Tesla's Strategy May Boost Sales Amid Current Slump
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Dec 05 2025
0mins
Source: MarketWatch
Introduction of Cheaper Model: Tesla has launched a more affordable version of its Model 3 sedan in Europe to address market-share losses amid increasing competition.
Previous U.S. Release: The Model 3 "standard" was first introduced in the U.S. two months prior to its European release.
Model Y SUV Update: A similar lower-cost trim for the Model Y SUV was also released in October and is available in both the U.S. and Europe.
Market Strategy: The introduction of these cheaper models reflects Tesla's strategy to maintain its competitive edge in the growing electric vehicle market.
About the author
Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
