Square Expands Partnership with Thrive to Enhance Inventory Management Efficiency
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Dec 16 2025
0mins
Source: Businesswire
- Partnership Expansion: Square has expanded its partnership with leading inventory management system Thrive, enabling retailers to create and edit products within Square and automatically update them on Shopify, thereby streamlining multi-channel inventory management and enhancing operational efficiency.
- Inventory Management Optimization: The new integration eliminates the risks of stockouts and overselling through real-time updates, ensuring merchants can execute orders with precision during busy seasons, which in turn boosts customer satisfaction and sales.
- Multi-Channel Synchronization: With 50% of Square's retail sellers operating across multiple channels, the Thrive integration reduces the complexity of manual reconciliation, allowing merchants to focus more on customer experience and enhancing community engagement.
- Global Availability: The Thrive integration is now available to Square sellers in the U.S., Canada, U.K., Australia, and Spain, further expanding Square's market reach and strengthening its competitive position in the global retail market.
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Analyst Views on XYZ
Wall Street analysts forecast XYZ stock price to rise
30 Analyst Rating
25 Buy
3 Hold
2 Sell
Strong Buy
Current: 69.090
Low
55.00
Averages
86.51
High
108.00
Current: 69.090
Low
55.00
Averages
86.51
High
108.00
About XYZ
Block, Inc. builds technology to increase access to the global economy. The Company operates through two segments: Square and Cash App. The Square includes managed payment services, software solutions, hardware, and financial services offered to sellers, excluding those that involve Cash App. The Cash App segment includes the financial tools available to individuals within the mobile Cash App, including peer-to-peer payments, bitcoin and stock investments. The Cash App also includes Cash App Card, which is linked to customer stored balances that customers can use to pay for purchases or withdraw funds from an ATM. Cash App also includes the BNPL platform. Its Afterpay business is transforming the way customers manage their spending over time. Its TIDAL business is a music platform that empowers artists to thrive as entrepreneurs. Its Bitkey business is a simple self-custody wallet built for bitcoin. Proto business is a suite of bitcoin mining products and services.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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- Huge Market Potential: By the end of 2025, the number of merchants accepting Bitcoin transactions in North America is expected to reach 6,500, and Block's initiative is paving the way for broader adoption of Bitcoin as a payment option, likely attracting more merchants into this payment ecosystem.
- Limited Financial Impact: Although Bitcoin trading accounted for only 2.3% of Block's total gross profit in Q1, the activation of Bitcoin functionality by 1 million sellers by mid-May suggests that if adoption among Square merchants increases, it could send positive market signals for Block and Bitcoin's usage.
- Driving Bitcoin Development: By launching the Bitkey Bitcoin hardware wallet and Proto mining equipment, Block is further solidifying its position within the Bitcoin ecosystem, demonstrating its commitment to promoting Bitcoin as a widely used medium of exchange, thereby enhancing its competitiveness in the financial services sector.
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- Significant Market Potential: The Square platform now allows over 4 million merchants to accept Bitcoin payments, marking a major advancement in Bitcoin penetration and expected to attract more merchants, thereby increasing market demand for Bitcoin.
- Bitcoin Functionality Activation: As of mid-May, 1 million merchants have activated Bitcoin functionality; although Bitcoin activities account for only 2.3% of Block's total gross profit, this growth indicates a gradual increase in market acceptance of Bitcoin.
- Far-reaching Strategic Implications: Block's innovation not only promotes Bitcoin's application but may also encourage other payment companies to follow suit, accelerating the adoption of Bitcoin as a medium of exchange and further solidifying its position in the global economy.
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- Automated Deposit Feature: Sellers can automate a percentage of their daily sales to deposit into their savings account via the Square Dashboard, simplifying fund management and improving capital efficiency, thereby enhancing seller financial resilience and satisfaction.
- Strategic Deposit Growth: The introduction of this account reflects Square Financial Services' strategy to grow core deposits, enabling SFS to fund lending programs at a lower cost of capital as deposits increase, supporting Block's expansion in financial services.
- Upcoming Feature Release: Square will soon launch an automated sales tax folder feature to assist small businesses in managing sales tax automatically, reducing the burden of manual tracking, and further enhancing seller experience and platform engagement.
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- Government Upskilling Initiatives: U.K. tech secretary Liz Kendall announced a goal to upskill 10 million workers by 2030, having already delivered 1.7 million AI skills courses, emphasizing that entry-level workers with AI skills can earn 25% more, thereby aiding young people in adapting to the job market.
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