Salesforce Initiates $25 Billion Share Repurchase Program
Written by Emily J. Thompson, Senior Investment Analyst
Updated: Mar 16 2026
0mins
Source: NASDAQ.COM
- Historic Share Buyback: Salesforce has initiated a $25 billion accelerated share repurchase (ASR) agreement involving approximately 103 million shares, marking the largest ASR in history and demonstrating the company's strong confidence in its stock value.
- Scale of Repurchase Program: This transaction represents half of the $50 billion aggregate share repurchase program authorized by Salesforce's Board of Directors in February 2026, indicating a proactive strategy in capital management aimed at enhancing shareholder returns.
- Impact of Price Fluctuations: The final number of shares to be repurchased will depend on the volume-weighted average price of Salesforce's stock during the transaction period, with final settlement expected in the third or fourth quarter of fiscal 2027, reflecting the company's expectations for future market performance.
- Positive Market Reaction: In pre-market trading, Salesforce shares rose by 1.19% to $195.10, indicating a positive investor response to the buyback plan, which may further drive the company's stock price upward.
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Analyst Views on CRM
Wall Street analysts forecast CRM stock price to rise
39 Analyst Rating
29 Buy
9 Hold
1 Sell
Moderate Buy
Current: 185.660
Low
223.00
Averages
326.40
High
405.00
Current: 185.660
Low
223.00
Averages
326.40
High
405.00
About CRM
Salesforce, Inc. is a customer relationship management (CRM) technology company. Its artificial intelligence (AI) powered Agentforce 360 Platform offers sales, service, marketing, commerce, collaboration, data management, integration, analytics, and information technology (IT) service solutions. It enables customers to build and deploy digital labor for employees and customers, leveraging autonomous AI agents across business functions. Its service offerings include Agentforce Sales, Agentforce Service, Agentforce 360 Platform, Slack and Others. The Agentforce Sales provides sales capabilities and tools built for organizations across prospecting, sales engagement, team collaboration, sales analytics and AI, sales programs, sales performance, partner management, and revenue and orders. The Agentforce Service provides field service solutions that enable companies to connect service agents, dispatchers and mobile employees through platform to schedule, dispatch and manage jobs.
About the author

Emily J. Thompson
Emily J. Thompson, a Chartered Financial Analyst (CFA) with 12 years in investment research, graduated with honors from the Wharton School. Specializing in industrial and technology stocks, she provides in-depth analysis for Intellectia’s earnings and market brief reports.
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