Should You Buy Bilibili Inc (BILI) Today? Analysis, Price Targets, and 2026 Outlook.
Analysis Updated At
2026/01/28
Not a good buy right now at $35.54 for a beginner long-term investor who is impatient. The stock is technically strong but short-term overextended (RSI ~79) and trading above most recent Wall Street price targets ($27–$34), which limits near-term upside and raises pullback risk. Best move today is to hold off rather than chase this level.
Technical Analysis
Trend is bullish: moving averages are stacked positively (SMA_5 > SMA_20 > SMA_200) and MACD histogram is positive and expanding (0.39), supporting upward momentum. However, RSI_6 at ~79 indicates the move is stretched/overbought. Price ($35.54) is pressing the R1 resistance (~35.62); a clean break could target R2 (~37.10), but failure near this zone increases the odds of a pullback toward the pivot (~33.24). Pattern-based stats provided also lean bearish short-term (next week/month skew negative), reinforcing that this is a poor “chase” entry.
Analyst Ratings and Price Target Trends
Recent analyst updates skew positive on rating (mostly Buy/Overweight; Citi is Neutral), but price targets cluster below the current price: JPMorgan $27 (Overweight), Benchmark $29 (Buy), Citi $27 (Neutral), BofA $31 (Buy), Barclays $34 (Overweight). Net: Wall Street “pros” like the improving ad/gaming trajectory and strategy execution; “cons” are valuation/price already reflecting optimism and less compelling upside at current levels.
Wall Street analysts forecast BILI stock price to fall over the next 12 months. According to Wall Street analysts, the average 1-year price target for BILI is 30.25 USD with a low forecast of 27 USD and a high forecast of 34 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
Wall Street analysts forecast BILI stock price to fall over the next 12 months. According to Wall Street analysts, the average 1-year price target for BILI is 30.25 USD with a low forecast of 27 USD and a high forecast of 34 USD. However, analyst price targets are subjective and often lag stock prices, so investors should focus on the objective reasons behind analyst rating changes, which better reflect the company's fundamentals.
Current: 35.920
Current: 35.920
