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REED Overview

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$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
$
0.000
0.000(0.000%)
At close
0.000(0.000%)Aft-market
ET
OverviewStock Price PredictionTechnicalValuationFinancialsEarningsShould I BuyNews & Events
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Intellectia

Loading chart...

High
1.799
Open
1.790
VWAP
1.70
Vol
69.10K
Mkt Cap
19.68M
Low
1.630
Amount
117.24K
EV/EBITDA(TTM)
--
Total Shares
11.86M
EV
24.40M
EV/OCF(TTM)
--
P/S(TTM)
0.41
Reed’s, Inc. owns a portfolio of handcrafted natural beverages that are sold in over 32,000 outlets nationwide. These outlets include the natural and specialty food channel, grocery stores, mass merchants, drug stores, convenience stores, club stores, liquor stores, and on-premises locations including bars and restaurants. The Company provides craft beverages under the Reed’s, Virgil’s, and Flying Cauldron brand names. Reed’s portfolio includes ginger beers, ginger ales, ready-to-drink ginger mules and hard ginger ales. The Virgil's brand offers an array of flavored sodas, including Root Beer, Vanilla Cream, Black Cherry, Orange Cream, and more. These flavors are also available in five zero-sugar varieties. Flying Cauldron is a non-alcoholic butterscotch beer. Reed’s Craft Ginger Beer line includes varieties with a mix of bottles and cans, including Reed’s Original Ginger Beer, Reed’s Premium Ginger Beer, Reed’s Extra Ginger Beer, Reed’s Zero Sugar Extra Ginger Beer, and others.
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Events Timeline

(ET)
2026-06-03
16:50:00
Reed's Receives Deficiency Notice from NYSE American
select
2026-04-24 (ET)
2026-04-24
16:10:00
Reed's Appoints Damian Warshall as COO
select
2026-03-24 (ET)
2026-03-24
16:10:00
Reed's Appoints Neal Cohane as Interim CEO
select
2025-12-29 (ET)
2025-12-29
16:40:00
Reed's Appoints Neal Cohane as Chief Operating Officer
select
2025-12-05 (ET)
2025-12-05
08:10:00
Reed's Prices Public Offering of 2.5 Million Shares, Expected to Raise Approximately $10 Million
select

