Should I Buy JBLU? JBLU 2026 Analysis

Should You Buy JetBlue Airways Corp (JBLU) Today? Analysis, Price Targets, and 2026 Outlook.

Conclusion

Hold

Latest Price

5.050

1 Day change

0.20%

52 Week Range

7.830

Analysis Updated At

2026/01/26

JetBlue Airways Corp (JBLU) is not a strong buy for a beginner investor with a long-term focus at this time. While there are some positive indicators, such as hedge fund buying and slight improvements in financial metrics, the overall sentiment, technical analysis, and analyst ratings suggest caution. The stock lacks strong upward momentum, and the upcoming earnings report adds uncertainty. Holding off on a purchase until clearer positive signals emerge would be prudent.

Technical Analysis

The technical indicators show mixed signals. The MACD is positive but contracting, RSI is neutral at 56.539, and moving averages are bullish (SMA_5 > SMA_20 > SMA_200). However, the stock's price is currently below the pivot level (5.186), with resistance levels at 5.602 and 5.859, and support levels at 4.769 and 4.512. The recent price trend shows a -2.04% decline in regular market hours, indicating weak momentum.

Options Data

Neutral

Open Interest Put-Call Ratio

Bullish

Option Volume Put-Call Ratio

Technical Summary

Sell

Buy

Positive Catalysts

Hedge funds have significantly increased their buying activity, with a 2955.77% increase over the last quarter.
The company's gross margin increased by 1.20% YoY in Q3 2025, showing some operational improvement.
JetBlue's community engagement campaign for a Dominican-themed aircraft livery highlights positive brand-building efforts.

Neutral/Negative Catalysts

Analysts have mixed to negative sentiment, with multiple firms maintaining Neutral or Sell ratings and price targets around $4-$5, reflecting limited upside potential.
The aviation industry faces challenges from recent winter storms, staffing shortages, and price gouging concerns, which could impact JetBlue's operations.
Financial performance remains weak, with a net income of -$143M and EPS of -0.39 in Q3 2025, despite YoY improvements.
The stock lacks strong upward momentum, with a projected -0.3% decline over the next month.

Financial Performance

In Q3 2025, JetBlue's revenue dropped by -1.82% YoY to $2.32B. However, net income improved by 138.33% YoY to -$143M, and EPS increased by 129.41% YoY to -0.39. Gross margin rose slightly by 1.20% YoY to 60.72. While these metrics show some improvement, the company remains unprofitable.

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

Analyst sentiment is mixed to negative. Susquehanna raised the price target to $5 (Neutral rating), TD Cowen raised it to $5 (Hold rating), but Citi lowered it to $4 (Sell rating). Analysts express concerns about JetBlue's ability to compete with larger carriers and its turnaround plan's impact on results. The consensus reflects limited upside potential.

10 Analyst Rating

Wall Street analysts forecast JBLU stock price to fall over the next 12 months. According to Wall Street analysts, the average 1-year price target for JBLU is 4.69 USD with a low forecast of 3.5 USD and a high forecast of 7 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.

0 Buy

5 Hold

5 Sell

Moderate Sell

Current: 5.040

Low

3.5

Averages

4.69

High

Current: 5.040

Low

3.5

Averages

4.69

High

JPMorgan

Neutral

maintain

$5 -> $6

AI Analysis

2026-01-28

New

Reason

JPMorgan

Price Target

$5 -> $6

AI Analysis

2026-01-28

New

maintain

Neutral

Reason

JPMorgan raised the firm's price target on JetBlue to $6 from $5 and keeps a Neutral rating on the shares. The firm updated the company's model post the earnings report.

Susquehanna

Neutral

maintain

2026-01-09

Reason

Susquehanna

Price Target

2026-01-09

maintain

Neutral

Reason

Susquehanna raised the firm's price target on JetBlue to $5 from $4.55 and keeps a Neutral rating on the shares as part of a Q4 preview. The firm sees a "constructive fundamental backdrop" for the airlines into fiscal 2026. Select carriers will benefit from brand loyalty and diverse revenue streams, the analyst tells investors in a research note.

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JBLU Should I Buy

JBLU Should I Buy

Should You Buy JetBlue Airways Corp (JBLU) Today? Analysis, Price Targets, and 2026 Outlook.

Technical Analysis

Options Data

Technical Summary

Positive Catalysts

Neutral/Negative Catalysts

Financial Performance

Growth

Profitability

Efficiency

Analyst Ratings and Price Target Trends

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