared with the five-year average of 23.60. The fair price of RLX Technology Inc (RLX) is between 1.18 to 4.68 according to relative valuation methord.
Relative Value
Fair Zone
1.18-4.68
Current Price:2.40
Fair
18.49
PE
1Y
3Y
5Y
Trailing
Forward
18.39
EV/EBITDA
RLX Technology Inc. (RLX) has a current EV/EBITDA of 18.39. The 5-year average EV/EBITDA is 19.64. The thresholds are as follows: Strongly Undervalued below -35.24, Undervalued between -35.24 and -7.80, Fairly Valued between 47.08 and -7.80, Overvalued between 47.08 and 74.51, and Strongly Overvalued above 74.51. The current Forward EV/EBITDA of 18.39 falls within the Historic Trend Line -Fairly Valued range.
20.81
EV/EBIT
RLX Technology Inc. (RLX) has a current EV/EBIT of 20.81. The 5-year average EV/EBIT is 64.65. The thresholds are as follows: Strongly Undervalued below -262.03, Undervalued between -262.03 and -98.69, Fairly Valued between 227.99 and -98.69, Overvalued between 227.99 and 391.34, and Strongly Overvalued above 391.34. The current Forward EV/EBIT of 20.81 falls within the Historic Trend Line -Fairly Valued range.
4.46
PS
RLX Technology Inc. (RLX) has a current PS of 4.46. The 5-year average PS is 6.86. The thresholds are as follows: Strongly Undervalued below -1.88, Undervalued between -1.88 and 2.49, Fairly Valued between 11.23 and 2.49, Overvalued between 11.23 and 15.60, and Strongly Overvalued above 15.60. The current Forward PS of 4.46 falls within the Historic Trend Line -Fairly Valued range.
16.04
P/OCF
RLX Technology Inc. (RLX) has a current P/OCF of 16.04. The 5-year average P/OCF is 22.06. The thresholds are as follows: Strongly Undervalued below -6.45, Undervalued between -6.45 and 7.81, Fairly Valued between 36.32 and 7.81, Overvalued between 36.32 and 50.58, and Strongly Overvalued above 50.58. The current Forward P/OCF of 16.04 falls within the Historic Trend Line -Fairly Valued range.
15.38
P/FCF
RLX Technology Inc. (RLX) has a current P/FCF of 15.38. The 5-year average P/FCF is 20.87. The thresholds are as follows: Strongly Undervalued below -8.08, Undervalued between -8.08 and 6.40, Fairly Valued between 35.35 and 6.40, Overvalued between 35.35 and 49.82, and Strongly Overvalued above 49.82. The current Forward P/FCF of 15.38 falls within the Historic Trend Line -Fairly Valued range.
RLX Technology Inc (RLX) has a current Price-to-Book (P/B) ratio of 1.28. Compared to its 3-year average P/B ratio of 1.16 , the current P/B ratio is approximately 10.36% higher. Relative to its 5-year average P/B ratio of 6.37, the current P/B ratio is about -79.89% higher. RLX Technology Inc (RLX) has a Forward Free Cash Flow (FCF) yield of approximately 0.00%. Compared to its 3-year average FCF yield of 1.57%, the current FCF yield is approximately -100.00% lower. Relative to its 5-year average FCF yield of 3.45% , the current FCF yield is about -100.00% lower.
1.28
P/B
Median3y
1.16
Median5y
6.37
6.23
FCF Yield
Median3y
1.57
Median5y
3.45
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Competitors Valuation Multiple

The average P/S ratio for RLX's competitors is , providing a benchmark for relative valuation. RLX Technology Inc Corp (RLX) exhibits a P/S ratio of , which is NaN% above the industry average. Given its robust revenue growth of 52.18%, this premium appears sustainable.
P/S
P/E
EV/EBITDA
EV/EBIT
P/S
Revenue Growth
Market Cap
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Performance Decomposition

1Y
3Y
5Y
Market capitalization of RLX increased by 11.11% over the past 1 year. The primary factor behind the change was an increase in Revenue Growth from 679.36M to 1.03B.
The secondary factor is the Margin Expansion, contributed -19.74%to the performance.
Overall, the performance of RLX in the past 1 year is driven by Revenue Growth. Which is more sustainable.
52.18%
679.36M → 1.03B
Revenue Growth
+
-19.74%
24.93 → 20.01
Margin Expansion
+
-21.33%
36.54 → 28.74
P/E Change
=
11.11%
2.16 → 2.40
Mkt Cap Growth

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FAQ

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Is RLX Technology Inc (RLX) currently overvalued or undervalued?

RLX Technology Inc (RLX) is now in the Fair zone, suggesting that its current forward PE ratio of 18.49 is considered Fairly compared with the five-year average of 23.60. The fair price of RLX Technology Inc (RLX) is between 1.18 to 4.68 according to relative valuation methord.
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What is RLX Technology Inc (RLX) fair value?

RLX's fair value is calculated using relative valuation, based on historical P/E and P/S ranges and their premiums/discounts relative to a competitor average , adjusted by weights. The fair price of RLX Technology Inc (RLX) is between 1.18 to 4.68 according to relative valuation methord.
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How does RLX's valuation metrics compare to the industry average?

The average P/S ratio for RLX's competitors is , providing a benchmark for relative valuation. RLX Technology Inc Corp (RLX) exhibits a P/S ratio of , which is NaN% above the industry average. Given its robust revenue growth of 52.18%, this premium appears sustainable.
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What is the current P/B ratio for RLX Technology Inc (RLX) as of Dec 05 2025?

As of Dec 05 2025, RLX Technology Inc (RLX) has a P/B ratio of 1.28. This indicates that the market values RLX at 1.28 times its book value.
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What is the current FCF Yield for RLX Technology Inc (RLX) as of Dec 05 2025?

As of Dec 05 2025, RLX Technology Inc (RLX) has a FCF Yield of 0.00%. This means that for every dollar of RLX Technology Inc’s market capitalization, the company generates 0.00 cents in free cash flow.
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What is the current Forward P/E ratio for RLX Technology Inc (RLX) as of Dec 05 2025?

As of Dec 05 2025, RLX Technology Inc (RLX) has a Forward P/E ratio of 18.49. This means the market is willing to pay $18.49 for every dollar of RLX Technology Inc’s expected earnings over the next 12 months.
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What is the current Forward P/S ratio for RLX Technology Inc (RLX) as of Dec 05 2025?

As of Dec 05 2025, RLX Technology Inc (RLX) has a Forward P/S ratio of 0.00. This means the market is valuing RLX at $0.00 for every dollar of expected revenue over the next 12 months.
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