News

seekingalpha
7.0
06-03seekingalpha
Reed's Faces NYSE Compliance Challenge
  • Compliance Notice: Reed's (REED) received a notice from NYSE American indicating non-compliance with certain continued listing standards, highlighting significant challenges in the company's compliance efforts.
  • Shareholder Equity Status: As of March 31, 2026, Reed's reported shareholder equity of $2.7 million, reflecting the company's financial fragility, which could undermine investor confidence.
  • Ongoing Losses: Reed's has recorded net losses in each of its last five fiscal years, indicating persistent challenges in profitability that may diminish its competitive position in the market.
  • Compliance Plan Requirement: The company must submit a compliance plan to NYSE American by June 28, 2026, and restore compliance with listing standards by November 29, 2027, making this timeline critical for the company's future prospects.
seekingalpha
8.5
05-26seekingalpha
U.S. Equity Index Rebalancing Announced
  • Index Component Changes: FTSE Russell has unveiled the preliminary adjustments for the Russell 3000 Index, adding eight consumer staples companies including Nu Skin Enterprises and USANA Health Sciences, indicating a market focus on the consumer goods sector.
  • Market Impact: These changes will take effect after the close of U.S. equity markets on June 26, potentially triggering trading volume fluctuations for the affected stocks, prompting investors to monitor their market performance closely.
  • Stocks Removed: Three companies, Skinhealth Systems, Natural Health Trends, and Willamette Valley Vineyards, will be removed from the index, reflecting a decline in market confidence towards these firms, which may adversely affect their stock prices.
  • Reed's Performance Outlook: Reed's anticipates sequential improvements in net sales, gross margin, and net loss, despite reporting a Q1 2026 GAAP EPS of -$0.55, which missed expectations, highlighting the company's efforts to reverse key packaging discontinuations.
seekingalpha
9.5
05-13seekingalpha
Reed's, Inc. Q1 2026 Earnings Call Insights
  • Declining Financial Performance: In Q1 2026, net sales dropped to $7.1 million from $10.0 million in the prior year, representing a 29% decline, while gross margin fell from 34% to 10%, indicating significant challenges in sales and cost management.
  • Inventory Management Improvements: The company has completed comprehensive physical inventory counts and implemented enhanced inventory controls designed to minimize future inventory write-off losses, aiming to improve operational efficiency and reduce financial risks.
  • Sales Channel Expansion: Partnering with one of the nation's largest commission-based sales agencies has immediately expanded retail coverage with over 80 sales professionals, aimed at enhancing market presence and improving sales performance, despite multiple negative impacts on Q1 sales.
  • Strategic Adjustments and Outlook: Management expects sequential improvement in net sales, gross margin, and net loss in Q2, viewing Q1 as a transitional period while emphasizing the company's commitment and actions to restore market competitiveness.
seekingalpha
9.5
05-13seekingalpha
Reed's Q1 Earnings Miss Expectations Significantly
  • Disappointing Earnings: Reed's reported a Q1 GAAP EPS of -$0.55, missing expectations by $0.38, indicating a significant decline in profitability that could undermine investor confidence.
  • Revenue Decline: The company generated $7.1M in revenue for Q1, a 29.2% year-over-year decrease that fell short by $2.52M, reflecting weak market demand and inadequate sales strategies, potentially leading to future cash flow pressures.
  • Widening EBITDA Loss: Reed's EBITDA for Q1 was -$6.2M, a substantial increase from -$1.7M in the prior year, highlighting challenges in cost control and operational efficiency that may impact long-term profitability.
  • Increased Cash Usage: Cash used in operations for Q1 was $5.8M, slightly up from $5.4M year-over-year, indicating heightened financial pressure on the company’s operations, which could affect future investment and expansion plans.
Newsfilter
5.0
04-24Newsfilter
Reed's Appoints New Chief Operating Officer
  • Executive Appointment: Reed's has announced the appointment of Damian Warshall as Chief Operating Officer, effective April 27, 2026; Warshall previously served as COO at Pittston Co-Packers, where he revitalized a large-scale beverage manufacturing facility and secured a multi-million-dollar revenue pipeline.
  • Rich Operational Experience: Warshall brings extensive experience in the consumer packaged goods sector, having served as Vice President of Operations at Munk Pack, where he led nationwide retail product launches, demonstrating his capability in driving profitable growth and enhancing supply chain efficiency.
  • Clear Strategic Goals: Reed's Interim CEO Neal Cohane stated that Warshall's leadership will enhance operational execution, improve cost structures, and support profitable growth, which is expected to significantly impact the company's long-term value creation.
  • Future Outlook: Warshall expressed his focus on driving efficiencies across the manufacturing and logistics network, increasing throughput, and enhancing execution with partners, ensuring more consistent and scalable performance in 2026 and beyond.
seekingalpha
5.0
04-24seekingalpha
Reed's Appoints Damian Warshall as COO Effective April 2026
  • Executive Appointment: Reed's has named Damian Warshall as Chief Operating Officer effective April 27, 2026, bringing experience from his previous role as COO at Pittston Co-Packers, which may enhance operational management.
  • Background Context: Warshall previously served as Vice President of Operations at Reed's, indicating the company's confidence in his familiarity with its operational environment and processes, aiming to improve overall operational efficiency.
  • Financial Performance: Reed's reported a GAAP EPS of -$0.44 for Q4 2025, missing estimates by $0.26, with revenue of $7.48 million falling short of expectations by $1.35 million, highlighting challenges in profitability and revenue growth.
  • Future Outlook: The company plans to launch new products and optimize its supply chain in 2026 to target margin expansion, and Warshall's appointment may accelerate the achievement of these strategic goals.
Wall Street analysts forecast REED stock price to rise
1 Analyst Rating
Wall Street analysts forecast REED stock price to rise
1 Buy
0 Hold
0 Sell
Moderate Buy
Current: 0.000
sliders
Low
4.75
Averages
4.75
High
4.75
Current: 0.000
sliders
Low
4.75
Averages
4.75
High
4.75
Alliance Global
analyst
Buy -> Neutral
downgrade
AI Analysis
2026-05-18
Reason
Alliance Global
analyst
Price Target
AI Analysis
2026-05-18
downgrade
Buy -> Neutral
Reason
Alliance Global downgraded Reed's to Neutral from Buy without a price target following the Q1 report. The company's sales and EBITDA were below estimates as lower margins and elevated spending weighed on profitability, the analyst tells investors in a research note. The firm believes Reed's's "accelerated losses" push out its prior profitability targets and strain its balance sheet. It cites uncertainty on timing of the turnaround and path to profitability for the downgrade.
Alliance Global
Aaron Grey
Buy
initiated
$4.75
2025-12-22
Reason
Alliance Global
Aaron Grey
Price Target
$4.75
2025-12-22
initiated
Buy
Reason
Alliance Global analyst Aaron Grey initiated coverage of Reed's with a Buy rating and $4.75 price target. The company competes in the beverage category behind its Reed's brand of products, the analyst tells investors in a research note. Reed's is still in the early stages of its turnaround, but the second half of 2025 "should represent a trough" as the company is positioned to return to growth and approach profitability in the second half of 2026, the analyst tells investors in a research note. Alliance Global sees a favorable risk/reward at current share levels.
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Valuation Metrics

