MAR Should I Buy
-
$
0.000
0.000(0.000%)
At close0.000(0.000%)Aft-market
ET
Loading...
Marriott International Inc (MAR) is not a strong buy at the current pre-market price of $354.49 for a beginner investor with a long-term strategy. While the company has positive long-term growth prospects, the recent insider selling, mixed financial performance, and lack of strong proprietary trading signals suggest holding off on immediate investment.
The technical indicators are mixed. The MACD is positive and expanding, indicating bullish momentum. The RSI is in the neutral zone at 77.665, and the moving averages are bullish (SMA_5 > SMA_20 > SMA_200). However, the stock is nearing resistance levels (R1: 360.817), which could limit short-term upside.
Analysts have raised price targets significantly, with some expecting the stock to reach $
The company has a strong 2026 outlook with projected net rooms growth of 4.5%-5.0% and a 35% increase in credit card fees.
Dividend stability reflects ongoing profitability.
Insider selling has increased significantly (3653.43% over the last month), which could signal a lack of confidence from management.
Hedge funds remain neutral, and there are no significant trading trends.
Mixed demand fundamentals and a drop in net income (-2.20% YoY) and gross margin (-12.67% YoY) in the latest quarter.
In Q4 2025, revenue increased by 6.26% YoY to $1.833 billion, and EPS rose by 1.85% YoY to $1.65. However, net income dropped by 2.20% YoY to $445 million, and gross margin declined by 12.67% YoY to 68.9%. While the company remains profitable, the decline in net income and gross margin raises concerns.
Analysts are generally positive, with multiple firms raising price targets. Goldman Sachs raised the target to $398, and BMO Capital raised it to $400, citing strong 2026 guidance. However, some analysts, like Mizuho and Baird, maintain neutral ratings, reflecting mixed sentiment on near-term performance.
