Twisted Tea Launches New Extreme Variety Pack
Twisted Tea announced the launch of a brand-new Extreme Variety Pack rolling out nationwide now. Fans can enjoy the same Twisted Tea they know and love, now amped up with 8% ABV, in 12 oz. can 12-packs. Previously available exclusively in single-serve cans, Twisted Tea's Extreme Variety Pack is expanding to bring bigger flavor in a bigger pack to drinkers and their crew. The new pack includes fan favorites - Extreme Lemon and Extreme Blue Razz - plus two brand-new additions: Twisted Tea Extreme Long Island Iced Tea: A hard iced tea inspired by the iconic cocktail, drinkers can expect notes of the cocktail's classic flavors, including lemon and cola, for a boozy, delicious treat. Twisted Tea Extreme Fruit Punch: A perfectly balanced mix of juicy black cherry, sharp orange and bright lemon for a fruity iced tea with a bold kick.
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- New Flavor Launch: Sun Cruiser officially introduces Blueberry Lemonade & Vodka, made with real ingredients and premium vodka, addressing strong consumer demand for blueberry flavor, which is expected to further drive brand growth in the ready-to-drink spirits market.
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- Diversified Product Packaging: The newly launched Sampler Variety Pack will include Classic Iced Tea, Half & Half, Pink Lemonade, and Classic Lemonade, allowing consumers to enjoy multiple flavors in a convenient 12-pack, which is expected to enhance brand loyalty and customer satisfaction.

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