The current forward P/E ratio for Reed's Inc (REED.A) is 20.75, compared to its 5-year average forward P/E of 7.68. For a more detailed relative valuation and DCF analysis to assess Reed's Inc's fair value, Click here.

Forward PE

The forward P/E ratio is a valuation metric that divides a company's current stock price by its estimated future earnings per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
N/A
5Y Average PE
7.68
Current PE
20.75
Overvalued PE
19.51
Undervalued PE
-4.14

Forward EV/EBITDA

The forward EV/EBITDA ratio is a valuation metric that divides a company's enterprise value (EV) by its estimated future earnings before interest, taxes, depreciation, and amortization (EBITDA) over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
N/A
5Y Average EV/EBITDA
-12.34
Current EV/EBITDA
-0.83
Overvalued EV/EBITDA
5.36
Undervalued EV/EBITDA
-30.05

Forward PS

The forward P/S ratio is a valuation metric that divides a company's current stock price by its estimated future sales (or revenue) per share over the next 12 months.
StronglyUndervaluedUndervaluedFairOvervaluedStronglyOvervalueddotted line Image
5Y Average PS
0.90
Current PS
0.57
Overvalued PS
1.28
Undervalued PS
0.51

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Frequently Asked Questions

What is Reed's Inc (REED) stock price today?

The current price of REED is 1.66 USD — it has decreased -6.74

What is Reed's Inc (REED)'s business?

Reed’s, Inc. owns a portfolio of handcrafted natural beverages that are sold in over 32,000 outlets nationwide. These outlets include the natural and specialty food channel, grocery stores, mass merchants, drug stores, convenience stores, club stores, liquor stores, and on-premises locations including bars and restaurants. The Company provides craft beverages under the Reed’s, Virgil’s, and Flying Cauldron brand names. Reed’s portfolio includes ginger beers, ginger ales, ready-to-drink ginger mules and hard ginger ales. The Virgil's brand offers an array of flavored sodas, including Root Beer, Vanilla Cream, Black Cherry, Orange Cream, and more. These flavors are also available in five zero-sugar varieties. Flying Cauldron is a non-alcoholic butterscotch beer. Reed’s Craft Ginger Beer line includes varieties with a mix of bottles and cans, including Reed’s Original Ginger Beer, Reed’s Premium Ginger Beer, Reed’s Extra Ginger Beer, Reed’s Zero Sugar Extra Ginger Beer, and others.

What is the price predicton of REED Stock?

Wall Street analysts forecast REED stock price to rise over the next 12 months. According to Wall Street analysts, the average 1-year price target for REED is4.75 USD with a low forecast of 4.75 USD and a high forecast of 4.75 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

What is Reed's Inc (REED)'s revenue for the last quarter?

Reed's Inc revenue for the last quarter amounts to 7.14M USD, decreased -28.79

What is Reed's Inc (REED)'s earnings per share (EPS) for the last quarter?

Reed's Inc. EPS for the last quarter amounts to -0.55 USD, increased 103.70

How many employees does Reed's Inc (REED). have?

Reed's Inc (REED) has 44 emplpoyees as of June 07 2026.

What is Reed's Inc (REED) market cap?

Today REED has the market capitalization of 19.68M USD.