DA Davidson keeps a Buy rating and $45 price target on Box while also adding the stock to the firm's "Best-of-Breed Bison List" seeking out companies with outstanding business opportunity, enduring moat, exceptional financials, and compelling risk-reward. Box's original enterprise content management opportunity was estimated at roughly $25B, but new automation capabilities are opening up Box to adjacent markets and within the existing customer base alone, the firm estimates an $8B opportunity from tier upgrades to Enterprise Advanced, the analyst tells investors in a research note. Ongoing migration away from legacy on-premise enterprise content management solutions creates an additional estimated $5B opportunity for Box to capture share from outdated and costly incumbents, the firm added.
